Charlie Campbell

• Began lifelong athletic journey at age six through competitive folk-style wrestling (ages 6–12). Achieved 3rd place at the New York State Wrestling Tournament.
• Transitioned to American Boxing, Muay Thai, and Brazilian Jiu-Jitsu training (ages 13–21).
• Earned New York State Teen Kickboxing Champion at age 17 with a 6–1 record. Transitioned to Amateur MMA competition in 2018, completing five bouts with a 5–0 record.
• Turned professional in 2019, competing in Atlantic City, NJ; Philadelphia, PA; and Uncasville, CT.
• Officially signed by the UFC in 2023. Compiled a 2–1 professional record with the UFC. Currently ranked among the Top 100 fighters

in the world.

• Demonstrated elite discipline, resilience, preparation, and execution under extreme pressure.

• Managed social media presence and marketing initiatives connected to professional MMA career.
• Developed brand identity,

messaging, and promotional strategies to increase audience

engagement.

• Collaborated professionally with globally recognized

organizations and public figures including Dwayne “The Rock”

Johnson, UFC, Chuck Liddell, Paramount Global, and ESPN.

• Built strategic relationships that increased brand exposure to 30+ million people.
• Represented personal and partnered brands

professionally in high-visibility, media-facing environments.

• Launched and managed a fitness, nutrition, and coaching business focused o on client performance and long-term results.
• Delivered customized nutrition and training programs.
• Built strong client relationships resulting in retention and referrals. Managed scheduling,

onboarding, progress tracking, and follow-ups.

• Promoted services through personal branding, direct outreach, and word-of-mouth marketing.

• Participated in the launch, branding, and marketing of a new cosmetic product within the fitness industry.
• Represented the brand

through direct sales, promotional tables, and in-person marketing

Educated consumers on product benefits.

• Built rapport with customers and industry professionals.
• Strengthened brand awareness through consistent public-facing promotion.

• Led team in achieving sales targets through effective staff training and motivation.
• Analyzed inventory levels to optimize stock management and minimize waste.
• Developed and implemented merchandising strategies to enhance product visibility.
• Oversaw daily operations, ensuring compliance with company policies and procedures.
• Focused on customer support and retention

• Founded and operated a full-service landscaping and snow removal business serving residential and commercial clients.
• Managed daily operations, scheduling, pricing, equipment maintenance, and customer communications. Built and maintained a loyal client base.
• Coordinated seasonal demand and time-sensitive operations.
• Handled invoicing, budgeting, expense tracking, and cost control

to maintain profitability.