Christina Drake
Bentonville,AR
Summary
Experienced Sr. Director of Product Management with a proven track record in building and scaling SaaS platforms. Over 20 years in digital marketing and medical tech, leading cross-functional teams to develop AI-powered, data-driven solutions. Passionate about product innovation, customer engagement, and driving measurable impact. Currently overseeing Scorpion’s SaaS platform, enabling 7,000+ businesses to optimize their digital marketing strategies.
Overview
20
20
years of professional experience
Work History
Sr. Director of Product Management
Scorpion Design LLC
02.2020 - Current
- Promoted from Senior Product Manager & Director of Product Management
- Lead and develop a high-performing team of product owners, driving innovation for Scorpion’s SaaS platform, which empowers businesses with AI-driven digital marketing solutions, including lead conversion, customer engagement, online advertising, and SEO
- Define and execute strategic product initiatives that align with company goals, ensuring seamless collaboration across engineering, marketing, and customer success teams
- Utilize AI and machine learning to enhance user engagement, automate marketing insights, and drive data-backed decisions
- Foster a culture of continuous innovation by promoting A/B testing, rapid iteration, and agile problem-solving to stay ahead of market trends
- Enhance client experiences by upholding high standards of service excellence
- Lead teams through complex product transitions and organizational change, transforming challenges into opportunities for innovation, efficiency, and scalable growth
VP of Product
Casamba LLC
12.2005 - 02.2020
- Promoted from Product Manager/Business Analyst & Director of Product
- Defined and led the product roadmap for therapy software, integrating case management, point-of-care, financials, and health interoperability to improve clinical workflows
- Led the transition from a Windows-based legacy system to a web platform, achieving 100% clinician adoption and improving usability
- Oversaw multiple Agile development projects, working cross-functionally with engineering, design, QA, and implementation teams to ensure on-time, high-impact product releases
- Aligned product initiatives with organizational goals through effective stakeholder engagement
- Directed seamless integration of contract billing and payroll processes while executing go-to-market strategies in collaboration with marketing, finance, and technology teams
- Enforced rigorous HIPAA compliance and operational standards to safeguard patient data
- Designed and launched end-user training programs, increasing product adoption rates and customer satisfaction through structured onboarding and ongoing education
- Represented Casamba at industry conferences and trade shows, strengthening brand visibility, networking with key stakeholders, and driving market adoption
Education
Bachelor of Science - Marketing Management
University of Arkansas
Fayetteville, ARSkills
- Product Roadmap
- Feature Prioritization
- Agile Execution
- Go-to-Market Strategy
- AI-powered Insights
- Data Analytics
- Machine Learning Integration
- User Engagement Optimization
- Stakeholder Communication
- Team Mentoring
- Change Management
- Executive Presentation
- SaaS Architecture
- UI/UX Strategy
- Cloud-Based Solutions
- Web & Mobile Transformation
Timeline
Sr. Director of Product Management
Scorpion Design LLC
02.2020 - Current
VP of Product
Casamba LLC
12.2005 - 02.2020
Bachelor of Science - Marketing Management
University of Arkansas
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