Christine Graham
Moncks Corner,SC
Summary
Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Go-getter candidate eager to utilize analytical and research skills. Adept at event planning, media relations and social media management. Excellent communication skills with comprehensive understanding of communications industry.
Overview
15
15
years of professional experience
Work History
Social Media Manager
Freelance
01.2017 - 06.2023
- Increased customer engagement through social media
- Increase following by 125%
- Increased brand engagement by 202.2%
- Increased messaging by 208.3%
- Increased brand Facebook reach by 760.1%
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Designed and implemented social media strategies to align with business goals.
- Collaborated with team members to develop creative campaigns for social media platforms.
- Created and implemented impactful strategies to increase company brand awareness and engagement.
- Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.
- Analyzed and reported social media and online marketing campaign results.
- Suggested and implemented new features to develop brand awareness.
- Conducted research to determine current benchmark trends and audience preferences.
- Developed relationships with influencers to grow reach of several companies and create wider visibility.
- Developed and implemented tracking systems to measure results of posts and campaigns.
- Managed relationships with third-party vendors and suppliers to establish timely delivery of services.
- Cultivated strong corporate image and identity with clear branding.
- Increased brand awareness through development and implementation of successful public relations campaigns.
- Researched latest market trends and analyzed data to develop public relations strategies and tactics.
- Built and strengthened industry partnerships to improve product placements, amplify coverage and maximize effectiveness of marketing strategies.
- Oversaw social media presence and aligned posts to include branding and trending ideas
Operations Specialist
USN
12.2008 - 01.2013
- Collected, arranged, and input information into the database system for the 7-month deployment.
- Tracked and analyzed reports to determine needed improvements.
- Developed and updated tracking spreadsheets using.
- Conducted root cause analysis in deficient areas to identify and resolve issues.
- Managed internal operational standards and productivity targets.
Education
No Degree - Nutrition Sciences
Huntington College of Health Sciences
Knoxville, TN01.2016
Some College (No Degree) -
United States Navy
Chicago, ILSkills
- Brand Development and Awareness
- Social Media Management
- Increasing Engagement
- Content Strategy
- Strategic Planning
- Teamwork and Collaboration
- Content Delivery
- Attention to Detail
- Lead Development
- Content Generation
- Facebook, Instagram, Tiktok
- Influencer Collaboration
- Trend Monitoring
- Information Confidentiality
- Social Ad Campaigns
- Digital Content Development
Timeline
Social Media Manager
Freelance
01.2017 - 06.2023
Operations Specialist
USN
12.2008 - 01.2013
No Degree - Nutrition Sciences
Huntington College of Health Sciences
Some College (No Degree) -
United States Navy
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