Summary
Overview
Work History
Education
Skills
Timeline
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Christina Karandreas

St. Cloud

Summary

Dynamic marketing professional with a proven track record at Osceola News Gazette, excelling in brand promotion and client relationship management. Skilled in digital advertising and event logistics, I successfully increased campaign performance and engagement through strategic initiatives, showcasing strong interpersonal communication and problem-solving abilities to drive results and enhance community presence.

Overview

8
8
years of professional experience

Work History

Volunteer Coordinator

St Cloud High School Wrestling Program (Boys & Girls)
03.2023 - Current
  • Coordinated logistics for events, ensuring seamless execution of wrestling matches and tournaments.
  • Developed and maintained event schedules, facilitating communication among coaches, athletes, and parents.
  • Managed volunteer recruitment and training, enhancing support for event operations and athlete engagement.
  • Implemented strategies to improve event attendance, fostering a stronger community presence for the wrestling program.
  • Collaborated with local businesses for sponsorship opportunities, generating resources to enhance program offerings.
  • Coordinated schedules and timelines for events.
  • Adapted quickly when faced with unexpected challenges or changes in plans, maintaining composure while finding effective solutions.
  • Managed budgets effectively, negotiating contracts to secure cost savings without compromising quality.
  • Conducted post-event analysis, identifying areas of improvement for future events.
  • Oversaw volunteer recruitment and training efforts, building a dedicated team of individuals committed to supporting successful events.
  • Facilitated memorable experiences, overseeing creative direction of event themes, decor, and entertainment options.
  • Achieved notable cost savings by establishing strong relationships with suppliers and negotiating favorable terms.
  • Coordinated team schedules and project timelines to optimize resource allocation
  • Facilitated communication between departments, enhancing collaboration and information flow

Osceola Distrcit Training Chair (Volunteer)

Osceola District, Central Florida Council, Scouting America
01.2021 - 12.2022
  • Facilitated strategic discussions to align departmental goals with organizational objectives.
  • Led initiatives to enhance engagement and collaboration among board members.
  • Developed and implemented policies to improve governance practices across committees.
  • Oversaw committee activities, ensuring alignment with mission and vision statements.
  • Championed diversity initiatives, promoting inclusive practices within leadership teams.
  • Represented the organization at public events, advocating for its mission and values in the community.
  • Enhanced visibility and impact within community through targeted public relations initiatives.
  • Increased member engagement by introducing monthly newsletters highlighting key achievements and upcoming events.
  • Coordinated logistics for annual conferences, resulting in increased attendance and member satisfaction.
  • Supported strategic planning efforts to align with long-term organizational goals.
  • Maintained meticulous records of meetings, decisions, and action items to ensure accountability and follow-through.
  • Negotiated with vendors to secure cost-effective services for organizational events, saving resources.
  • Led development of comprehensive training program for new members, ensuring smooth transition and integration into organization.
  • Assisted in organizing community events, enhancing engagement and participation among local residents.
  • Used strong interpersonal communication skills to convey information to others.
  • Strengthened volunteer team effectiveness by providing training sessions.

