Cha'vette Ware
Spokane Valley,WA
Summary
An accomplished Corporate Global Visual Communication Manager, dedicated to delivering compelling brand messages through coordinated visual strategies and cross-functional collaboration. Known for meticulous attention to detail and a strong commitment to brand consistency and captivating visual content.
Overview
8
8
years of professional experience
Work History
Corporate Visual Communication Manager
Target
08.2022 - Current
- Orchestrated the successful management of multiple design projects concurrently, ensuring on-time delivery and surpassing client expectations.
- Developed and executed impactful visual storytelling strategies, effectively communicating intricate ideas and narratives through compelling graphics and presentations.
- Applied user-centric design principles to elevate the overall user experience of visual merchandising guides, resulting in positive feedback and heightened store team member satisfaction.
Corporate Visual Communication Associate
Target
12.2020 - 08.2022
- Implemented and upheld visual identity guidelines, ensuring uniform brand representation across all corporate communication channels.
- Fostered effective communication between marketing, merchandising and other departments, aligning visual content seamlessly with corporate messaging and objectives.
- Conducted workshops and training sessions to boost the visual communication skills of corporate team members, leading to an 30% increase in merchandising proficiency.
Field Visual Merchandising Coordinator
Winston Retail
04.2019 - 11.2020
- Achieved an outstanding 96% compliance rate for visual merchandising standards across all retail locations, ensuring a cohesive and branded customer experience.
- Collaborated with sales teams to analyze product performance data, leading to targeted merchandising adjustments and contributing to a 15% growth in sales within focus areas.
- Conducted effective training sessions for store associates on visual merchandising best practices, resulting in a 20% improvement in in-store execution and brand representation.
Store Visual Merchandising Manager
H&M Hennes & Mauritz
07.2018 - 11.2020
- Implemented fixture and display space optimization strategies, reducing excess inventory by 18% and enhancing product visibility within the store layout.
- Orchestrated the successful execution of promotional campaigns, leading to a 30% increase in foot traffic and a 25% rise in sales during campaign periods.
- Integrated sustainable and eco-friendly visual merchandising practices, contributing to a 15% improvement in the store's environmental footprint, reinforcing the brand's commitment to sustainability.
Store Visual Merchandising Manager
Target
10.2015 - 07.2018
- Led the standardization of visual merchandising practices across multiple store locations, ensuring a seamless and cohesive brand experience while maintaining a 90% consistency rate.
- Improved the accuracy and timeliness of field reporting by implementing a streamlined reporting system, providing real-time insights into merchandising performance and addressing issues promptly.
- Led the planning and execution of seasonal merchandising campaigns, contributing to a 15% increase in sales during key promotional periods.
Education
Ph.D. - Srategic Leadership
Regent University
Virginia Beach, VA05.2027
Master of Science - Management And Leadership
Western Governors University
Salt Lake City, UT12.2020
Bachelor of Arts - Fashion Merchandising Manager
University of The Incarnate Word
San Antonio, TX05.2017
Skills
- Visual Standards Implementation
- Cross-functional Team Leadership
- Visual Storytelling
- Creative Problem-Solving
- Project Management
- Vendor Management
- Creative Direction
- Branding and Visual Identity
- Store Layout Optimization
- Data-driven Decision Making
- Retail Sales Knowledge
- Analytical Skills
- Store Layout Optimization
- Data-driven Decision Making
- Retail Sales Knowledge
- Analytical Skills
Timeline
Corporate Visual Communication Manager
Target
08.2022 - Current
Corporate Visual Communication Associate
Target
12.2020 - 08.2022
Field Visual Merchandising Coordinator
Winston Retail
04.2019 - 11.2020
Store Visual Merchandising Manager
H&M Hennes & Mauritz
07.2018 - 11.2020
Store Visual Merchandising Manager
Target
10.2015 - 07.2018
Ph.D. - Srategic Leadership
Regent University
Master of Science - Management And Leadership
Western Governors University
Bachelor of Arts - Fashion Merchandising Manager
University of The Incarnate Word