Summary
Overview
Work History
Education
Skills
Timeline
Generic

Chelsea DeLuca

Union,NJ

Summary

Dynamic professional with a robust background in digital marketing and account management. Proven ability to lead cross-functional teams, oversee multi-million-dollar portfolios, and deliver measurable results aligning with client KPIs

Overview

10
10
years of professional experience

Work History

Senior Digital Account Manager

Jellyfish
New York, New York
07.2021 - 08.2025
  • Directed daily client relationships across a multi-million-dollar portfolio of retail and B2C brands, spanning over twenty lines of business, ensuring achievement and surpassing of clients' KPIs while cultivating strategic partnerships and enhancing internal collaboration
  • Oversaw high-level digital marketing strategy and implementation across Brand, Retail Media, Paid Search, Paid Social, Programmatic Display, and Direct Buy Media
  • Drove account growth and incremental revenue by upselling internal solutions, such as proprietary AI content creation, managed services, and customized reporting dashboards
  • Led cross-channel brand analysis via weekly performance and quarterly business reviews, identifying areas of client scale and growth opportunities
  • Executed monthly and quarterly budget forecasts to monitor account health and ensure profitability metrics were aligned with Jellyfish's target goals

Digital Consumer Marketing Associate

Forbes Media
Jersey City, New Jersey
05.2020 - 07.2021
  • Oversaw Forbes Magazine Target Audience Programs and partner relations, encompassing contract negotiations, program implementation, and adherence to Forbes brands
  • Collaborated cross functionally on the launch of Forbes.com Unlimited Access Subscription Service and supported the marketing team in developing promotional strategies and targeted campaigns to engage readers
  • Orchestrated the visual revamp of the Forbes Magazine App to improve consumer functionality across digital platforms
  • Led the initiative to deploy dynamic content and promotional placements in E-Letters to convert readers to paid products

Digital Consumer Marketing Coordinator

Forbes Media
Jersey City, New Jersey
03.2016 - 05.2020
  • Key contributor to 51% surge in E-Letter readership via strategic implementation and launch of Crypto Confidential, Forbes Billionaire’s Pro Perspectives, and Investing Digest E-Letters
  • Coordinated product sales at Forbes events and conferences to enhance brand visibility and consumer engagement
  • Supported Marketing Director in crafting promotional campaign designs aimed at acquisition and retention
  • Produced monthly reports on campaign performance metrics and ROI results

Brand Marketing Coordinator

Dale Group
Florham Park, New Jersey
04.2015 - 03.2016
  • Managed social media and e-mail campaigns to increase brand engagement and awareness
  • Coordinated with vendors to execute company events, conferences, and community outreach initiatives
  • Designed promotional content for affiliated restaurants, driving new customer acquisition

Education

Bachelor of Science - Marketing, Minor in Psychology

The College of New Jersey
Ewing, NJ

Skills

  • Exceptional communication and interpersonal skills, with the ability to collaborate effectively across teams
  • Excellent project management skills, overseeing multiple initiatives simultaneously
  • Proficient in Salesforce, Project Management Systems Wrike and Asana, Microsoft Office
  • Strong analytical and data-driven mindset to interpret market insights and performance metrics
  • Knowledge in brand strategy, creative excellence, content execution, and consumer experience
  • Expert in vendor relationship management

Timeline

Senior Digital Account Manager

Jellyfish
07.2021 - 08.2025

Digital Consumer Marketing Associate

Forbes Media
05.2020 - 07.2021

Digital Consumer Marketing Coordinator

Forbes Media
03.2016 - 05.2020

Brand Marketing Coordinator

Dale Group
04.2015 - 03.2016

Bachelor of Science - Marketing, Minor in Psychology

The College of New Jersey

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