Cheryl Batter
Regional Sales Manager
Napa,CA
Summary
Highly energetic Medical and Pharmaceutical Sales Professional focused on driving territory sales growth by providing excellent customer service, expertise on product and industry knowledge to capitalize on business opportunities resulting in documented sales successes. Eager to adapt to new environments by being agile and resilient, recognized team leader willing to uncover new resources and collaborate with others dedicated to the success of the team.
Overview
15
15
years of professional experience
Work History
Regional Sales Manager
StemCyte, Inc.
San Francisco, CA
12.2020 - Current
- Supplied Obstetricians, Hospital Labor and Delivery staff and expectant parents with in-depth information on Baby Stem Cell Cord Blood Banking
- Identified opportunities and cultivated new business through 20 new cold calls per week.
- Capitalized on customer up-sell opportunities resulting in Top Territory with highest sales of $2859 per new enrollment
Healthcare Sales Representative
RxSavers For Sales Focus Inc
San Francisco, CA
06.2020 - 12.2020
- Boosted brand awareness, implemented promotional campaigns of RxSaver and employed sales tactics on contract position
- Exceeded sales goals by 32% to increase revenue and facilitate selling of RxSaver Pharmacy Benefit Management patient discount codes Retail Pharmacies
Pharmaceutical Sales Representative
Syneos Health
San Francisco, CA
04.2019 - 05.2020
- Achieved individual, territory and Hikma Pharmaceutical company goals for sales of Mitigare and generic colchicine tablets, market share of Gout medication, call metrics and sample distribution to Rheumatologist and Physicians with Geriatric patients in Greater San Francisco
- Increased sales rankings up over 20 spots from 58 out of 60 to 32 out of 60 after in low performing abandoned territory
Professional Healthcare Representative
Pfizer Inc.
North and East Bay Area, CA
07.2016 - Current
- Awarded 2018 Pfizer's OwnIT! Winner for demonstrating excellence in Team Leadership
- Entrusted to join elite group of Pfizer's District Operation Experts to pilot and test new 1View Business Intelligence app prior to its official national launch for Field Sales Representatives
- Developed and maintained relationships with Urologists during Viagra's final year before product's Loss of Exclusivity in order to persuade and gain commitment to choose product over competition, solidifying sales growth of 106%
- Ranked #1 for Toviaz by quickly establishing rapport with offices that had high prescribing numbers of Overactive Bladder drugs
- Increased rankings almost 30 spots in for Lyrica in 12 months and beating goals by 103%
- Successfully launched Eucrisa and increasing market share by over 35%
Professional Sales Representative
Iroko Pharmaceuticals- Inventiv Contract
Santa Rosa to Oakland, CA
03.2015 - 07.2016
- Promoted and launched 3 new and novel low-dose non-steroidal anti-inflammatory drugs to Pain Specialists, Rheumatologist, Neurologists, Orthopedic Surgeons, and Podiatrists covering untapped individually in Santa Rosa and Oakland Territory
- Built strong client relationships and provided high value-adding clinical information, resulting in above 45% territory market share vs National Average
- Established rapport and became mainstay figure in high volume Pain Offices to secure 14% of market share in NSAIDs class
- Reached top 22% of Chairman Circle rankings for Zorvolex
- Ranked Top 10 National Leaderboard Numbers for Tivorbex
Northern California Field Sales Representative
See's Candies, a Berkshire Owned Company
San Francisco, CA
06.2012 - 03.2015
- Piloted New Business Development role which was specifically created by Sales Director to incentivize closing new business sales for See's Wholesale Quantity Discount Program for Northern California
- Strategically identified untapped markets in territory to create high potential targets to go after, thus exceeding Seasonal Business Goals by 115% and earned title as Top New Business Sales Representative
- Generated over $2 Million in Sales, including company record new sale closed at $35,000
Marketing Representative
Servpro
Napa, CA
10.2010 - 03.2012
- Generated 13% sales growth by promoting Servpro Water and Fire Damage Clean-up Services by maintaining ongoing relationship with new and current clients in Insurance, Property Management and Construction Industries
Territory Sales Manager
Firstcomp Underwriters Group
San Francisco, CA
06.2007 - 07.2008
- Established relationships and advised over 100 selectively appointed Independent Insurance Agents with book of business worth $1.1 Million in Greater San Francisco Bay Area Territory for Start-Up Worker's Compensation Carrier based in Omaha Nebraska just prior to their Acquisition
Account Executive
Emergency Services Restoration
Oakland, CA
01.2006 - 06.2007
- Increased business referrals in Oakland-East Bay Territory by 48% by prospecting and conducting face-to-face sales calls and 6 am breakfast meetings with executives in Plumbing and Construction Industries
- Received Most Valuable Player Recognition Award by being ranked #2 out of 25 representatives for total overall performance
Regional Corporate Accounts Service Representative
Enterprise Rent-A-Car
Novato, CA
03.2004 - 11.2006
- Fully encompassed Enterprise's Business Values of providing superb Customer Service by receiving rare 100% score on Enterprise Service Quality Index survey
- Recognized and promoted to Regional Corporate position due to consistently ranking #1 out of 30 participating offices for Top Corporate Accounts Business by properly identifying potential business from customer walk-ins as well as field sales calls to businesses around Napa County
- Regional Top Performer-Corporate Accounts Sales: October 2004, December 2004, January 2005, February 2005, March 2005
- Regional Top Performer Damage Waiver Sales: June 2004, November 2004
Education
Bachelor of Science - Business Administration, Marketing
California State University, Sacramento
Sacramento, CASkills
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Affiliations
- 2006-Olympic Swimming Trials-Omaha Sports Commission Volunteer
- 2010-Solano County WIC Program Certified Peer Counselor and Volunteer
- 2013-#GivingTuesday Philanthropic Recognition
- 2016, 2015. 2014- Napa Chocolate & Wine Charity Silent Auction Chair
- 2016-Relay For Life Event Day Co-Lead Volunteer
- 2016-Buy Local Campaign Chosen Face of American Canyon Recipient
- 2011-2018-Girl Scouts of NorCal Volunteer
Timeline
Regional Sales Manager
StemCyte, Inc.
12.2020 - Current
Healthcare Sales Representative
RxSavers For Sales Focus Inc
06.2020 - 12.2020
Pharmaceutical Sales Representative
Syneos Health
04.2019 - 05.2020
Professional Healthcare Representative
Pfizer Inc.
07.2016 - Current
Professional Sales Representative
Iroko Pharmaceuticals- Inventiv Contract
03.2015 - 07.2016
Northern California Field Sales Representative
See's Candies, a Berkshire Owned Company
06.2012 - 03.2015
Marketing Representative
Servpro
10.2010 - 03.2012
Territory Sales Manager
Firstcomp Underwriters Group
06.2007 - 07.2008
Account Executive
Emergency Services Restoration
01.2006 - 06.2007
Regional Corporate Accounts Service Representative
Enterprise Rent-A-Car
03.2004 - 11.2006
Bachelor of Science - Business Administration, Marketing
California State University, Sacramento
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