CHRISTI FRANTOM
Houston,Texas
Summary
3 Time President’s Club Award Winning Pharma/Medical Sales Specialist recognized for professional representation, highly effective communication and creative marketing that enhances sales strategy execution and operations. Over 16 years of extensive experience in territory management, sales, and operations. I possess excellent interpersonal skills with the ability to nurture strong relationships with clients, department leaders, and industry influencers, including C level at IDNs, Hospitals, MSOs, Medical Practices and Universities: OB/GYN, Fertility, Urology, Oncology, Diagnostics, Genetics, Endocrine, PCP/FMP, etc.
Overview
18
18
years of professional experience
Work History
Field Specialist
Empower Pharmacy
03.2023 - 11.2023
- Targeted IPA/s, Medical Groups, Health Systems, Local Clinics, etc. to identify business opportunities and promote growth
- Lead and managed OR, WA, ND, SD, AL, HI, MT, NE Territory
- Built pharmacy brand and promoted Buy & Bill sterile/non-sterile compounding injectables
- Created individual performance plan to gain access and build relationships with prescribers, clinical administrators, support staff, etc.
Senior Account Manager
Freedom Fertility Pharmacy
12.2020 - 04.2023
- Lead and managed CA, AZ, HI Territory
- Consistently delivered over 100% of quarterly goals through strategic territory planning, client engagement, and solution-focused consultative selling.
- President's Club winner 2022
- Worked in partnership with EMD Serono in order to gain formulary acceptance and increased usage for promoted products in accounts.
- Set record for highest sales achieved in the territory in company history in 2022
Territory Manager
SMP Fertility Pharmacy
08.2019 - 03.2020
- Lead and managed CA Territory
- Responsible for launching new pharmacy in Los Angeles Territory
- Introduction of Pharmacy programs and benefits
- Drives customer awareness and business growth by targeting promotions for key offices.
Territory Manager
MDR Fertility Pharmacy
06.2016 - 08.2019
- Lead and managed the Southern California territory spanning three counties
- Met or exceeded sales quotas, averaging approximately $8M in annual sales
- Improved territory by 94% within 24 months
- Applied statistical data to distinguish deficiencies in the sales team or sales procedures to implement necessary changes and increase market share growth
- Drives customer awareness and business growth by targeting promotions for key offices
- Two Time President's Club winner
Cycle Coordinator/Operations Director
The Egg Donor Program
01.2006 - 06.2016
- Promoted from Egg Donor Coordinator to Operations Director
- Provided leadership and direction for operations and business development, offering strategic direction and guidance to ensure quality standards and patient satisfaction
- Oversaw daily operational directives, including business management, operation workflow, staff assignments and management, inventory control, reporting, and data-driven performance analysis
- Engaged with potential recipients and surrogates to facilitate the full cycle of fertility treatment from the initial interview, to establishing surrogate meetings and events, and ensuring patient needs are met or exceeded
- Collaborated with legal and medical staff (including Reproductive Doctors and Lawyers) and industry professionals to complete treatments and ensure customers legally receive the highest level of service
- Reviewed P&L statements, activity reports, and other performance data to measure productivity as well as identify areas needing cost reduction and process improvements
- Managed accounting functions, including accounts payable (A/P) and accounts receivable (A/R), payroll, and other special tasks in collaboration with Human Resources
- Utilizes Quicken & QuickBooks
- Ensured all FDA and HIPPA guidelines were met and remained in compliance with state and federal regulations.
Education
Associate of Arts Degree in Theatre/Film Radio/TV/Film -
American Musical & Dramatic Academy
New York, NYBachelor Degree in Business Administration -
University of Louisiana
Monroe, LA01.2016
Skills
- Key Account Management
- New Business Development
- Financial Forecasting
- Operations Management
- Medical Sales
- Presentation Facilitation
- Client Relations
- Territory Management
Timeline
Field Specialist
Empower Pharmacy
03.2023 - 11.2023
Senior Account Manager
Freedom Fertility Pharmacy
12.2020 - 04.2023
Territory Manager
SMP Fertility Pharmacy
08.2019 - 03.2020
Territory Manager
MDR Fertility Pharmacy
06.2016 - 08.2019
Cycle Coordinator/Operations Director
The Egg Donor Program
01.2006 - 06.2016
Associate of Arts Degree in Theatre/Film Radio/TV/Film -
American Musical & Dramatic Academy
Bachelor Degree in Business Administration -
University of Louisiana
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