Summary
Overview
Work History
Education
Skills
Timeline
Generic

Chloe Keusder

Santa Monica,CA

Summary

Results-driven communications leader with expertise in external/internal communications, media relations, and events/activations. Proven ability to develop and execute strategic plans that deliver compelling messages and drive overall brand awareness. Adept at leading high-performing, cross-functional teams and thriving in dynamic, fast-paced environments.

Overview

10
10
years of professional experience

Work History

Communications Manager

Snap Inc.
04.2021 - Current
  • Develop and lead communications strategies that shape reputation of Snap among key stakeholders including consumers, advertisers, parents, tech experts, and more
  • Partner closely with leaders across product, consumer, social, legal, sales, platform safety + integrity, and other teams to drive long-term objectives through campaign-style communication strategies, earned media, stakeholder events, reactive and crisis communications, and more
  • Create imaginative experiences and events that bring the brand to life with a focus on accomplishing strategic goals and generating revenue
  • Work closely with internal and external partners to guide and align communications strategies across the business
  • Maintain strong relationships with key reporters at national and local outlets, and create compelling external moments that drive our narrative in key markets

Senior Public Relations Manager

Cutline Communications
11.2020 - 03.2021
  • Oversaw accounts and mentored teams to ensure client objectives were met
  • Managed media programs across 4-5 accounts, including announcements/campaigns, proactive media and more
  • Maintained a strong roster of media relationships that translated into meaningful opportunities for clients
  • Clients included TikTok, Paramount+, Grubhub, Afterpay and Virbela
  • Past clients included Pinterest, ipsy, Eventbrite, Opendoor, Yahoo, Oath, Verizon, RYOT Studio, Rylo & more

Senior Account Executive to Manager

Cutline Communications
05.2018 - 10.2020
  • Managed media programs across multiple accounts
  • Provided meaningful counsel and strategic recommendations for corporate & consumer initiatives/events
  • Drove media campaigns that shape clients' reputations and help them achieve business objective

Account Coordinator to Account Executive

Cutline Communications
07.2016 - 06.2018
  • Liaised with clients, proactively monitoring respective industries for timely news angles
  • Developed an understanding of key media and pitched reporters to schedule interviews, coordinate logistical details for media briefings, evaluate editorial calendars and more
  • Drafted PR materials including media lists, coverage trackers, pitches and speaking & award grids

Associate Account Executive

SutherlandGold Group
10.2015 - 06.2016

Education

Bachelor of Science - Broadcast News Journalism & Mass Communication

University of Colorado
Boulder, CO
05.2015

Skills

  • Executive media training
  • Excellent verbal and written communication
  • Activation and event planning
  • Talent relations and partnerships
  • Social media management
  • Content development
  • Brand partnerships
  • Producing storyboarding
  • Consumer technology
  • Film/television

Timeline

Communications Manager

Snap Inc.
04.2021 - Current

Senior Public Relations Manager

Cutline Communications
11.2020 - 03.2021

Senior Account Executive to Manager

Cutline Communications
05.2018 - 10.2020

Account Coordinator to Account Executive

Cutline Communications
07.2016 - 06.2018

Associate Account Executive

SutherlandGold Group
10.2015 - 06.2016

Bachelor of Science - Broadcast News Journalism & Mass Communication

University of Colorado