Charles Reynolds
Baytown,TX
Summary
Dynamic media strategist with a proven track record at Daring Ventures, driving brand visibility through innovative campaigns and strategic partnerships. Expert in marketing analytics and project management, I excel in optimizing digital advertising and enhancing audience engagement. Recognized for cultivating industry thought leadership and delivering high-quality content across multiple platforms.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Head of Media
Daring Ventures
06.2021 - Current
- Developed and executed comprehensive media strategies to enhance brand visibility and engagement.
- Managed cross-functional teams to deliver innovative marketing campaigns across digital platforms.
- Analyzed audience insights to optimize content distribution and improve reach effectiveness.
- Cultivated relationships with key media partners to expand collaboration opportunities and increase exposure.
- Inspected layouts and advertising copy and edited scripts, audio and videotapes and other promotional material to adhere to specifications.
- Collaborated with media representatives to optimize coverage of special events.
- Utilized e-mail, social media, radio and TV to highlight products and services.
- Evaluated performance metrics to drive continuous improvement in media outreach efforts.
- Established thought leadership within the industry by producing high-quality blog posts, whitepapers, webinars, and speaking engagements.
- Optimized digital advertising strategies through continuous testing and analysis of audience engagement metrics.
- Spearheaded content creation efforts, ensuring consistent messaging across all communication channels.
- Increased brand visibility by developing and implementing strategic media campaigns.
- Drove online traffic growth through effective SEO strategies, keyword optimization, and link-building initiatives.
- Worked with marketing department to create targeted advertising strategies for key customer demographics.
- Developed advertising tactics and implemented new solutions for increased brand awareness.
Video Editor
Daring Ventures
09.2020 - Current
- Edited and refined video content for various projects, ensuring high-quality output and adherence to brand guidelines.
- Collaborated with producers and directors to develop creative concepts and storyboards for video productions.
- Utilized industry-standard software, including Adobe Premiere Pro and After Effects, to enhance visual storytelling.
- Managed multiple projects simultaneously, meeting tight deadlines while maintaining quality standards across all edits.
Tech Production Intern
Faith Family Church
05.2020 - 08.2020
- Operated various production equipment to support event setups and breakdowns.
- Coordinated logistics for events, including setup, operation, and takedown phases.
- Help run network and production for church events.
- Shadowed professionals with experience in networking and tech production.
- Resolved issues quickly to maintain productivity goals.
- Gained hands-on experience with various production equipment, ensuring proper usage and maintenance.
Education
Bachelor of Science - Cyber Security
The University of Texas At San Antonio
San Antonio, TX12-2025
Skills
- CRM management
- Creative direction
- Marketing analytics
- Advertising campaigns
- Continuous improvement
- Project management
- Adaptability
- Time management abilities
- Analytical thinking
- Self motivation
- Adaptability and flexibility
- Reliability
Certification
- Networking Fundamentals Training - December 10, 2024
Timeline
Head of Media
Daring Ventures
06.2021 - Current
Video Editor
Daring Ventures
09.2020 - Current
Tech Production Intern
Faith Family Church
05.2020 - 08.2020
Bachelor of Science - Cyber Security
The University of Texas At San Antonio