Chelsea Moynihan
Tulsa,Ok
Summary
Customer-oriented, strategic-thinking sales management professional successful in cultivating partnerships, retaining top accounts and growing profit channels. Multi-tasking and self-motivated leader with expertise in expanding network connections and persuasively introducing products. Well-versed in implementing pricing models, managing vendor relations and expanding territory.
Overview
13
13
years of professional experience
Work History
National Director of Sales and Marketing
Sensi powered by Hearst media
Tulsa , OK
01.2024 - Current
- Organized promotional campaigns, including social media, print materials, press releases, and website content.
- Oversaw budgeting for all marketing activities, ensuring expenditures were within allocated limits.
- Trained successful business development personnel to optimize marketing performance and learn industry.
- Analyzed sales data to measure the effectiveness of marketing initiatives.
- Generated reports outlining performance of various campaigns against goals set forth in the strategic plan.
- Planned and produced highly effective experiential marketing events.
- Updated web pages and social media profiles with engaging and current content.
- Developed and implemented a comprehensive marketing strategy to increase brand awareness.
- Developed and implemented digital marketing plans to incorporate SEO, social media platforms and video campaigns.
SALES DIRECTOR
OPERATING MFG, LLC-Nature's key
OKLAHOMA CITY , OK
08.2022 - 12.2023
- Identifying and setting sales goals in alignment with overall company targets and objectives
- Developing and implementing comprehensive sales strategies to drive revenue growth and expand market footprint by over 125 new accounts.
- Conducting regular training sessions to enhance the skills and capabilities of the sales team
- Motivating and inspiring the sales team to consistently achieve and exceed sales targets from $130,000/month to over $200,000 a month.
- Managing key accounts and cultivating strong relationships with clients to ensure high levels of customer satisfaction and loyalty
- Leading the recruitment and hiring processes, with an emphasis on building a high-performing sales team
- Demonstrating strong leadership skills through effective guidance and mentoring of the sales team
- Implementing robust communication channels to facilitate seamless information flow within the sales department and cross-functional teams
- Developing and executing deal strategies to maximize sales opportunities and optimize profitability
- Regularly tracking sales performance, ensuring accurate sales forecasting, and generating comprehensive reports to identify areas of improvement.
- Coordinated action plans for sales team to penetrate new markets. Recouped trade show expenses in first 6 hours and opened over 120 accounts for new expansion line.
- Collaborated with sales personnel to discuss strategies to close lucrative deals closing multi store chain deals that previous staff were unable to secure.
- Presented sales proposals to prospective customers to build new opportunities.
- Collaborated with marketing team to develop promotional materials that effectively communicated the company's message.
- Analyzed data on customer buying habits, preferences and demands in order to optimize product offerings.
Director of Sales and Marketing
JDMG - Family of brands
Tulsa , OK
02.2020 - 08.2022
- Coordinated Daily Field Reports (DFRs) and distributed to clients.
- Coached, developed and motivated team to achieve revenue goals.
- Supported sales team members to drive growth and development.
- Reviewed operational records and reports to project sales and determine profitability.
- Mentored and internally promoted successful company sales and account management staff to drive company growth from $60k per month to over $300,000 a month.
- Coordinated with other departments such as finance or operations regarding project timelines or budget allocations.
- Generated leads through networking, cold calling, charity and email campaigns to open over 200 new accounts.
- Directed staff in effective sales techniques and processes.
Director of Sales
Whole Leaf Naturals
Tulsa , OK
09.2018 - 02.2020
- Achieving and surpassing sales goals monthly
- Expanded customer base by over 85% in first year
- Advise current customers on expanding revenue base resulting in additional sales
- Built relationships with customers and industry professionals to establish long-term business growth.
- Researched competitors and stayed on top of current market conditions to survey landscape and anticipate roadblocks.
- Managed multiple large trade shows
- Attended trade shows, conferences, meetings and other industry events.
- Developed strategies for increasing brand recognition among target audiences.
- Conducted market research to identify new business opportunities.
- Collaborated with leadership teams on product launches, strategy development.
Territory Manager - Market Development
Lipo Laser Usa
Houston , TX
03.2011 - 10.2017
- Develop and present business plans and promotions to customer base that drives results
- Travel to customers to train and help implement proper procedures with our products
- Manage a territory in a cost-effective manner while driving sales and increasing customer base
- Actively sought out new business opportunities through networking events and cold calling prospects within the assigned territory boundaries.
- Boosted market share with clearly defined drivers and tactics as well as strategic use of team capability and resources.
- Created account plans detailing strategies for achieving business objectives.
Education
Marketing - Current Media Trends
Hearst Media Certifications
San Francisco, CA01-2024
Bachelor of Science - Business Management
Blinn College
Brenham, TX05.2002
Skills
- SKILLS TECHNICAL PROFICIENCIES: SalesForce, ADP, Word, Excel, Outlook, Pistil data, Monday, PowerPoint, Distru, leaf link, METRC, Adobe Photoshop, DiSC Training, Inside Out Coaching
- Candidate Pre-Screening
- Analytical and Critical Thinking
- Interviewing Clients Remote Conferencing and Communication
- Manged Temporary and Seasonal Employees
- Retention Program Development
- Salesforce Expertise
- Market Penetration
- Networking and Relationship Building
- Database Management
- Performance Monitoring
- Verbal and Written Communication
- Client Relationship Management
- Candidate Pipeline Development
Timeline
National Director of Sales and Marketing
Sensi powered by Hearst media
01.2024 - Current
SALES DIRECTOR
OPERATING MFG, LLC-Nature's key
08.2022 - 12.2023
Director of Sales and Marketing
JDMG - Family of brands
02.2020 - 08.2022
Director of Sales
Whole Leaf Naturals
09.2018 - 02.2020
Territory Manager - Market Development
Lipo Laser Usa
03.2011 - 10.2017
Marketing - Current Media Trends
Hearst Media Certifications
Bachelor of Science - Business Management
Blinn College
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