Chance Perez
Los Alamitos,CA
Summary
Adept at elevating brand visibility, I significantly increased engagement rates through innovative content creation and strategic social media management for my own social media business. My expertise in photo + video editing and exceptional teamwork have been pivotal in developing compelling digital narratives that resonate with diverse audiences, showcasing a proven track record of enhancing online presence and building close relationships with brands.
Professional with a strong background in social media strategy and content creation. Skilled in leveraging analytics to drive engagement and optimize campaigns. Known for fostering team collaboration and adaptability in fast-paced turnarounds. Expertise includes digital marketing, community management, and brand development. Consistently delivers measurable results and enhances online presence.
Overview
7
7
years of professional experience
Work History
Digital Content Creator and Brand Manager
Chance Perez
09.2017 - Current
- Enhanced brand visibility by creating engaging digital content across various platforms.
- Produced high-quality video content that effectively communicated brand messaging and increased viewership.
- Utilized a variety of multimedia formats in digital storytelling efforts to increase reader interest.
- Developed visually appealing graphics for social media, resulting in higher engagement rates.
- Analyzed performance metrics of digital content, identifying areas for improvement and adjusting strategies accordingly.
Social Media Manager
Sohma Integrative Health Services
03.2024 - Current
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
- Increased brand awareness by developing and implementing effective social media strategies.
Creative Consultant
Pietrini Pizza Napoletana
04.2023 - 01.2024
- Optimized user experience through the creation of intuitive interface designs for mobile applications and websites.
- Partnered closely with senior leadership and creative team to accumulate and disseminate best practices.
- Handled client communications and led meetings, providing clear direction and consistent updates on design progress.
- Oversaw technical production and implementation of online creatives.
Social Media Account Manager
Music Group DBA, In Real Life
09.2017 - 03.2020
- Built strong relationships with clients through regular communication updates on project progress and results achieved.
- Analyzed social media metrics to inform data-driven adjustments to campaign tactics.
- Managed sponsored posts and paid advertising campaigns on Facebook, Instagram, and Twitter for increased exposure.
- Curated relevant industry content for sharing on client''s social media channels, establishing thought leadership in their field.
Education
GED -
Santa Ana College
Santa Ana, CA08-2017
Skills
- Social Media Management
- Photo and Video Editing
- Teamwork and Collaboration
- Content Creation
- Excellent Multitasking
- Content Development
- Critical Thinking
- Attention to Detail
- Audience Engagement
- Networking and relationship building
- Community Engagement
- Content Strategy
Accomplishments
- Increased Social Media Following
- Grew Instagram following to over 600K and TikTok following to 208K through consistent, high-quality content and engagement.
- Enhanced Engagement for Sponsored Content
- Achieved an average engagement rate of [30%] on sponsored posts, surpassing industry standards and maximizing brand visibility for clients.
- Built a Diverse Brand Collaboration Portfolio
- Partnered with top brands such as Meta, Netflix, Reebok, Prime, Nintendo, Nickelodeon, Alani, Baxter of California, Momcozy, XGIMI, PureBoost, AG1, and more, showcasing products to a highly engaged audience and fostering long-term partnerships.
- Created Viral and Impactful Content
- Produced viral videos on TikTok that garnered over 3,527,000 million views, significantly increasing audience reach and brand recognition.
- Led Campaign Strategy and Execution
- Developed and executed comprehensive campaigns, overseeing creative direction, scripting, and editing to ensure consistent, impactful messaging.
- Innovated Content Formats
- Experimented with new content styles including voiceovers, trending sound bites, and mixed-reality themes, driving up engagement and audience retention.
- Audience-Centric Content Creation
- Tailored content to align with audience insights and trends, leading to a 400K increase in follower growth and engagement over 8 month time period.
Timeline
Social Media Manager
Sohma Integrative Health Services
03.2024 - Current
Creative Consultant
Pietrini Pizza Napoletana
04.2023 - 01.2024
Digital Content Creator and Brand Manager
Chance Perez
09.2017 - Current
Social Media Account Manager
Music Group DBA, In Real Life
09.2017 - 03.2020
GED -
Santa Ana College
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