CHLOE SHADDEN
Decatur,AL
Overview
8
8
years of professional experience
Work History
Marketing and Social Media Coordinator
Bobby's Restaurant
08.2024 - Current
- Managed and posted daily social media content, including lunch specials and promotions, primarily on Facebook.
- Engaged with customers by responding to comments and messages, fostering community interaction.
- Tracked and analyzed social media performance using Meta Business Suite (Facebook’s analytics platform) to optimize engagement and reach.
- Maintained and updated the restaurant’s Facebook page to increase customer interaction and brand visibility.
Public Relations and Special Events Intern
City of Auburn Parks & Recreation
08.2024 - 04.2025
- Managed and grew organizational social media accounts, creating engaging daily content that increased audience interaction and community visibility.
- Tracked and analyzed social media metrics to measure content performance and inform strategy adjustments.
- Captured event photography to highlight programs and drive engagement across digital platforms.
- Wrote and distributed press releases, promotional emails, and marketing materials to boost event attendance and media coverage.
- Planned and executed a major city-wide event, coordinating logistics including venue booking, food vendors, entertainment, permits, and day-of operations.
- Collaborated with local businesses, performers, and city officials to ensure successful execution and high community turnout.
Artist Relations Intern
Rock the South
07.2023 - 07.2024
- Delivered exceptional hospitality and support to artists and production teams, ensuring their comfort and needs were met throughout the festival.
- Assisted with hospitality arrangements such as meals, accommodations, and transportation to contribute to a positive artist experience.
- Fostered strong, positive relationships with artists by promptly addressing requests and creating a welcoming, professional environment backstage.
- Assisted event staff with on-site artist support to help maintain smooth operations and a friendly atmosphere during performances.
Shift Manager
Bobby's Restaurant
11.2017 - 08.2023
- Trained, supervised, and mentored new team members to ensure high performance and consistent service quality.
- Planned and communicated weekly staff schedules, ensuring appropriate coverage and efficient shift coordination.
- Managed daily shift operations, balancing cash drawers, reconciling receipts, and resolving financial discrepancies with accuracy.
- Addressed and resolved customer concerns quickly and professionally, ensuring a positive guest experience and maintaining brand reputation.
- Provided leadership and support to front- and back-of-house staff, ensuring smooth operations and timely task completion during peak hours.
Social Media Manager/Sales Associate
Ottis & Kate
06.2022 - 08.2023
- Managed daily content creation, curation, and scheduling for multiple social media platforms, including Facebook, Instagram, and TikTok, increasing brand visibility and engagement.
- Maintained an up-to-date understanding of industry trends, competitor activity, and social media best practices to optimize content performance.
- Researched and ordered inventory based on seasonal trends, customer preferences, and sales data to drive revenue and reduce excess stock.
- Operated cash register and point-of-sale (POS) system to process purchases, refunds, and exchanges accurately and efficiently.
- Provided exceptional customer service, assisting with product recommendations, styling advice, and resolving customer concerns.
Special Events Intern
City of Cullman
05.2023 - 07.2023
- Assisted with planning, scheduling, and logistical coordination for events, ensuring all details were executed smoothly.
- Supported event execution by helping with venue setup, on-site coordination, and post-event teardown.
- Communicated with vendors, performers, and internal teams to support timeline adherence and logistical needs.
- Provided on-site support to artists and production teams, coordinating their requirements and helping maintain efficient operations throughout the event.
Education
Bachelor of Arts - Communications
Auburn University
Auburn, AL05.2025
Associate of Science - General Studies
Wallace State Community College
Hanceville, AL05.2023
Timeline
Marketing and Social Media Coordinator
Bobby's Restaurant
08.2024 - Current
Public Relations and Special Events Intern
City of Auburn Parks & Recreation
08.2024 - 04.2025
Artist Relations Intern
Rock the South
07.2023 - 07.2024
Special Events Intern
City of Cullman
05.2023 - 07.2023
Social Media Manager/Sales Associate
Ottis & Kate
06.2022 - 08.2023
Shift Manager
Bobby's Restaurant
11.2017 - 08.2023
Bachelor of Arts - Communications
Auburn University
Associate of Science - General Studies
Wallace State Community College
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