Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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CHANEA NEALY

CHANEA NEALY

Fayetteville,NC

Summary

Dedicated property manager with a proven track record in collaborating with external vendors, designing impactful marketing campaigns, and analyzing competitor strategies. Nine years of progressive experience in property management, starting as a marketing assistant and advancing to the current role, demonstrate a deep understanding of operational oversight and revenue optimization. Expertise in investment management, planning, budgeting, and forecasting spans both student and conventional housing contexts. Committed to transitioning into operational leasing and training development to empower emerging leaders, enhance team success, maintain high occupancy rates, and foster strong resident relationships.

Overview

11
11
years of professional experience

Work History

Property Manager

Asset Living (Student Housing)
08.2020 - Current
  • Oversee the daily operations and conduct regular inspections of a 426-bed community to ensure adherence to preventative maintenance protocols.
  • Developed standard operating procedures (SOPs) and training materials for sales, customer service, and operational excellence, ensuring consistent execution across a 426 bed community .
  • Selected for Asset Living's Elite Mentorship Program, providing targeted coaching, operational guidance, and performance support to new and underperforming managers accelerating onboarding, improving KPI performance, and strengthening portfolio-wide results.
  • Designed and facilitated customized training programs for leasing and marketing teams, incorporating role-play performance tracking, and feedback loops to close skill gaps and consistently exceed occupancy and sales goals.
  • Secured and led the athletic housing partnership with the University of North Carolina at Pembroke (UNCP), strengthening institutional relationships and aligning housing solutions with athletic program needs - directly contributing to an accelerated lease - up and increase occupancy ahead of schedule.
  • Oversaw the rollout of secured brand collaborations with Red Bull, Nature's Twist, Alani Nu, and Recess, integrating sponsored activations and product partnerships into community events to enhance resident engagement, boost brand visibility and elevate the property's market position.
  • Strategically planed advertisements and managed marketing initiatives across social media platforms, resulting in engagement with over 3,500 accounts and a significant increase in traffic.
  • Conducted comprehensive marketing analyses to identify necessary upgrades and adjust pricing strategies accordingly.
  • Prepare detailed budgets and financial reports as required.
  • Maintained effective communication and customer support, ensuring high-quality representation for each prospective resident.
  • Entered and adjust all prospective resident information in the Entrata software system as necessary.
  • Managed lease terminations and initiate eviction proceedings when necessary.


  • Fostered a sense of community among residents through well-planned social events and activities that encouraged interaction amongst neighbors.


  • Analyzed performance and skill gabs metrics regularly to identify areas of improvement in the leasing department''s efficiency and effectiveness.
  • Continuously sought opportunities for professional development by attending relevant workshops, seminars, or conferences related to the field.
  • Trained leasing professionals in effective sales techniques, resulting in higher conversion rates from prospects to signed leases.
  • Conducted thorough market analyses to determine competitive rental pricing and strategically adjust rates as needed.
  • Maximized rental income while minimizing expenses through effective planning and control.


  • Monitored progress of construction and maintenance projects and notified appropriate individuals of project updates, delays, and schedule changes.
  • Developed comprehensive preventative maintenance programs to prolong the lifespan of building systems and reduce costly emergency repairs.

Leasing Specialist

Fogelman Properties (Conventional Housing)
01.2019 - 01.2020
  • Facilitated the renewal process for the community with 846 units and addressed vacancies while ensuring compliance with occupancy and payment conditions.
  • Maintained comprehensive records of all correspondence between management and tenants.
  • Developed proposals, lease offers, and documentation for both incoming and current tenants.
  • Scheduled appointments for individuals to tour the facilities and inspect available units.
  • Conducted property tours with prospective tenants, providing extensive information regarding the key features of the property.
  • Effectively resolved conflicts between tenants in a constructive manner.
  • Processed security deposit refunds in accordance with established protocols.
  • Distributed and monitored tenant renewal notices to ensure timely responses.
  • Collected, completed, and processed lease applications with diligence.
  • Engaged with potential accounts and managed daily and weekly marketing and leasing reports to track progress.
  • Retained high-quality tenants through proactive relationship-building efforts aimed at addressing their needs before problems arose.
  • Coordinated move-ins and move-outs, ensuring seamless transitions for both new and departing residents.
  • Organized resident events to foster a sense of community within the property, increasing tenant satisfaction levels.

Marketing Assistant

Asset Living (Student Housing)
01.2016 - 01.2019
  • Maintained a comprehensive database encompassing all files, contacts, and project-related materials.
  • Coordinated meetings among project members and clients to cultivate ideas, review progress, and establish objectives.
  • Facilitated an efficient workflow among staff by adeptly managing documents, communications, and creative resources.
  • Developed and implemented advantageous pricing structures, aligning the firm's objectives with customer targets.
  • Maintained organized tracking documents that detailed assignments, ongoing work, and completed project milestones.
  • Updated listings of leased and available properties on third-party websites, including Rentlinx, Zillow, and ODU Off-Campus Housing.
  • Successfully completed marketing outreach via on campus and partnered with local businesses to co-host event to aid in an increase in traffic.
  • Conducted market research to gather insights, informing the development of more effective marketing campaigns.
  • Input new data, updated old records and cross-checked information to keep marketing database up-to-date.

Ticket/Gate Agent

Delta Airlines
01.2015 - 01.2016
  • Promoted upgrade options to customers, to increase satisfaction to aid in increased ticket sales.
  • Acquired necessary documents, clearances, certificates, and approvals from local, state, and federal authorities.
  • Facilitated effective communication with operations regarding any delays prior to the arrival of aircraft.
  • Demonstrated proficiency in customer service by managing baggage and check-in procedures while ensuring the safety of all passengers prior to takeoff.
  • Implemented time management strategies during the boarding and deboarding processes for passengers and flight crew.
  • Maintained a courteous and positive demeanor when assisting distressed passengers.
  • Successfully processed refunds, issued tickets, and tracked baggage in cases of flight changes.

Education

Bachelor of Business Administration -

Winston - Salem State University

Skills

  • Financial Management
  • Performance Analysis & KPI tracking
  • Sales & Marketing
  • Negotiation
  • Planning Budgeting & Forecasting
  • Strategic Partnership Development (University & Corporate)
  • Leadership Coaching & Mentorship
  • Training and Development
  • Leasing Performance & Occupancy Optimization
  • Resident Engagement & Retention

Accomplishments

  • Mentorship & Leadership Development - Selected for Asset Living's elite Community Manager Mentorship Program, providing targeted coaching, operational guidance, and performance support to new and underperforming managers, resulting in accelerated onboarding, improved KPI Performance, and stronger portfolio wide results.
  • Strategic Partnership & University Relations - Secured and led the athletic housing partnership with University of North Carolina Pembroke (UNCP), strengthening institutional relationships and aligning housing solutions with athletic program needs - directly contributing to an accelerated lease-up and full occupancy ahead of schedule.
  • Brand Collaboration & Engagement Impact - Secured brand collaborations with Red Bull, Nature's Twist, Alani Nu, and Recess, integrating sponsored activations and product partnership into community and university events to enhance resident engagement and boost rand visibility and elevate the property's competitive position.

Timeline

Property Manager

Asset Living (Student Housing)
08.2020 - Current

Leasing Specialist

Fogelman Properties (Conventional Housing)
01.2019 - 01.2020

Marketing Assistant

Asset Living (Student Housing)
01.2016 - 01.2019

Ticket/Gate Agent

Delta Airlines
01.2015 - 01.2016

Bachelor of Business Administration -

Winston - Salem State University