Chris Pilcher

• Developed Brand Partnerships with Delta Airlines, generating 1.5M in revenue in 6 months and increasing sales 300%.
• Formed strategic revenue growth strategy plan that was has been deployed and shared with investors for our Series A raise.
• Establish criteria to evaluate, measure and assess distribution points and socialize/share criteria with marketing & operations leaders across the organization
• Produce and distribute monthly, quarterly, annual updates on sales KPIs, including results and forward-looking plans
• Consulted with product development teams to enhance products based on customer interest data.
• Analyzed customer feedback and market trends to make informed decisions about product and brand messaging.
• Built credibility and trust to influence client's buying decisions.
• Partnered with internal resources to present additional value and expertise to clients.
• Monitored sales performance metrics to achieve strategic account objectives.
• Generated pipeline to close revenue and attain quota.
• Created demand by matching business problems to product and service solutions.
• Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.
• Met existing customers to review current services and expand sales opportunities.
• Set and achieved company defined sales goals.

• Built strategic sales support plan during Covid to help drive value of TC on menus in QSRs
• Develop and execute Coca Cola’s NHL Brand Partner Asset Playbook in 2019-2021 to drive sales in critical markets
• Directed canvassing plans to facilitate consistent, high-quality appointments for sales representatives.
• Analyzed sales and marketing data for improved strategies.
• Managed field team of 15 direct reports resulting in execution of over 170 activations year.
• Directed sales support staff in administrative tasks to help sales reps close deals.
• Implemented, executed and strategically expanded business channel partnerships and program initiatives.
• Produced strong revenue numbers and continued promotional success with continued coaching of sales and marketing teams.
• Performed competitive analyses and adjusted sales and marketing strategies accordingly.
• Led crisis management team and provided quick turnaround solutions.
• Spearheaded successful branding initiatives, sales strategies and public relations approaches to underpin and enhance marketing campaign deployment.
• Instructed sales staff on cross-selling and up-selling techniques resulting in increased net sales revenue by 45% in sales.
• Gave benefit-oriented, polished presentations driving dramatic revenue growth across multiple sales channels.

• Increased brand awareness through event marketing, demonstrations, sales, and brand promotion.
• Supported branding strategy by ensuring product displays aligned with corporate standards.
• Increased brand recognition in target audience through creative promotions and marketing campaigns.
• Identified appropriate marketing channels and target customers for campaigns.
• Managed and tracked performance of 12 Direct Reports to measure success sales campaigns.
• Increased brand awareness through event marketing, demonstrations, sales, and brand promotion
• Supported branding strategy by ensuring product displays aligned with corporate standards
• Increased brand recognition in target audience through creative promotions and marketing campaigns
• Used various market research tools and techniques to gather, analyze and interpret data.
• Collected and analyzed data from variety of sources to create detailed market research reports for top-level decision makers.

cum laude graduate

• Elected Assistant Captain of SLU Hockey Team