Cheryl Golde Conigliaro
Palm City,FL
Summary
Sales & Revenue professional with commitment to excellence and history of delivering impactful results. Extensive experience in developing and executing strategies that align with business objectives. Known for fostering collaborative team environment and adapting to dynamic market conditions. Proficient in client relationship management and strategic planning.
Overview
21
21
years of professional experience
Work History
DIRECTOR OF SALES, MARKETING & REVENUE
HOTEL ELYSEE
01.2011 - 07.2025
- Generate hotel budgets and marketing plans from 2010 -present
- Manage the rate and inventory controls across all internet outlets
- Develop effective marketing tactics through social media campaigns and marketing emails to maximize hotel occupancy and rates
- Achieve a strong, visible social media presence and develop concepts with viral potential
- Build and strengthen professional relationships with vendors, clients and online travel agencies through exceptional customer service resulting in repeat business
- Perform market and competitor analysis to create strategies to enhance positioning and maximize profitability.
- Built and maintained hotel website while keeping all information relevant and fresh
SENIOR REGIONAL SALES MANAGER
VIKRAM CHATWAL HOTELS
01.2009 - 01.2011
- Establish a client base of organizations, corporate and entertainment businesses through direct outside and inside sales efforts for four hotels.
- Prepare weekly and monthly sales reports, and annual budget and trip reports.
- Answer queries and complaints of clients and troubleshoot.
- Train and direct hotel staff ensuring they adhere to corporate policies
- Managed team of 4 regional sales representatives and consistently achieved high sales targets.
- Streamlined sales and operations by implementing CRM tools, leading to increased productivity and improved customer relationship management.
- Spearheaded the development of tailored sales collateral that resonated with regional clients, contributing to higher conversion rates.
- Increased market share through diligent analysis of competitor tactics and adjusting sales approach accordingly.
- Exceeded quarterly revenue targets consistently through rigorous pipeline management and strategic planning.
ENTERTAINMENT SALES MANAGER
THE TIME HOTEL
01.2007 - 01.2009
- Develop and maintain relationships with key clients to produce group and corporate business.
- Negotiate guest room rates, hotel services and corporate agreements.
- Consistently exceed monthly revenue quotas.
- Prepared weekly and monthly sales reports.
- Noted for enthusiasm towards my position.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
- Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
- Attended industry events and conventions to explain sales opportunities.
- Implemented CRM systems for better tracking of leads, improving follow-up processes and communication within the team.
- Exceeded sales targets consistently, through strategic planning and execution of targeted sales initiatives.
- Secured lucrative contracts with major accounts, leveraging strong negotiation skills and deep industry knowledge.
- Elevated brand visibility, coordinating with marketing to launch successful promotional campaigns.
- Drove regional sales growth, implementing innovative marketing strategies and cultivating key partnerships.
- Built relationships with customers and community to establish long-term business growth.
CORPORATE ACCOUNT MANAGER
THE GARDEN CITY HOTEL
01.2005 - 01.2007
- Promoted to manage a large account base and service a wide range of companies in the New York area.
- Captured and developed new business accounts.
- Maintained prospect database, prepared sales activity reports, and developed marketing/sales strategy for achieving quarterly goals.
- Received 5 star reviews from repeat corporate clients.
- Developed sales contacts and built strong client relationships within a highly competitive market through networking and incentive programs.
- Review financials including sales records
- Optimized account profitability by closely monitoring financial metrics, adjusting pricing strategies as needed based on market conditions or competitive pressures.
- Developed strong relationships with key clients, leading to increased revenue and repeat business.
- Identified upsell opportunities within existing accounts, contributing significantly to annual revenue growth.
- Built credibility and trust among clients through consistent communication, problem-solving efforts, and focus on delivering value-added solutions.
- Coordinated full sales lifecycle from proposal development to closings and follow-up.
- Retained a high percentage of existing accounts through proactive relationship management efforts and excellent customer support services.
- Enhanced client satisfaction by consistently meeting and exceeding sales targets and providing exceptional customer service.
- Coordinated with marketing teams to execute successful promotional campaigns tailored to specific client needs.
Education
NASSAU COMMUNITY COLLEGE
Garden City, NYCW POST, LIU
Greenvale, NY2001
Skills
- Ability to deal professionally and courteously with the public and coworkers
- Capable of gathering and analyzing competitive market intelligence
- Quantifiable track record of past success
- Ability to prioritize structure and complete tasks with the company’s goals and objectives
- Exceptional attention to detail
- Thorough knowledge and understanding of hotel operations and departmental interdependencies
- Ability to multitask, follow through and re-prioritize to meet deadlines
- Strong knowledge in SEO tools, email marketing, social media campaigns
- Ability to create unique packages and rate plans
- Strong analytical skills and ability to translate and present metrics into actionable proposals
- Sales training and leadership
- Revenue growth
- Sales funnel management
- Sales team training
Timeline
DIRECTOR OF SALES, MARKETING & REVENUE
HOTEL ELYSEE
01.2011 - 07.2025
SENIOR REGIONAL SALES MANAGER
VIKRAM CHATWAL HOTELS
01.2009 - 01.2011
ENTERTAINMENT SALES MANAGER
THE TIME HOTEL
01.2007 - 01.2009
CORPORATE ACCOUNT MANAGER
THE GARDEN CITY HOTEL
01.2005 - 01.2007
NASSAU COMMUNITY COLLEGE
CW POST, LIU
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