Dynamic Store Creative Manager with expertise in visual merchandising, creative direction, and event planning. Proven ability to enhance customer experiences and ensure brand consistency across all platforms.
Overview
27
27
years of professional experience
Work History
Store Creative Manager
Dr. Collectors
Los Angeles, CA
04.2025 - Current
Lead store-level creative direction including visual merchandising, styling, and customer experience
Coordinate and execute all pop-up shops and off-site events, from concept to breakdown
Manage installation of seasonal themes and retail storytelling in alignment with brand identity
Collaborate with founders and production team to deliver cohesive physical brand presence
Ensure consistency across all touchpoints including signage, layout, and presentation
Creative Services Consultant
Honor The Gift
Los Angeles, CA
01.2022 - 01.2025
Supported the brand’s creative vision through styling, lookbook direction, and campaign coordination
Collaborated with design, production, and marketing teams to maintain visual consistency
Assisted with showroom presentation, casting, and seasonal event planning
Managed creative execution for activations and product launches
Lead Event Supervisor
Legends Hospitality
Los Angeles, CA
10.2020 - 12.2022
Supervise service teams for private and large-scale events (500+ guests)
Coordinate logistics, staff schedules, and elevated guest experience
Oversee EO execution and adapt to evolving client needs
Ensure sophisticated atmosphere through layout, tablescaping, and team leadership
Studio Director & Wholesale Manager
RTH Design
03.2013 - 06.2019
Designed leather goods and accessories; managed sampling, production, and product timelines
Oversaw seasonal schedules, wholesale accounts, and curated retail collections
Built partnerships through brand collaborations and exclusive product drops
Increased multi-location retail sales by 12% annually through strategic operations and staffing
Directed all visual merchandising, store design, and VIP styling services
Vice President
Phoenix Surveying
11.2004 - 06.2008
Led multi-crew operations for public/private surveying projects valued up to $400K
Oversaw budgeting, contracts, payroll, and daily field operations
Acted as Lead Party Chief while managing quality control and staff development
General Manager
Abercrombie & Fitch
05.2000 - 07.2003
Managed three top-performing Southern California locations
Recruited and developed staff, increased annual sales, and maintained brand standards
Led store openings and served as Interim District Manager in 2003
Men’s Merchandising Team
Urban Outfitters
12.1998 - 05.2000
Directed floor merchandising, new product integration, and fixture design
Supported sales growth through elevated in-store presentation and customer engagement
Education
Associate of Arts - Business Administration And Management