Summary
Overview
Work History
Education
Skills
Timeline
Generic

Cheyenne Youell

Florence,MA

Summary

Skilled in event coordination with 18 years experience in government, non-profits, and small businesses. Creative thinker and proactive planner, yet quick to find solutions to unexpected issues. Able to work with a controlled hustle while valuing the importance of wisps of whimsy. Inspired by an energetic team but maintains focus working independently.

Overview

17
17
years of professional experience

Work History

Public Engagement Manager

Food Bank of Western Massachusetts
Chicopee, MA
02.2021 - Current
  • Manage event and volunteer staff to coordinate two signature events to raise a combined $750,000 as well as several other fundraising events throughout the year.
  • Secure event and program sponsorships.
  • Monitor budgets and expenditures to ensure cost-effectiveness while maintaining quality standards.
  • Maintain close communication with other departments to coordinate branding, volunteers, collateral, and marketing of events promptly.
  • Maintain relationships with local businesses and other non-profits to create new partnerships for dynamic events and team-building volunteer opportunities.
  • Build new relationships by attending local events and inviting potential partners for a tour or meeting.
  • Negotiate with vendors to meet event budget.
  • Manage outreach and communication with potential and registered event participants.
  • Maintain a relationship with local legislators and keep them informed with Food Bank updates and events.

Event & Social Media Coordinator

Final Gravity Brewing Co.
Richmond, VA
01.2017 - 12.2019
  • Created weekly programs and events to increase business and local involvement within the community.
  • Partnered with local businesses to extend our reach and create beneficial cross-promotional events.
  • Managed and coordinated events including workshops, classes, political meet & greets, fundraisers, parties, and networking events.
  • Helped build the business brand by designing graphics and copy for product releases.
  • Organized event logistics, such as scheduling, budget development and management, staffing and communicating with clients in regards to event needs.
  • Created engaging, daily content on social media outlets such as Facebook, Instagram, and Twitter.
  • Provided excellent customer service to maintain a large regular customer base.
  • Served as point of contact for staff, contractors, vendors and suppliers

Founder/ Owner/ Operator

Cap Trail Bike Shuttle
Richmond, VA
10.2016 - 12.2020

Managed all aspects of the shuttle service which included:

  • Developing and maintaining all social media and marketing ads.
  • Maintaining scheduling site and website.
  • Overseeing all aspects of operations including product development, marketing, sales, customer service, and finance.
  • Cultivating and maintaining industry and nonprofit relationships to capitalize on event opportunities and maximize business success.

Director of Community Relations

Strangeways Brewing
Richmond, VA
05.2013 - 12.2016
  • Hired, trained, and managed tasting room and event management staff.
  • Managed social media content.
  • Booked music.
  • Worked with local nonprofits on onsite fundraisers.
  • Coordinated off-site events and donations.
  • Contracted vendors for events.
  • Made purchases within a budget for events and daily operations.
  • Trained volunteers for events.
  • Created event evaluations.
  • Maintained website.
  • Created marketing materials for events and releases.

Event & Program Coordinator

Upper Dublin Parks & Recreation
Fort Washington, PA
05.2010 - 02.2013
  • Planned and implemented special events, workshops, and on-going programs for the Upper Dublin Community.
  • Taught a Bricks for Kidz LEGO Building Workshop.
  • Hired & trained Summer Camp Staff.
  • Managed budget for all programs and events.
  • Managed event volunteers.
  • Won the award for Best Family Event in PA for an educational family camping night in one of the parks.

Recreation Supervisor of Events

Town Of Fletcher
Fletcher, NC
02.2007 - 05.2010
  • Planned and implemented annual special events including the Annual Golf Tournament Fundraiser, Holiday Parade, Easter Extravaganza, and Halloween Carnival.
  • Managed all ordering, marketing, volunteers, and logistics for events.
  • Managed the Summer Day Camp program: hired and trained staff, planned all field trips, ordered supplies, oversaw daily activities, submitted budgets and evaluations.

Education

Bachelor of Science - Recreation Management

James Madison University
Harrisonburg, VA

Skills

Event planning and coordination

Relationship building

Social media marketing

Fundraising

Timeline

Public Engagement Manager

Food Bank of Western Massachusetts
02.2021 - Current

Event & Social Media Coordinator

Final Gravity Brewing Co.
01.2017 - 12.2019

Founder/ Owner/ Operator

Cap Trail Bike Shuttle
10.2016 - 12.2020

Director of Community Relations

Strangeways Brewing
05.2013 - 12.2016

Event & Program Coordinator

Upper Dublin Parks & Recreation
05.2010 - 02.2013

Recreation Supervisor of Events

Town Of Fletcher
02.2007 - 05.2010

Bachelor of Science - Recreation Management

James Madison University
Cheyenne Youell