Summary
Overview
Work History
Education
Skills
Accomplishments
Work Availability
Quote
Timeline
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Chris Powell

Chris Powell

Public Relations
San Diego,CA

Summary

To advance in the world of public relations by taking on new challenges, new industries and clients along with developing a vast list of media contacts being a storyteller. Results-oriented professional with 20 years of work experience and a proven knowledge of media campaign management, client relationship building and competitive analysis. Aiming to leverage my abilities to successfully fill any executive role at your company.

Overview

25
25
years of professional experience

Work History

President Of Media Strategy

Chris Powell PR, Inc.
05.2013 - Current
  • Executed and managed media campaigns including narratives, storytelling and media pitching
  • Collected data, B2B client stories and human interest stories for consumer and B2B2C campaigns.
  • Assisted in setting up and optimizing analytics tools for media tracking.
  • Managed employees for content creation and media strategy.
  • Clientele focus was on consumer, consumer technology, B2B, high tech, healthcare, nonprofit, education technology and finance.
  • Created new business presentations to win clients for roster and formed relationships with VCs and marketing directors to have a steady base of referrals.

Vice President of Media Strategy

BOCA Communications
01.2018 - 05.2022
  • Developed presentations for new business to align with the future and evolving needs of the agency by bringing in new business opportunities.
  • Served as valued partner to the principal and executive team to develop and execute media strategies across the agency to get effective top tier media coverage especially in business, technology and top tier outlets.
  • Identified staff talent and contributions, establishing plans for succession for their employment roadmap.
  • Strategic part of the hiring process for new candidates.
  • Led teams to drive operational excellence and deliver client satisfaction.
  • Attended industry events and conferences to attract potential customers and increase brand awareness.
  • Created BOCA Newsroom to act like a newsroom for our clients to identify and brainstorm trendjacking topics and top media relations tips for the whole agency to be success with media strategy for clients.
  • Implemented BOCA Pitchfest which had VP executives work with staff to create new and effective pitches for client roster to get top tier media wins.

Supervisor of Media Relations

Schwartz MSL San Francisco
01.2010 - 05.2013
  • Evaluated client feedback to brainstorm ways to improve media strategy and campaigns offer excellent client relations.
  • Arranged in-person meetings and visited with clients along with media contacts to improve client relations and to have a growing network of contacts in the media industry.
  • Trained new employees including running the intern program to provide effective media strategy training and client expectations.
  • Stayed current on trends in the media to get clients into the narrative with storytelling.
  • Generated media leads and located opportunities for top tier media coverage.
  • Earned top media coverage award for agency for 3 consecutive years.

Senior Publicist

Frank Groff Inc.
01.2007 - 01.2010
  • Wrote press releases and other media communications including pitches to promote clients.
  • Updated and maintained media list, contacts and supported the owner of the agency with administrative duties.
  • Prepared and created a plan to bring updated technology into the agency that prepared the agency for the growing needs to be tech savvy.
  • Created new business presentations with the agency owner to win new business.
  • Handled 6-10 accounts with media strategy, narratives, campaigns and brainstorming to get the best media coverage.
  • Supervised staff with training and to be successful in their role.

Reporter and Producer

Q Television Networks
07.2002 - 01.2007
  • Conceptualized story ideas and wrote, shot and edited news stories for on-air broadcasting.
  • Operated news-gathering vehicles to and from various locations.
  • Developed news sources for general assignment and special areas of interest.
  • Produced unique and captivating news stories.
  • Interviewed news subjects and researched for facts and credibility.
  • Used latest editing and photography tools to tell great stories.
  • Received assignments and evaluated leads and tips to develop story ideas.

Education

Bachelor of Science - Journalism, Broadcast

Emerson College
Boston, MA
05.2002

Skills

  • Media Strategy
  • Storytelling
  • Creating narratives and trendjacking
  • Obtaining top tier media contacts
  • Effective and Strategic Media Coverage for Clients
  • Ability To Multitask
  • Customer Service
  • Creativity
  • Leadership
  • Active Listening
  • Conflict Resolution
  • Problem-Solving
  • Team Building
  • Time Management
  • Teamwork
  • Strategy Development
  • Strategy Planning
  • PR Strategy
  • Positioning Strategy
  • Conversion Strategy
  • Content Strategy

Accomplishments

    CERTIFICATIONS


  • AP Award for Best Breaking News
  • Qwoted Top 100 Media Strategist


    • PUBLICATIONS


  • Reuters
  • San Francisco Chronicle
  • Time Magazine
  • CNBC
  • Good Morning America
  • Today Show
  • CBS This Morning
  • Associated Press
  • Los Angeles Times
  • The Washington Post

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote

"Someone always has a story to tell. You just have to ask the right questions."
Chris Powell

Timeline

Vice President of Media Strategy

BOCA Communications
01.2018 - 05.2022

President Of Media Strategy

Chris Powell PR, Inc.
05.2013 - Current

Supervisor of Media Relations

Schwartz MSL San Francisco
01.2010 - 05.2013

Senior Publicist

Frank Groff Inc.
01.2007 - 01.2010

Reporter and Producer

Q Television Networks
07.2002 - 01.2007

Bachelor of Science - Journalism, Broadcast

Emerson College

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