Summary
Overview
Work History
Education
Skills
Timeline
Christa Maida

Christa Maida

Holiday, Fl,FL

Summary

Highly analytical and data-driven E-commerce Manager effectively scales online customer acquisition efforts and e-commerce capabilities to drive sales growth. Routinely tests new features and assets and measures results as company grows and evolves. Strong understanding of e-commerce consumer behavior and audience segmentation along with website analytic and tracking tools. Detailed E-Commerce Manager with 1 year of hands-on experience overseeing online sales and presence of web companies. Skillful in troubleshooting online website issues, tracking website functionality and organizing promotions. Results-oriented professional possessing great grasp of web design and web analytics software paired with thorough knowledge of SEO. Goal-oriented manager with distinguished experience in 2 industries and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent. Accomplished Sales Manager offering [Number] years of experience developing and maximizing [Type] sales. Diligent in building and retaining accounts by providing support and attentive service. Expertise in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging. Performance-oriented Sales Leader offering exceptional record of achievement over [Number]-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Hardworking and passionate job seeker with strong organizational skills eager to secure entry-level [Job Title] position. Ready to help team achieve company goals. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Goal-oriented manager with distinguished experience in [Type] industries and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent. Detailed E-Commerce Manager with [Number] years of hands-on experience overseeing online sales and presence of web companies. Skillful in troubleshooting online website issues, tracking website functionality and organizing promotions. Results-oriented professional possessing great grasp of web design and web analytics software paired with thorough knowledge of SEO.

Overview

31
31
years of professional experience

Work History

E Commerce

Maida-Cosmetics
05.2023 - Current
  • Optimized e-commerce fulfillment strategy to minimize costs while maximizing profits and customer satisfaction.
  • Established and maintained balanced and accurate e-commerce budget to execute on initiatives with proper funding and enrich customer experience.
  • Developed and executed e-commerce positioning, values, tone of voice and design elements to bring value and convenience to customers.
  • Tracked consumer behavior, content management and weight of purchase to develop robust customer acquisition and retention programs.
  • Customized e-commerce platforms by building new products, designing landing pages and integrating new vendors and apps to further enhance website UI and UX.
  • Helped find leading online retailers and platforms to connect with consumers.
  • Leveraged Google Analytics and AB testing to monitor effectiveness of online marketing strategies, website content and user experience.
  • Constructed new payment systems for online orders to optimize website shopping and boost sales.
  • Supported annual media planning process and media buying for digital content.
  • Liaised with shopify to incorporate e-commerce objectives in social media platform management.
  • Built relationships with customers and community to establish long-term business growth.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Managed accounts to retain existing relationships and grow share of business.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Organized promotional events and interacted with community to increase sales volume.
  • Coordinated staff sales meetings to discuss developmental strategy, best practices and process improvements.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases.
  • Created and implemented new business opportunities by utilizing strategic networking strategies.
  • Increased profits through providing excellent customer service, following established guidelines and auditing sales reports.
  • Monitored sales team performance, analyzed sales data and reported information to area managers.
  • Maintained up-to-date knowledge of competitor products and pricing in market served.
  • Encouraged cross-selling of additional products and services through relationship-building and acquired understanding of customer business needs.
  • Identified prospects' needs and developed appropriate responses along with suitable information on products and services.
  • Incorporated e-commerce objectives in social media platform management.

E Commerce

Maida-Jewelry
05.2023 - Current
  • Optimized e-commerce fulfillment strategy to minimize costs while maximizing profits and customer satisfaction.
  • Established and maintained balanced and accurate e-commerce budget to execute on initiatives with proper funding and enrich customer experience.
  • Developed and executed e-commerce positioning, values, tone of voice and design elements to bring value and convenience to customers.
  • Tracked consumer behavior, content management and weight of purchase to develop robust customer acquisition and retention programs.
  • Customized e-commerce platforms by building new products, designing landing pages and integrating new vendors and apps to further enhance website UI and UX.
  • Helped find leading online retailers and platforms to connect with consumers.
  • Leveraged Google Analytics and AB testing to monitor effectiveness of online marketing strategies, website content and user experience.
  • Constructed new payment systems for online orders to optimize website shopping and boost sales.
  • Liaised with [Job title] to incorporate e-commerce objectives in social media platform management.
  • Built relationships with customers and community to establish long-term business growth.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases.
  • Created and implemented new business opportunities by utilizing strategic networking strategies.
  • Increased profits through providing excellent customer service, following established guidelines and auditing sales reports.
  • Monitored sales team performance, analyzed sales data and reported information to area managers.
  • Engaged in product training, demonstrations, consumer awareness, branding and acquisition initiatives to raise awareness and revenues.
  • Hired, supervised and coached [Number] employees on sales strategies to optimize performance.

