Summary
Overview
Work History
Education
Skills
Timeline
Generic

Chris Richmond

Portland

Summary

Innovative Social Media Ambassador with background in content creation, brand promotion, and community engagement. Strengths include strategic planning, analytical thinking, and creativity in social media campaigns. Experience demonstrates strong skills in increasing online presence and fostering meaningful relationships with followers. Significant impact on previous work through heightened brand visibility and consumer interaction.

Overview

15
15
years of professional experience

Work History

Social Media Ambassador

U.S. Bank
05.2019 - 11.2024
  • Developed and implemented social media campaigns to increase brand awareness and engagement.
  • Created engaging content for various platforms including Facebook, Twitter, Instagram, LinkedIn and YouTube.
  • Monitored conversations on social media channels and responded to customer inquiries in a timely manner.
  • Tracked performance metrics using analytics tools like Google Analytics or Sprout Social to measure success rate of campaigns.
  • Gathered insights from competitor analysis and audience feedbacks; took necessary actions based on findings.
  • Worked closely with marketing team members to brainstorm ideas for new campaigns that aligns with overall strategy.
  • Increased social media presence to promote specific brands and products.
  • Managed social media platforms and utilized metrics to increase engagement and campaign performance.
  • Generated ideas and innovated social media marketing strategies for different brands and platforms.
  • Analyzed market data to determine ways to reach target audience or intended segments.
  • Created and published news and promotional content to increase fan engagement and channel growth.
  • Set up and optimized company pages within each platform to increase visibility of company's social content.
  • Prepared professional, on-point and brand-specific copy for diverse platforms and target audiences.
  • Monitored benchmarks to measure overall impact of social media campaigns.
  • Engaged positively with online community to glean insights and capitalize on learning opportunities.
  • Leveraged tools to track social trends, identify influencers and devise successful outreach strategies.
  • Streamlined social media reporting processes, improving efficiency and accuracy.
  • Tracked competitor social media activities and adjusted strategies to maintain competitive edge.
  • Responded to customer inquiries and comments on social media platforms promptly.
  • Managed crisis communication on social media to protect brand reputation
  • Created monthly newsletter for entire bank to view

Marketing (sub position)

  • Expanded the banks voice on all the social media platforms daily
  • Led weekly marketing meetings pertaining to new findings
  • Strategically viewed social platforms for possible trends
  • Held community manager position
  • Responded to 60+ posts a day whether internal posts from employees or from other businesses
  • Reported daily and weekly findings to marketing manager
  • Provided ideas for content based off social media findings

QA calls(sub position)

  • Listened to banker calls and provided all necessary feedback
  • Created and complimented a call flow worksheet for bankers
  • Sent over results of call findings to bankers manager for continued training

Online Operations

U.S. Bank
08.2016 - 05.2019
  • Helped troubleshoot specific online and mobile problems
  • Sent daily/reports to appropriate group for further escalations
  • Ability to expedite and multi task any given situation
  • Work with other groups within the bank
  • Met daily quota

Accounts Manager

U.S. Bank
08.2013 - 04.2016
  • Implemented and educated the customer with financial policies.
  • Applied banking alternatives
  • Reviewed customer accounts
  • Found ways to de-escalate situations
  • Took escalated calls from bankers
  • Implemented the teach, coach and train policy
  • Notated accounts regarding escalated conversations

Fraud Specialist

U.S. Bank
03.2010 - 08.2013
  • Investigated and analyzed complex financial transactions for evidence of fraud.
  • Performed data analysis to identify patterns or trends indicative of potential fraudulent activity.
  • Reviewed customer accounts, documents and electronic records to detect suspicious activities.
  • Provided additional levels of security to safeguard customer account information

Education

Associate of Applied Science - General Studies

Mount Hood Community College
Gresham, OR

Skills

  • Team player
  • Recognizes sense of urgency
  • Ability to adapt
  • Ability to multi task

Timeline

Social Media Ambassador

U.S. Bank
05.2019 - 11.2024

Online Operations

U.S. Bank
08.2016 - 05.2019

Accounts Manager

U.S. Bank
08.2013 - 04.2016

Fraud Specialist

U.S. Bank
03.2010 - 08.2013

Associate of Applied Science - General Studies

Mount Hood Community College
Chris Richmond