Chris Johnston

• Managed comprehensive video production and editing for PolarPro's internal projects across all channels.
• Executed production and refinement of multiple polished product launch campaign videos for social media and website platforms.
• Executed high-level editing of motion graphics, sound design, color grading, and storytelling elements using Premiere Pro, After effects, DaVinci Resolve and 3D animation.
• Collaborated with influencers and professional photographers and videographers to enhance brand visibility and engagement.
• Collaborated closely with paid media manager weekly to evaluate ad performance and conduct thorough analysis.

• Developed and refined high end, polished video content to enhance engagement across paid media channels including Meta, TikTok, YouTube, and Amazon.
• Crafted visually compelling product launch videos that aligned with brand standards and messaging.
• Executed high-level editing and motion graphics using Adobe Premiere Pro and After Effects.
• Created several video ads within the ad account that drove substantial monthly revenue growth.

Refined content for multiple DTC brands within eCommerce agency, enhancing Facebook advertising, Amazon websites, and various social media platforms.

Crafted strategic performance-driven content to enhance scalability of multiple ad accounts across diverse platforms.

Developed engaging visual content through motion graphics animation and sound design to enhance multimedia projects.

• Designed engaging layouts for digital and print publications to enhance reader experience.
• Collaborated with editorial team to develop visual concepts aligned with brand identity.
• Utilized Adobe Creative Suite to produce high-quality graphics and illustrations efficiently.