CHAD BRYAN
Apt. 3J8 Unions Estate, Twickenham Park, St. Catherine
Summary
Enthusiastic professional seeking to leverage experience in promoting companies in positive way and developing mass communications messages. Passionate for devising promotional and informational messages to build brand image, inform general public of promotions and initiatives and influence targeted audiences.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Communications Consultant
RUBiS Energy Jamaica Limited
08.2023 - Current
- Assisted in defining key company messages, tone and channels for reaching target audience and determining the most effective methods for disseminating information, whether through traditional media, digital platforms or other means
- Assistance was also given to develop and maintain relationships with journalists and media outlets, write press releases, media pitches and other materials to generate media coverage and coordinate and manage media interviews and appearances for key stakeholders
- Wrote press releases or other media communications to promote client
- Assisted in the development of media relations strategies to increase public awareness of organization activities
Communications and Social Impact Coordinator
Cemex/Caribbean Cement Company Limited
04.2021 - Current
- Led the communication of the company in essentially a management role, both internally and externally
- Internally, created and launched the Global Our Voice newsletter for all Cemex/CCCL staff both in Jamaica and at the Bahamas plant as well as coordinated advertisements and shared content to internal social media channels
- Externally, responded to media queries, hosted, and represented the company at events, wrote statements, news/press releases and features, speeches, content for social media, produced the annual report publication and organized and hosted the annual general meeting
- Spearheaded along with the regional team, the Cemex brand evolution in Jamaica
- Managed crisis communications efforts, effectively mitigating potential reputational damage and maintaining trust among stakeholders.
Media and Communications Officer
Ministry of Industry, Commerce, Agriculture and Fisheries
05.2019 - 03.2021
- Covered events on behalf of the Ministry with a view to generating press releases and news features and contributed to the production of the weekly radio feature 'Agrobuzz' aired on RJR 94FM
- Also assisted in the organization of events such as media briefings and wrote speeches and messages on behalf of the Ministers assigned to the Ministry and provided content for use on the Ministry's social media accounts
- As part of a team, assisted in the production of promotions for the Ministry such as: outside broadcasts, wraps for newspapers and appearances on morning television
Staff Reporter
Jamaica Information Service
07.2015 - 04.2019
- Attended the Houses of Parliament, various government-held press conferences, awards ceremonies, forums and symposiums and analyzed Minister's and Heads of Agencies' speeches to generate several press releases on behalf of the Jamaican Government
- These are then carried on local radio and television stations and carried in the local newspapers
- The press releases often took the form of human-interest features and news features
- Also wrote feature stories about people in the local community
- Identified new sources of information that could be used in future stories
- Worked closely with the Jamaica Information Service's radio department so that audio generated maybe submitted in time for broadcast to the nation
Staff Reporter
The Gleaner Company
01.2011 - 01.2015
- Conducted interviews, carried out research and attended assignments with a view to writing various crime, court, entertainment and automotive stories for the company's Star, Gleaner and Sunday Gleaner publications respectively
- Maintained relationships with key contacts within the industry or community being covered by the news organization
- Worked closely with the company's online and radio - Power 106 and Music 99 departments- so that breaking news items can be placed on the Gleaner's website and radio stations in a timely manner
- Took still photographs to accompany various stories
Freelance Writer
Breakthrough Communications
01.2012 - 12.2012
- Assisted with maintaining client accounts and wrote press releases on behalf of the company's various clients
Writer
Youthlink
01.2006 - 01.2011
- Wrote various feature stories for the Gleaner's Youthlink publication
- Applied strong writing, editing and proofreading abilities to each assignment to produce best possible content
Education
M.A. - Mass Communications
Liverpool John Moores University
07.2024
Certificate - Investigative Journalism
CARIBBEAN SCHOOL OF MEDIA AND COMMUNICATIONS (CARIMAC)
01.2017
Certificate in Public Relations - Public Relations
PR ACADEMY
04.2015
B.A. - History with Minor in Criminology (Hons.)
UNIVERSITY OF THE WEST INDIES, MONA
11.2012
Skills
- SPEECH WRITING
- CONTENT MANAGEMENT
- WRITING
- CRISIS MANAGEMENT
Languages
French
Limited Working
References
References available upon request.
Certification
- [Ragan Communications Certificate in Crisis Communications and Speechwritting]
Timeline
Communications Consultant
RUBiS Energy Jamaica Limited
08.2023 - Current
Communications and Social Impact Coordinator
Cemex/Caribbean Cement Company Limited
04.2021 - Current
Media and Communications Officer
Ministry of Industry, Commerce, Agriculture and Fisheries
05.2019 - 03.2021
Staff Reporter
Jamaica Information Service
07.2015 - 04.2019
Freelance Writer
Breakthrough Communications
01.2012 - 12.2012
Staff Reporter
The Gleaner Company
01.2011 - 01.2015
Writer
Youthlink
01.2006 - 01.2011
Certificate - Investigative Journalism
CARIBBEAN SCHOOL OF MEDIA AND COMMUNICATIONS (CARIMAC)
Certificate in Public Relations - Public Relations
PR ACADEMY
B.A. - History with Minor in Criminology (Hons.)
UNIVERSITY OF THE WEST INDIES, MONA
- [Ragan Communications Certificate in Crisis Communications and Speechwritting]
M.A. - Mass Communications
Liverpool John Moores University
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