Charlee Doty

Marketing Coordinator / Executive Assistant

Nashville Underground

07.2022 - Current

Lead development and execution of comprehensive marketing campaigns, including email marketing, social media, and content creation.
Lead creation and management of email marketing campaigns, including content creation, list segmentation, and performance tracking.
Developed and managed social media content calendars, creating engaging posts and monitoring performance metrics for multiple locations.
Design and manage multiple websites for multiple entities.
Assisted in creation and editing of marketing collateral, such as brochures, presentations, and website content.
Collaborated with cross-functional teams to ensure brand consistency across all marketing channels.
Monitored and reported on key marketing metrics, providing actionable insights to improve campaign effectiveness and ROI.
Assisted in coordinating and executing events and trade shows, including logistics, promotions, and follow-up activities.
Maintained marketing databases and CRM systems, ensuring accurate and up-to-date customer information.
Provided comprehensive administrative support to senior executives, managing calendars, scheduling meetings, and coordinating travel arrangements.
Developed and maintained effective filing and organizational systems, ensuring quick retrieval of important documents and information.
Prepared and edited correspondence, reports, and presentations, maintaining a high level of accuracy and attention to detail.
Managed confidential and sensitive information with utmost professionalism and discretion.
Streamlined administrative processes, implementing efficient systems and tools to improve productivity and reduce costs.
Demonstrated exceptional organizational, time management, and multitasking skills, effectively balancing competing priorities in a fast-paced environment.