Summary
Overview
Work History
Education
Skills
COMMUNITY ENGAGEMENT & INTERESTS
Timeline
Generic
Chloe Williams

Chloe Williams

Woodbury,MN

Summary

Strategic and results-driven enterprising communicator and social analyst with experience working to optimize community and client’s relationships using inclusive engagement tactics. Proficient in liaising with stakeholders to forge strategic alliances and deliver user-centric solutions to foster full participation. Community-driven with a passion in advocating for policies and processes to establish access for all people to full participation.

Overview

4
4
years of professional experience

Work History

Consultant

Khoo Consulting
Woodbury, MN
01.2024 - Current
  • Consultant on DEI, communications, public engagement and social media projects. Identify audiences, analyze, and recommend participation using personalized and welcoming approaches that value differences

Community Outreach Specialist

Bolton & Menk
Minneapolis, MN
07.2023 - 01.2024
  • Identified and coordinated opportunities for company brand awareness through community initiatives.
  • Supported and led innovative and equitable engagement efforts.
  • Supported community planning projects and tasks.

Consulting Development Analyst

Accenture
Minneapolis, MN
10.2021 - 11.2022
  • Advised Accenture's ID&E framework for workplace inclusion.
  • Led the communications for the executive team of the African American Employee Resource Group.
  • Provided technical support for Facebook’s ‘We the Culture’ $25 million program to identify top Black Content Creators on their platform by assessing creator’s answers to their business plans, individual platform growth, and past experiences with business, marketing, and media experience for grant allocation
  • Contributed to Best Buy's cross-functional workstream lead and process owners with prioritizing and closing out business processes that are ready for Local Work Instruction creation.
  • Organized Claire's 'Project Unicorn' calendars as the Project Management Analyst.
  • Conducted business process analysis and identified critical issues and gaps to optimize outcomes for client projects with Facebook, Claire's, Adapt Health, and Best Buy.

Paid Social Analyst

Haworth Marketing + Media
Minneapolis, MN
09.2020 - 10.2021
  • Monitored and paced campaign budget spend daily, ranging from $30K to $3mil+.
  • Contributed to research insights gained via social platform data into the overarching multi-channel campaign plan to advance Walmart's paid media strategy.
  • Extracted, compiled, and analyzed multiple campaign performance data weekly to build actionable insights that drive campaign optimizations and future paid social for Walmart, using Excel.
  • Built and managed multiple Walmart and Mark Anthony Brand campaigns using social media ad managers (FB, IG, Twitter, TikTok, Pinterest, Snapchat, 4C/Scope) while meeting tight deadlines.

Education

Bachelor of Arts - Communications

University of Minnesota - Twin Cities
Minneapolis, MN
05-2019

Skills

  • Microsoft Office
  • Results Driven
  • Digital Marketing
  • Organic/Paid Social

COMMUNITY ENGAGEMENT & INTERESTS

Community service: Led a campus-wide campaign and engaged many stakeholders including legislators, media, and community members to contribute to changing structures of institutional discrimination.

Fun facts: Worked at Prince’s Chanhassen home, Paisley Park. Globally minded: Traveled to Asia, Australia, and Europe and studied in London. Adaptable and fashionable with a keen sense of style

Timeline

Consultant

Khoo Consulting
01.2024 - Current

Community Outreach Specialist

Bolton & Menk
07.2023 - 01.2024

Consulting Development Analyst

Accenture
10.2021 - 11.2022

Paid Social Analyst

Haworth Marketing + Media
09.2020 - 10.2021

Bachelor of Arts - Communications

University of Minnesota - Twin Cities

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Chloe Williams