CHRIS LUDVIGSEN

The leading manufacturer of premium folding cartons for the beauty & cosmetic industry from their Roanoke, VA plant. Arkay focuses on a variety of premium decoration capabilities with a strong quality and customer service process to service this demanding customer base.

• My primary responsibility was new business development and I opened 6 accounts - including a new market for Arkay with premium spirits business.
• Also responsible for account management - and I was able to successfully negotiate a three-year contract without a price decrease by implementing a VMI Program on one of the accounts.

The third largest vertically integrated packaging company in the US with two recycled paperboard mills and six folding carton plants in North America. PaperWorks uses its vertical integration to secure business from many of the larger CPG companies with a focus on packaged food products.

• Primary responsibility was the account management for a $12 million annual sales territory serving larger customers that included Clorox and Colgate.
• Successfully negotiated multi-year contracts with my three largest customers prior after implementing mid-contract price increases during inflationary Covid period.
• Also responsible for new business development bringing in $2.5 million in new business with customers that included GSK oral care (now Haleon), Hickory Foods (Bubba Burgers), and Bistro MD (frozen prepared meals).

Prior to be sold to Graphic Packaging, Americraft was the largest independent (non-integrated) folding carton company in the US. Americraft had six plants throughout the US - with sales teams linked to each plant. I was responsible for selling for the Winston-Salem, NC plant.

• Responsible for new business development and account management for existing customers that included Signature Foods (cake/icing products).
• Generated over $1MM in new business sales from over 20 new customers that included Bistro MD (frozen prepared meals), Carib Graphics (premium spirits), Diet to Go (frozen prepared meals), JADS (personal care), Salazon Chocolate, and Under Armour.

One of the largest integrated packaging companies in North America with recycled paperboard mills, corrugated division, and display division - in addition to the folding carton division.

• Responsible for account management of existing business and new business development in the Health & Beauty Group, selling in the Southeast region.
• Responsible for annual sales of $4.5MM with over 40 active accounts
• Territory generated highest profit margin in Eastern territory in 2011.

Independent folding carton company with a single plant.

• Sold $500M in first 12 months - primarily in the software industry with sheet fed offset manufacturing to companies in the southeast and mid-Atlantic region
• Opened 8 new accounts in first 18 months

• Responsible for approximately $3MM in annual sales - primarily in the software and entertainment industries to companies in the southeast and mid-Atlantic region
• Responsible for over $1.5MM in new sales from 10 new accounts in first 2 years

• Responsible for annual sales of over $55MM
• Success in new business sales resulted in promotion to sales management position
• Responsible for sales activities of five salespeople
• Responsible for sales plan, pricing strategies, and profitability of this business

• Responsible for new business sales to major national consumer goods companies resulting in annual folding carton sales of over $4MM
• Earned The New Business Award in 1998