E-Commerce

SleekAccessoryStudio
03.2023 - Current
  • Optimized e-commerce fulfillment strategy to minimize costs while maximizing profits and customer satisfaction.
  • Established and maintained balanced and accurate e-commerce budget to execute on initiatives with proper funding and enrich customer experience.
  • Developed and executed e-commerce positioning, values, tone of voice and design elements to bring value and convenience to customers.
  • Tracked consumer behavior, content management and weight of purchase to develop robust customer acquisition and retention programs.
  • Customized e-commerce platforms by building new products, designing landing pages and integrating new vendors and apps to further enhance website UI and UX.
  • Helped find leading online retailers and platforms to connect with consumers.
  • Leveraged Google Analytics and AB testing to monitor effectiveness of online marketing strategies, website content and user experience.
  • Constructed new payment systems for online orders to optimize website shopping and boost sales.
  • Investigated and integrated new strategies to expand business operations and grow customer base.
  • Developed and executed sales presentations as well as both internal and external product training workshops.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Liaised with sales, marketing and management teams to develop solutions and accomplish shared objectives.
  • Sold products by developing relationships with network of [Type] professionals.
  • Owned all aspects of sales planning, development, and team and account management for central [Type] territory.
  • Drove sales by developing multi-million dollar contract sales.
  • Grew retail sales volume in assigned territory [Number]% through strategic budgeting and product promotion.
  • Surpassed growth targets and revenue projections by coordinating and planning [Type] product sales initiatives.
  • Hired [Number] sales representatives over [Timeframe]-long period.
  • Performed [Timeframe] analysis of competition to determine strengths and weaknesses as compared to [Product or Service].
  • Reduced costs [Number]% through client and distributor price negotiations.
  • Decreased [Timeframe] spending by [Number]% through effectively designing budgets using [Software].

Cashier

Walmart
08.2021 - 03.2023
  • Operated cash register for cash, check and credit card transactions with excellent accuracy levels.
  • Worked flexible schedule and extra shifts to meet business needs.
  • Helped customers complete purchases, locate items and join reward programs.
  • Restocked and organized merchandise in front lanes.
  • Answered questions about store policies and addressed customer concerns.
  • Promoted customer loyalty and consistent sales by delivering friendly service and knowledgeable assistance.
  • Collected and authorized payments of guests.
  • Worked closely with shift manager to solve problems and handle customer concerns.
  • Maintained secure cash drawers, promptly resolving discrepancies in daily totals.
  • Replenished sales floor merchandise and organized shelves, racks and bins for optimal appearance.
  • Reconciled cash drawer at start and end of each shift, accounting for errors and resolving discrepancies.
  • Maintained cash drawer of $[Amount] or more per shift.
  • Checked identification for proof-of-age for alcohol and tobacco sales.
  • Greeted over [Number] patients per day.
  • Mentored new team members on POS system operation, customer service strategies and sales goals.
  • Completed inventory counts and ordered merchandise.
  • Reviewed weekly sales ads and monitored price changes.
  • Performed cash, card and check transactions to complete customer purchases.
  • Operated cash register to record transactions accurately and efficiently.
  • Maintained current knowledge of store promotions and highlighted sales to customers.
  • Used POS system to enter orders, process payments and issue receipts.
  • Monitored self-checkout systems and provided assistance or intervention where required.
  • Demonstrated product features, answered questions, and redirected objections to highlight positive aspects.
  • Learned [Job title] and [Job title] positions and provided backup at key times.
  • Lifted up to [Number] pounds at once and used forklift to move heavier loads.
  • Set up new sales displays each [Timeframe].
  • Conducted inventory counts by adding each item in stock and documenting in [System].
  • Solicited customers to purchase loyalty and item protection plans, successfully bringing in $[Amount] per month in new revenue.
  • Greeted customers entering store and responded promptly to customer needs.
  • Addressed customer needs and made product recommendations to increase sales.
  • Welcomed customers and helped determine their needs.
  • Helped customers complete purchases, locate items, and join reward programs.
  • Operated cash register for cash, check, and credit card transactions with excellent accuracy levels.