Marketing & Communications Coordinator

Osceola History
04.2021 - 11.2022
  • Assisted in developing marketing materials for various campaigns.
  • Coordinated logistics for promotional events and product launches.
  • Supported social media management, contributing to content creation and scheduling.
  • Conducted market research to identify target audiences and trends.
  • Monitored campaign performance metrics to assess effectiveness and areas for improvement.
  • Managed database updates, ensuring accurate contact information for stakeholders.
  • Coordinated effective placements of media announcements, billboards and print ads for maximum effectiveness and exposure.
  • Managed consistent design theme, look and content of organization's online presence.
  • Represented organization with media outlets and general public, conveying consistent messages to support objectives and positively spin current events.
  • Prepared cross-platform social media promotions, capitalizing on strengths of each site to effectively reach target audiences.
  • Assisted in budget management for various marketing projects, ensuring cost-effective allocation of resources while meeting project goals successfully.
  • Optimized website performance by implementing effective SEO strategies for increased organic traffic.
  • Boosted social media presence through engaging content creation and consistent posting schedules.
  • Improved event attendance by coordinating creative promotional materials and managing RSVP lists.
  • Updated company blog regularly with informative content related to industry trends or helpful tips for customers, driving website traffic and engagement among readership consistently.
  • Gained valuable customer insights by conducting market research surveys and analyzing the results to inform future strategy decisions.
  • Managed public relations efforts, securing positive media coverage and maintaining strong relationships with journalists.
  • Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
  • Developed and executed marketing plans for trade shows and other events to increase brand awareness.
  • Boosted brand awareness with target customer demographics with social, print, and email campaigns.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.
  • Optimized email campaigns to increase open and click-through rates.
  • Improved website visibility through development and implementation of SEO strategies.
  • Generated sponsorships with related and partnering entities to enhance marketing objectives.
  • Wrote and distributed press releases to increase brand visibility.

Multimedia Marketing Consultant

EFCF Consulting
06.2019 - 02.2021
  • Developed multimedia marketing campaigns across digital platforms to enhance brand visibility.
  • Collaborated with cross-functional teams to create engaging content for social media and email marketing.
  • Conducted market research to identify trends and inform strategic marketing initiatives.
  • Analyzed campaign performance metrics to refine approaches and optimize results.
  • Managed project timelines and deliverables, ensuring alignment with client objectives.
  • Increased website traffic through effective search engine optimization tactics.
  • Conducted thorough competitor analysis to identify market trends and uncover new opportunities for clients'' growth and success.
  • Managed budgets effectively to ensure all projects remained within scope while delivering exceptional results for clients.
  • Leveraged digital advertising platforms like Google Ads and Facebook Advertising to drive targeted traffic to client websites or landing pages.
  • Conducted market research to identify target audiences and tailor marketing efforts accordingly.
  • Boosted client engagement by developing tailored multimedia marketing campaigns.
  • Utilized project management tools efficiently to track progress, delegate tasks, and ensure timely completion of deliverables within deadlines set by clients.
  • Optimized conversion rates by implementing user-friendly web design elements and targeted callstoaction.

Advertising Sales Representative

Osceola News Gazette
05.2017 - 06.2019
  • Developed and maintained relationships with clients to enhance brand visibility and drive sales growth.
  • Conducted market research to identify new advertising opportunities and emerging trends.
  • Prepared persuasive proposals tailored to client needs, demonstrating product value and ROI.
  • Collaborated with creative teams to design effective advertising campaigns that align with client objectives.
  • Monitored campaign performance metrics, adjusting strategies to optimize results and customer satisfaction.
  • Analyzed competitor strategies, leveraging insights to refine own approach and capture market share.
  • Made outbound calls to existing customers to upsell advertising packages.
  • Helped customers in determining design and layout of sold and spec ads.
  • Exceeded quarterly sales targets consistently by leveraging industry knowledge and strong negotiation skills.
  • Negotiated contracts with vendors and clients.
  • Sent clients estimates of costs for advertising products or services and followed up by phone call or email.
  • Evaluated campaign performance regularly with clients, recommending adjustments as needed to optimize results.
  • Managed multiple accounts simultaneously while ensuring timely delivery of projects and exceptional client satisfaction.
  • Identified and qualified customer needs, developed sales strategies and negotiated and closes profitable projects with [Number]% success rate.
  • Created and presented media and advertising packages to prospective customers.
  • Delivered exceptional client support by resolving issues promptly and proactively addressing potential concerns before they escalated.
  • Increased advertising revenue by identifying and targeting potential clients in various industries.
  • Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term sales contracts.
  • Developed strong relationships with advertisers and negotiated pricing following established procedures.
  • Researched and customized service proposals for clients to meet requirements and set profitable compensation scale.
  • Continuously updated product knowledge to stay current on industry trends and maintain a competitive edge in the marketplace.
  • Delivered exemplary service to potential clients in [Type] and [Type] newspaper advertising services.
  • Developed strong client relationships for long-term success through regular communication and excellent customer service.
  • Developed sales leads and uncovered new business opportunities through prospecting and cold calling.
  • Expanded market presence by attending networking events, tradeshows, and conferences to build brand awareness and generate new leads.
  • Closed sales deals effectively by conducting persuasive presentations tailored to client needs.
  • Negotiated contracts successfully with new clients, securing favorable terms for both parties.
  • Maintained accurate records of all sales activities, utilizing CRM software for efficient tracking and reporting purposes.
  • Serviced and managed over $[Amount] in accounts for brand advertisers and ad agencies.
  • Conducted post-campaign analyses to assess effectiveness, draw conclusions from data trends, and implement improvements for future initiatives.
  • Increased sales average through prospecting for new business at networking events and cold calling.
  • Maximized ROI of advertising campaigns through continual analysis of performance, response-rates and results.

