CHRISTOPHER DRUMMOND
FORT LAUDERDALE,FL
Summary
Highly experienced and motivated medical aesthetics sales/development professional with over 15 years of regional, national, and global industry experience in pro skincare/dermatology/cosmetic sales, executive management, growth/development, and training/education.
Overview
27
27
years of professional experience
Work History
National Sales Manager
Aramore NAD+ Science Skincare
07.2022 - Current
- Formulate and execute comprehensive sales strategy that supports company’s growth goals- including products, services, and geographic expansion in pro/dermatology channel-Derm/Medspa/spa/clinic/resort/corporate
- Develop and implement sales and marketing action plans, sales strategies, sales targets, budgets
- Hire, develop and manage sales team in launching and growing Science-based NAD+ Peptide skincare line in Derms offices, plastic surgeons, spas, medspas, resorts, clinics
- Building new and existing sales through upselling, events, training/education
- Prospecting/opening/training high-end resorts/spas, derms, medspas, clinics
- Train new and existing accounts in Aramore’s exclusive Longevity Facial (which I developed)
- Target and close key accounts resulting in over 25% growth.
Head of Sales-East Coast
CP Skin Health Group-Colgate Palmolive EltaMD/PCA Skin
01.2021 - 07.2022
- In eight months, I took underperforming territory to #1 in Region and #2 in company
- Developed and implemented regional territory sales strategy through data collection, lead generation, training
- Worked with two medical-aesthetic brands: EltaMD (Medical Sun) PCA Skin (Medical Skincare)
- Responsible for goals of 15% over LY for both brands, with 250 accounts
- Opening minimum of 4 New accounts per Quarter (per brand)
- Territory: Fort Lauderdale, Miami, Naples, Fort Myers, Puerto Rico
- Overall annual sales of $1.5M (grown 22% from LY).
Medical Aesthetic/ Retail Director
PFrank MD
06.2017 - 01.2021
- Deliver sales results and maximize individual variable compensation payout.
- Took online and in-house sales to $500k in one year.
- Developed and Operated new aesthetic department, including online capabilities.
- Set and maintain sales goals monthly/ quarterly both online and in person
- Created all aesthetic protocols/pricing
- Train staff and patients on different skincare products, treatments, and selling techniques
Senior Regional Sales Manager-East Coast, Midwest and Pacific States
Intraceuticals Skincare
12.2015 - 08.2018
- Key leadership role in execution of sales growth plans, market strategy and performance improvement
- Managed 8 Sales Managers with over 750 locations (spas, medspas, derms, retail outlets)
- Contributed to overall strategic sales direction by working with VP and Set strategic goals for territory
- Utilizing CRM system, Excel, Word, PowerPoint, Trackstar and other software to build territory, train and organize team.
Senior Sales Manager
VI Peel, SkinPen (Devices/peels)
07.2014 - 12.2016
- Key leadership role in sales and management of medical skincare/devices (VI Peel, SkinPen, Baby Foot, MicrodermMD, Celluma LED panel)
- Increased sales by 30% of all brands in first month
- Opened multiple accounts in first two months
- Developed local training programs for all companies to help increase brand visibility and sales
- Increased overall brand sales by average of 18% in four months
- Generated sales leads through cold calls, social media, promotions and marketing
- Provided guidance to all brands on increasing sales, visibility and brand knowledge in all markets.
Intl. Training Manager/SE Account Manager
Algenist Skincare
05.2011 - 07.2014
CEO/Founder, Head of Sales and Training
Christopher Drummond Beauty LLC
11.2007 - 04.2013
Territory Manager
Bare Minerals/MD Formulations
01.2005 - 10.2007
National Sales/Training Manager
Sothys Skincare
12.2002 - 01.2005
Asst. Manager/Cosmetics Lead
Sephora
05.1997 - 06.2002
- Supervised day-to-day operations to meet performance, quality and service expectations.
Education
BA in Communications/Minor in Business Development/Minor in Broadcasting -
University of Michigan
Esthetics License/Massage Therapy License, Pro Makeup -
Florida College of Natural Health
Certification in: Advanced Peels, Acne, Advanced Anti-Aging, Eyelash Extensions, Body Wraps, Body Treatments, Full Body Exfoliation, Waxing, Sugaring Hair Removal, medical devices -
International Dermal Institute
Skills
- Strategic Planning
- Market development
- Account Retention
- Key Account Management
- Goal Setting
- Proficient in CRM Systems, Windows, Google Workspace
Accomplishments
- Create, develop, and implement national sales strategies
- Experience with: SkinPen, Celluma LED, Morpheus8, Hydrafacial, other medical aesthetic devices.
- Certified Aesthetic Trainer
- Entrepreneural mindset, excellent self-starter
Brand Experience
- Algenist
- Alastin
- SkinBetter Science
- ZO Skin Health
- Neocutis
- MD Formulations
- MD Forte
- Skinceuticals
- Most other medical aesthetic brands
Timeline
National Sales Manager
Aramore NAD+ Science Skincare
07.2022 - Current
Head of Sales-East Coast
CP Skin Health Group-Colgate Palmolive EltaMD/PCA Skin
01.2021 - 07.2022
Medical Aesthetic/ Retail Director
PFrank MD
06.2017 - 01.2021
Senior Regional Sales Manager-East Coast, Midwest and Pacific States
Intraceuticals Skincare
12.2015 - 08.2018
Senior Sales Manager
VI Peel, SkinPen (Devices/peels)
07.2014 - 12.2016
Intl. Training Manager/SE Account Manager
Algenist Skincare
05.2011 - 07.2014
CEO/Founder, Head of Sales and Training
Christopher Drummond Beauty LLC
11.2007 - 04.2013
Territory Manager
Bare Minerals/MD Formulations
01.2005 - 10.2007
National Sales/Training Manager
Sothys Skincare
12.2002 - 01.2005
Asst. Manager/Cosmetics Lead
Sephora
05.1997 - 06.2002
BA in Communications/Minor in Business Development/Minor in Broadcasting -
University of Michigan
Esthetics License/Massage Therapy License, Pro Makeup -
Florida College of Natural Health
Certification in: Advanced Peels, Acne, Advanced Anti-Aging, Eyelash Extensions, Body Wraps, Body Treatments, Full Body Exfoliation, Waxing, Sugaring Hair Removal, medical devices -
International Dermal Institute
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