Produce Associate

Winn-Dixie
06.2016 - 07.2021
  • Stocked fruits and vegetables and removed old or poor quality products.
  • Rotated grocery products ensuring that expired or spoiled items were immediately removed and adhered to "first in, first out" rule.
  • Assisted customers with price checking fruits and vegetables and finding requested items in department.
  • Pleasantly greeted customers and provided prompt and courteous service.
  • Operated balers, power jacks and slicing machines.
  • Blocked produce and culled damaged or spoiled pieces.
  • Maintained safe, neat and clean working environment and closely monitored for wet floors or other hazards.
  • Checked product shelves to review for proper price labels and handled price changes when requested by management.
  • Received and unloaded new items upon delivery and checked products for damage and order accuracy.
  • Monitored refrigeration, freezer and cooling areas for proper functioning and reported issues to supervisor.
  • Completed prep work on pre-packaged vegetables and fruits.
  • Stayed current on available products, store promotions and customer service policies to better serve shoppers.
  • Readied items for sales floor stocking by affixing tags and preparing shelf labels.
  • Supported promotional plans by updating signage with price changes.
  • Completed regular cycle counts and inventory audits.
  • Maintained current knowledge of shelf planograms and end cap plans to merchandise products.
  • Assisted with [Timeframe] inventory counts.
  • Helped customers complete purchases by moving heavy items, collecting payments and bagging purchases.
  • Ordered produce for following day based on projected needs.
  • Monitored deliveries by checking merchandise against invoice paperwork and notifying supervisor of discrepancies.

Cake Decorating

Walmart
03.2004 - 09.2015
  • Handled phone calls regarding inquiries, cancelled orders and ordering conflicts.
  • Verified accuracy of orders while meeting strict deadlines on producing completed products.
  • Kept work area safe and sanitized by washing utensils, tools and countertops.
  • Designed specialty cakes for weddings, birthdays and graduations.
  • Maintained sanitary food prep station by following established safety procedures and sanitizing instructions.
  • Prepared special creams and frostings for cakes and other dessert specialties.
  • Precisely arranged display cases throughout workday to highlight finished products.
  • Used variety of baking and decorating tools such as mixers, carving tools and confectionery products.
  • Disposed of damaged and expired goods to uphold safety standards and provide fresh products.
  • Decorated [Type] pastries and cakes quickly and precisely by organizing and prioritizing each task.
  • Managed material inventory and ordered new materials when needed.
  • Accurately packaged and priced each product according to [Company] pricing procedures.
  • Decorated [Number] fondant and soft-frosted style cakes daily.
  • Followed daily opening and closing procedures of brick and mortar bakery location.
  • Recorded and maintained accurate supplies lists for clients' projects.
  • Weighed, boxed and wrapped bakery products.
  • Operated cash register and handled cash, credit card and check transactions.
  • Provided exemplary customer service to [Number] patrons daily in high-volume shopping center location.
  • Carefully sculpted figurines, decorations and floral designs using fondant icing and hardened sugar.
  • Coordinated services under supervision of lead [Job title].
  • Increased business sales by [Number]% by influencing purchases and attracting customers with displays and professional service.