Education

High School Diploma -

Riverside - Brookfield
Riverside, IL

Skills

  • Volunteer coordination
  • Interpersonal communication skills
  • Volunteer orientation and onboarding
  • Phone etiquette
  • Customer service
  • Teamwork and collaboration
  • Time management
  • Problem-solving skills
  • Listening skills
  • Brand awareness
  • Onsite execution
  • Social media promotion
  • Post-event analysis
  • CRM management
  • Event promotion
  • Web analytics
  • Conversion rate optimization
  • Marketing automation
  • Digital advertising
  • Affiliate marketing
  • Teamwork
  • Problem-solving
  • Attention to detail
  • Problem-solving abilities
  • Multitasking
  • Multitasking Abilities
  • Reliability
  • Excellent communication
  • Organizational skills
  • Team collaboration
  • Team leadership
  • Creative thinking
  • Active listening
  • Effective communication
  • Adaptability and flexibility
  • Verbal and written communication
  • Decision-making
  • Detail-oriented
  • Relationship building
  • Microsoft office
  • Computer proficiency
  • Team building
  • Microsoft office proficiency
  • Public relations
  • Task prioritization
  • Self motivation
  • Content creation
  • Interpersonal skills
  • Client relationship management
  • Analytical thinking
  • Goal setting
  • Risk assessment
  • Professionalism
  • Customer complaint resolution
  • Interpersonal communication
  • Data collection
  • Strategic planning
  • Digital marketing
  • Sales strategy
  • Time management abilities
  • Continuous improvement
  • Adaptability
  • Written communication
  • Social media strategy
  • Project management
  • Digital media
  • Marketing analytics
  • Quantitative and qualitative analysis
  • Qualitative research
  • Professional demeanor
  • Branding
  • Presentation skills
  • Problem-solving aptitude
  • Fact-checking
  • Marketing strategies
  • Pricing strategy
  • Public and media relations
  • Email marketing
  • Copywriting
  • Content management
  • Research methods
  • Communications management
  • Data interpretation
  • SWOT analysis
  • Vendor relationship management
  • Marketing strategy
  • Product positioning
  • Market analysis
  • Database management
  • Direct marketing
  • Cross-functional collaboration
  • Campaign management
  • Brand promotion
  • Statistical analysis
  • Brand development
  • Corporate communications
  • SEO optimization
  • Event logistics
  • Client retention
  • Customer presentations

Timeline

Volunteer Coordinator

St Cloud High School Wrestling Program (Boys & Girls)
03.2023 - Current

Marketing & Communications Coordinator

Osceola History
04.2021 - 11.2022

Osceola Distrcit Training Chair (Volunteer)

Osceola District, Central Florida Council, Scouting America
01.2021 - 12.2022

Multimedia Marketing Consultant

EFCF Consulting
06.2019 - 02.2021

Advertising Sales Representative

Osceola News Gazette
05.2017 - 06.2019

High School Diploma -

Riverside - Brookfield
Christina Karandreas