Talented, creative, management professional, highly successful at motivating teams and streamlining operations. Over 15 years of progressive leadership and executive management experience in multiple industries. Analytical, organized, and innovative problem solver. Persuasive communicator. Skilled at executing effective operating rhythms and management systems structures, working under pressure, adapting to new situations, and overcoming challenges. Cultivates rapport and respect with individuals at all levels to optimize project goals and output, resolve complex problems and deliver improvement strategies.
Overview
35
35
years of professional experience
4
4
years of post-secondary education
Work History
Scoring Administrator
Pearson Education
HQ London, England
03.2017 - Current
Co-managed national distributed teams with scoring requirements of 150 - 250 scored submissions per day for each scorer. Managed approximately 5 - 50 scorers depending on project scope.
Assessment of custom client testing and evaluation of scorer performance. Maintain team averages of 60% agreement to 95% agreement with client directives.
Conducted data analytics and application of program points to support client project objectives and contractual obligations.
Maintained integrity and security of client's program objectives and proprietary materials.
Established and maintained departmental records in company database.
Reviewed data analytics and measurement of scorer progress. Scorers falling behind 65% were coached for improvement or termination.
Conducted scorer training and on-boarding process.
Developed and implemented performance improvement methodologies for reporting procedures.
Chief Operations Officer
Megaworld Studios
Austin, TX
03.2017 - 12.2020
Partner in startup mobile video game development studio with small core staff.
Co-developed mobile RPG video game application "Cats ‘n Mechs".
Drove operational direction, administration, cost efficiencies and coordination of security program initiatives on behalf of clients.
Formulated analysis assessments to make informed decisions on proposed projects.Developed monetization program, micro-transaction upgrades, sponsored advertising, and social media posting for players.
Implemented ongoing business development strategies.
Initially raised over $500,000 for initial development, marketing and launch strategy. Raised additional $175,000 from global partners.
Drove operational direction, administrative and cost efficiencies, coordination of security program initiatives on behalf of clients.
Implemented distributed team plan, clarified roles of members, and introduced new processes to boost quality across departments.
Director/Partnership Manager
Star Equity
Phoenix, AZ
03.2011 - 03.2017
Managed and reported on investments with value of over $8 Million, resolved issues and improved outcomes for portfolio .
Facilitated strategy development and planning.
Defined clear targets and objectives and communicated to other team members.
Evaluated properties for potential acquisition.
Facilitated sale of various properties within portfolio.
Focused teams on developing innovative and cutting-edge approaches with effective resource allocation and strategic planning
Director Marketing, Client Relations & IP
Radar Group
Scottsdale, AZ
08.2008 - 08.2010
Developed marketing initiatives, investor communications, publisher and partner communications..
Developed financial controls and oversight of intellectual property database created for established video game franchises.
Created distributed workforce development schedule to monitor globally distributed staff for each component of game development.
Lead for written communications, data storage, and digital asset management, Intellectual property creation and development, branding and marketing programs for video game franchises.
Led Internet marketing, product and brand marketing, partner management, and business development.
Defined marketing strategy for introduction of new concept as alternative investment for prospective investors.
Crafted product franchises around original, fictional characters using intellectual property to develop video games, television, film, print, and merchandising.
Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
Planned and executed events and marketing programs, producing 80% of goal of qualified leads.
Chief Executive Officer
Metagraphix Communications
Phoenix, Milwaukee, AZ, WI
05.2000 - 08.2010
Transformed small, debt ridden business with six employees, and $373,000 in annual revenue into multi-state, 80-person operation with more than $10.5 million in operating revenue.
Developed multichannel marketing company, fusing digital marketing, print collateral and publishing.
Coached and guided senior managers to improve effectiveness and policy enforcement, resulting in improved employee job satisfaction and higher performance levels.
Established sales goals and business directives as well as community presence and relations with key clients and vendors.
Cultivated forward-thinking, inclusive and performance-oriented business culture to lead industry in innovation and push progress.
Maintained full P&L control for $8 million budget and five business units – sales, customer service, creative, technology, digital print, and fulfillment operations.
40% surge in revenue attained by differentiating product and service offerings to build custom, multichannel marketing communications programs nationally, forging profitable long-term alliances with clients, and delivering consistent, measurable results.
25% escalation of customer base gained through execution of marketing and business strategies.
23% reduction in overhead.
18% boost in revenue realized by introducing opportunities to approach additional prospects with new products and cost savings opportunities.
President
Integral Communications
Milwaukee, WI
03.2000 - 07.2007
Oversight of Internet and web marketing, product and brand promotions and partner management.
Refined overall operation and productivity by enhancing processes and procedures.
Created innovative PR and marketing website for NBA teams that integrated targeted variable data program with fan relations, loyalty programs and marketing objectives, increasing fan loyalty base by over 20% in first year.
Developed and implemented cloud based, multi-channel marketing and communications program for top boating and outboard motor manufacturer's dealer network in U.S. and Canada.
On-line system gave dealers autonomy to develop customizable marketing programs to attract new customers and develop loyalty programs for their existing customer base while maintaining uniform corporate branding and adhering to budget.
Enhanced corporate and dealer relationships, increased dealer revenue by 33% and increased corporate revenues from dealer network by 25% within first two years of launch.
Education
MBA - International Management
Thunderbird School of Global Management
Phoenix, AZ
08.2004 - 05.2006
Bachelor of Arts - Journalism
Northern Arizona University
Flagstaff, AZ
08.1989 - 12.1989
Certificate Private Wealth Management -
Wharton Business School
Philadelphia, PA
07.2008 - 07.2008
German Language And Culture - Language And Culture
Thunderbird School of Global Management
Phoenix, AZ
08.2004 - 05.2006
Skills
Operations Oversight
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Timeline
Scoring Administrator
Pearson Education
03.2017 - Current
Chief Operations Officer
Megaworld Studios
03.2017 - 12.2020
Director/Partnership Manager
Star Equity
03.2011 - 03.2017
Director Marketing, Client Relations & IP
Radar Group
08.2008 - 08.2010
Certificate Private Wealth Management -
Wharton Business School
07.2008 - 07.2008
MBA - International Management
Thunderbird School of Global Management
08.2004 - 05.2006
German Language And Culture - Language And Culture