Head Baker/Donut Fryer/Deli-Bakery Manager

Kash N Karry
01.1992 - 04.2002
  • Maintained cleanliness and hygiene in bakery premises.
  • Managed all baking operations professionally and handled all problems confidently.
  • Trained new bakery staff on company policies and POS system use to maximize job satisfaction, expertise and team performance.
  • Arranged bakery displays to showcase baked goods, cakes and pies to drive product sales.
  • Maintained and controlled inventory of baked goods.
  • Baked consistent quality items by accurately mixing, dividing, shaping and proofing.
  • Verified functionality and code compliance of cooking equipment and utensils for optimal customer protection.
  • Guaranteed all baked goods were cooked according to customers tastes and needs.
  • Established performance goals and empowered bakers to exceed targets.
  • Assisted bakers with procuring necessary ingredients from inventory area during high-volume periods with demanding order levels.
  • Oversaw food preparation and monitored safety protocols.
  • Trained staff on proper cooking procedures as well as safety regulations and productivity strategies.
  • Maintained effective supply levels by monitoring and reordering food stock and dry goods.
  • Handled escalated customer concerns with speed and knowledgeable support to achieve optimal satisfaction and maintain long-term loyalty.
  • Maintained kitchen cleanliness and sanitation through correct procedures and scheduled cleaning of surfaces and equipment.
  • Kept facility compliant with health codes, sanitation requirements and license regulations, alleviating potentially heavy fines.
  • Motivated staff to perform at peak efficiency and quality.
  • Enhanced business productivity by training 5 team members and 2 servers on best practices and protocols.
  • Increased kitchen efficiency 20% by streamlining processes, reducing waste and mentoring team members on proper procedures.
  • Verified prepared food met standards for quality and quantity before serving to customers.
  • Developed unique events and special promotions to drive sales.
  • Handled money, balanced tills, processed credit card payment batches and prepared bank deposits, maintaining 70% accuracy.
  • Helped general management develop prices based on inventory costs and portion sizes.
  • Reduced health risks and safety hazards by preparing beverage products consistently while creating cleaning schedules, restocking items and sanitizing equipment to adhere to health department standards.
  • Purchased food and cultivated strong vendor relationships.
  • Maximized quality assurance by completing frequent line checks.
  • Enhanced financial controls to minimize theft and loss risks, continuously maintaining accurate accounts and cash drawers.
  • Reduced inaccuracies by carefully counting cash and keeping meticulous records of transactions.
  • Enhanced sales by promoting 10 products and assisting with creative menu selections.
  • Reduced financial inaccuracies by using microsoft system while verifying receipts.
  • Developed unique recipes and confections to set bakery apart from competition
  • Assisted with creating promotions to highlight bakery offerings and drive sales
  • Frosted and iced cakes, cupcakes, cookies, doughnuts, sweet rolls, and coffee cakes
  • Maintained adequate coverage for peak business hours by setting effective employee schedules and leave policies
  • Managed training, disciplining and motivating employees
  • Oversaw budgets and cost controls to maintain efficient operations
  • Complied with health and safety codes to protect staff and customers
  • Packaged and labeled baked goods with accurate descriptions and ingredients
  • Resolved customer concerns with positive approach and constructive strategies
  • Operated cash registers and processed payments accurately
  • Created appealing displays to showcase products in bakery
  • Analyzed customer preferences to design and create tailored products
  • Developed recipes for new products and improved existing recipes

Education

High School Diploma -

Osceola Fundamental High School
06.1991

Skills

  • Financial Tracking
  • Operational Efficiency
  • Consumer Electronics
  • Strategic Vision
  • Landing Page Optimization
  • Competitor Review
  • Amazon FBA
  • Critical Thinking
  • Weight Management
  • Channel Optimization
  • Corrective Containment
  • Safety Measures
  • Social Commerce
  • Reading Comprehension
  • Employee Engagement
  • Business Partnerships
  • Google Docs
  • Inventory Tracking
  • Bagging Items
  • Service Quality
  • Corrective Actions
  • Compliance Requirements
  • Social Media Platforms
  • Action Planning
  • Promotions Management
  • Client Meetings
  • Storefront Creation
  • Closing Procedures
  • Advertising Campaigns
  • Digital Sales
  • Discount Planning
  • Price Schedules
  • Plan Sales
  • E-commerce

Timeline

E Commerce - Maida-Cosmetics
05.2023 - Current
E Commerce - Maida-Jewelry
05.2023 - Current
E-Commerce - SleekAccessoryStudio
03.2023 - Current
Cashier - Walmart
08.2021 - 03.2023
Produce Associate - Winn-Dixie
06.2016 - 07.2021
Cake Decorating - Walmart
03.2004 - 09.2015
Head Baker/Donut Fryer/Deli-Bakery Manager - Kash N Karry
01.1992 - 04.2002
Osceola Fundamental High School - High School Diploma,
Christa Maida