Chris Beck
Los Lunas,NM
Summary
Strategic communications professional with expertise in Adobe Creative Cloud and digital strategy to enhance brand visibility. Skilled in content management and video editing, driving engagement through innovative marketing campaigns and online promotions. Collaborative approach focused on delivering impactful results.
Overview
7
7
years of professional experience
Work History
Director Communications
Personalized Paper Manufacturing Group
Albuquerque, NM
08.2023 - Current
- Create online audio/video promotions for use on the company site to promote various product lines utilizing Adobe After Effects and Premiere Pro.
- Developed concepts and visuals for marketing campaigns that enhanced brand visibility using Adobe Creative Cloud.
- Create messaging and deploy e-blasts to opt-in clients utilizing Mailchimp.
- Help maintain and deliver website content using a proprietary CMS and utilize HTML/CSS skills to present content.
- Compiled competitive analysis and internal project reports to inform strategic decision-making.
Digital Marketing Contractor
Albuquerque, NM
08.2021 - 08.2023
- Collaborated with companies to implement digital marketing strategies that enhanced brand recognition and drove sales.
- Utilized HubSpot CRM and Google Analytics to track and measure customer awareness and effectiveness of various digital marketing campaigns.
- Deployed several websites using WordPress CMS with Elementor and Divi plugins to create rich, immersive online experiences.
- Developed digital and print marketing communications to inform target audiences of the features and benefits of leading company products and services.
Marketing/Accounting
Edge Construction LLC
Albuquerque, NM
03.2021 - 08.2021
- Created marketing collateral to effectively showcase company services and drive engagement.
- Redesigned and deployed the company website, increasing online visibility and generating more requests for quotes.
- Analyzed, examined, and interpreted account records, compiled financial information, and entered invoices and receipts into QuickBooks.
- Processed journal entries and corrected accounting records, maintaining accuracy and compliance.
Multimedia Coordinator
Faith Lutheran Church
Albuquerque, NM
10.2019 - 01.2021
- Promoted and managed brand campaign using print and digital media to enhance organizational visibility.
- Created, edited, and published video content for online services on YouTube and Facebook to engage viewers.
- Designed and deployed social media campaigns communicating upcoming events and worship services.
- Maintained and developed new website content and imagery using WordPress and the Adobe Creative Cloud.
- Developed interactive newsletter to inform congregation members about church functions and events.
- Created bulletins for weekend services, ensuring accurate information and appealing layouts. Managed visual media during all Sunday services.
Education
Bachelors Degree - B.S. Marketing / Art
Winona State University
Winona, MN02-1998
Skills
- Digital strategy
- Email marketing
- Content management
- Adobe Creative Cloud
- Video editing
- Web development
Timeline
Director Communications
Personalized Paper Manufacturing Group
08.2023 - Current
Digital Marketing Contractor
08.2021 - 08.2023
Marketing/Accounting
Edge Construction LLC
03.2021 - 08.2021
Multimedia Coordinator
Faith Lutheran Church
10.2019 - 01.2021
Bachelors Degree - B.S. Marketing / Art
Winona State University