Christina FitzPatrick
North Charleston,SC
Summary
Goal-oriented Territory Sales Manager with great pride in exceeding goals and achieving sales quotas. Dedicated to maintaining a high level of personal product knowledge and skillfully influencing consumer buying habits. Exercise sound judgment, and establish goals to meet aggressive targets.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Employee Experience Partner
Totality Health
Charleston, SC
01.2024 - Current
- Facilitated training sessions, roundtables, and listening sessions across multiple locations to assess and enhance employee sentiment and engagement.
- Designed, collected, and analyzed data from climate surveys to identify trends and potential risk areas, subsequently informing proactive strategies.
- Mentored and guided personnel leaders in developing effective employee engagement capabilities, and enhancing leadership skills.
- Collaborated with Human Resource Business Partners, Employee Relations, and Legal teams to analyze and revise human capital programs, policies, and practices, ensuring sustained, positive employee, and labor relations.
- Managed projects and initiatives led by the Employee Experience team, contributing substantially to strategic objectives.
- Developed and implemented marketing strategies to increase brand awareness and reach target audiences.
- Cultivated long-term relationships with existing clients through consistent communication efforts .
- Built a network of contacts within relevant industries which enabled access to valuable resources .
Licensed Real Estate Agent
Coldwell Banker Realty
12.2022 - Current
- Successfully represented buyers and sellers in complex real estate transactions, ensuring smooth and effective negotiations
- Developed and implemented personalized marketing strategies that enhanced property visibility and attracted potential clients
Promotional Marketing Representative
MKTGINC
New York, NY
01.2018 - Current
- Ensuring timely setup and breakdown of all necessary equipment for each event.
- Utilized social media platforms to promote the brand and interact with the audience.
- Teamed with other demonstrators to put on large-scale promotions.
- Taught customers how to personalize experiences with products and obtain maximum benefit.
- Put together eye-catching displays to attract potential customers and encourage questions.
- Worked on promotional events for different products, persuading customers to purchase, and documenting sales.
- Tracked and reported on engagement metrics from promotional activities.
- Employed basic selling techniques to engage with customers.
- Organized and participated in community events to boost brand awareness.
- Recruiting and training new Brand Ambassadors to join the team.
National Product Launch & Business Development Lead
RifBar
11.2022 - 05.2023
- Led the successful launch of a new product across multiple markets in the United States, thereby driving customer adoption and engagement.
- Monitored competitor activities and market conditions to identify threats and opportunities.
- Prepared and delivered presentations to potential clients and stakeholders to showcase company offerings.
- Contributed ideas for improving processes related to marketing initiatives.
- Negotiated deals with clients, vendors, and partners.
- Established relationships with key contacts in target industries.
- Produced sales documents, finalized deals and filed records.
- Designed and executed comprehensive go-to-market strategies, which included participation in industry conferences, booth management, and the acquisition of strategic partnerships.
- Cultivated and maintained vital business relationships, successfully expanding the product's market reach.
- Facilitated data-driven decision-making through the gathering and analysis of customer insights, while making necessary adjustments to strategies.
- Provided training to internal teams and external partners to ensure seamless integration and effective positioning of the product.
- Enhanced customer engagement through educational initiatives and strategic events, resulting in increased adoption rates.
Lead Patient Care Coordinator & Sales Strategist
Sweetgrass Plastic Surgery
09.2016 - 02.2019
- Managed patient experience initiatives to ensure seamless interactions, resulting in high levels of satisfaction
- Analyzed customer behavior patterns, utilizing insights to optimize service offerings and marketing strategies
- Collaborated with sales and medical teams to enhance patient engagement and increase procedural adoption
- Conducted staff training and engagement programs, leading to improvements in service quality and team performance
Lead Media Consultant
Varsity News Network
04.2014 - 12.2015
- Used persuasive, aggressive sales techniques to overcome objections, build relationships, negotiate and close deals.
- Attended conferences, seminars and other events related to media consultancy.
- Wrote press releases or other media communications to promote clients.
- Managed budgeting processes for each client's advertising campaigns.
- Worked closely with team members to ensure successful execution of all projects.
- Arranged public appearances, contests or exhibits for clients to increase product or service awareness or promote goodwill.
- Assessed new technologies and trends in the industry to keep up-to-date with changes in the market landscape.
- Purchased advertising space or time to promote client's product or agenda.
- Created content for digital platforms including blogs, websites, emails, social media posts.
- Posted and updated content on company's website and social media outlets.
- Built relationships with key stakeholders within the organization and external partners and vendors.
- Prepared or delivered speeches to further public relations objectives.
- Built and maintained over 100 high school ESPN.com athletic websites, and trained coaches, students, and parents.
Operations & Product Strategy Manager
Low Country Plastic Surgery Center
02.2011 - 02.2014
- Developed and executed customer experience strategies that resulted in a 30% increase in procedural adoption
- Implemented employee training initiatives in alignment with business goals to enhance service quality
- Worked cross-functionally with leadership teams to establish and refine patient engagement policies
Education
Associate - Psychology
Wheeling Jesuit University
Associate - Marketing and Management
The Art Institute of Charleston
Skills
- Employee Engagement and Experience Strategy
- Workforce data analysis and trend identification
- Training and Development Facilitation
- Go-To-Market Planning and Product Launch
- Stakeholder collaboration and leadership advising
- Policy development and change management
- Cross-Functional Project Management
- Conference and Event Management
- Proficiency in the Microsoft Office Suite
- Data visualization
- Negotiation skills
- Marketing strategy
- Client relationship management
- Employee engagement
- Performance management
- Key client relationships
- Talent recruitment
- Account management
- Marketing knowledge
- Critical thinking
- Public speaking
- Discovery and document review
- Legal ethics
- Mergers and acquisitions
- Contract negotiation
- Conflict resolution
Certification
- South Carolina Real Estate Salesperson
- South Carolina Property Manager In Charge
- South Carolina Insurance Broker
Timeline
Employee Experience Partner
Totality Health
01.2024 - Current
Licensed Real Estate Agent
Coldwell Banker Realty
12.2022 - Current
National Product Launch & Business Development Lead
RifBar
11.2022 - 05.2023
Promotional Marketing Representative
MKTGINC
01.2018 - Current
Lead Patient Care Coordinator & Sales Strategist
Sweetgrass Plastic Surgery
09.2016 - 02.2019
Lead Media Consultant
Varsity News Network
04.2014 - 12.2015
Operations & Product Strategy Manager
Low Country Plastic Surgery Center
02.2011 - 02.2014
Associate - Psychology
Wheeling Jesuit University
Associate - Marketing and Management
The Art Institute of Charleston
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