Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Christel Vidal

Los Angeles,California

Summary

Los Angeles based creative with solid experience in different areas of marketing and sales strategy. Key leader in resolving issues that have an impact on projects and is recognized for the ability to produce high-quality content to increase conversions.

Overview

10
10
years of professional experience
1
1
Certification

Work History

Designed creative content

J-14 Magazine
  • Designed creative content for J-14 Magazine's 306k+ active viewers
  • Conducted research strategy and produced scripts for BTS, TXT, GOT7, and Enhyphen.

Social Media Manager

Would Works
01.2023 - Current
  • Launched and managed social media initiatives for Would Works, a non-profit organization, overseeing Instagram and Facebook channels
  • Executed strategic content plans to amplify brand presence and drive engagement across social media platforms
  • Spearheaded paid social advertising campaigns, targeting specific demographics to expand outreach and increase donor contributions.
  • Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
  • Streamlined content creation processes, improving efficiency while maintaining quality standards.

Paid Social Advertising Assistant

Horizon Media
10.2022 - Current
  • Orchestrated strategic paid social advertising campaigns for high-profile clients including California Lottery, Constellation Beer (Corona, Modelo, Pacifico), and various Dignity Health accounts
  • Enhanced team communication through effective scheduling, meeting coordination, and correspondence management.
  • Collaborated with cross-functional teams to develop comprehensive advertising strategies tailored to each client's objectives and target audience.
  • Strengthened client relationships through consistent follow-up communication and efficient problem resolution.
  • Completed daily logs for management review.

Content Creator

Self-employeed
01.2014 - Current
  • Creates lifestyle video content some generating 9.7M+ views and 108k+ followers across all active platforms
  • Utilized viral social content for growth
  • 72.8% increase in accounts reached on Instagram and a 2.5M view increase on Tiktok since the top of 2024. (last updated: 2/6/24)

Personal Assistant

Charly Jordan
11.2021 - 01.2022
  • Strategized and executed posting schedules for social media accounts @smokeroses and @beautyinpain, ensuring consistent and engaging content delivery to target audiences
  • Spearheaded promotional advertising campaigns, resulting in a remarkable 25% increase in engagement across both social media platforms
  • Analyzed metrics and user feedback to refine content strategies, optimizing reach and resonance with followers.

Education

Bachelor of Arts in Communication -

Santa Monica City College
Los Angeles, California

Skills

  • Content Creation
  • Industry Research
  • Work Prioritization
  • Community Outreach
  • Video Editing
  • Creative Marketing
  • Social Media Marketing
  • Digital Communication
  • Collaboration
  • Data Management
  • Organization and Time Management
  • Fluent in English and Spanish

Certification

  • Certified Advertising Essentials, Pinterest - 2023
  • Certified Snapchat Essentials, Snapchat - 2022
  • Certified Advertising Essentials, Twitter (X) - 2022

Timeline

Social Media Manager

Would Works
01.2023 - Current

Paid Social Advertising Assistant

Horizon Media
10.2022 - Current

Personal Assistant

Charly Jordan
11.2021 - 01.2022

Content Creator

Self-employeed
01.2014 - Current

Designed creative content

J-14 Magazine

Bachelor of Arts in Communication -

Santa Monica City College

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Christel Vidal