Overview
Work History
Education
Skills
Timeline
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Christopher Fell

Waukee,IA

Overview

11
11
years of professional experience

Work History

Marketing Coordinator

Seneca Tank
Des Moines, IA
01.2021 - Current
  • Manage end-to-end trade show logistics, including truck/booth setup and teardown, on-site support, and group accommodations to ensure seamless execution of events.
  • Lead the marketing content development process, overseeing copywriting, production, editing, and deployment to drive product awareness and engagement.
  • Website design and maintenance, including content refreshes, monthly SEO & paid search optimizations, and technical improvements utilizing CRM and CSM platforms.
  • Develop and carry out strategic marketing plans for new locations, driving brand awareness, and for emerging AORs.
  • Plan and execute monthly marketing campaigns across social media, the website, and email to drive engagement, generate leads, and increase sales.

Digital Media & Video Manger

Iowa State University Hockey Program
Ames, IA
08.2016 - 12.2020
  • Created, planned and managed day-to-day content for Iowa State's Division 1 Twitter, Facebook, Instagram, Snapchat and Youtube Accounts
  • Developed all promotional content with players and staff for the program's community outreach events, such as Hockey Fights Cancer Night, The Children's Cancer Connection, Pucks & Paws, and Military Appreciation Events.
  • Produced all video content for Cyclone Hockey's campus-wide TV show, produced alongside Greenlee School TV.
  • Worked alongside Game-Day Operations Managers and senior-level management to implement all targeted marketing email campaigns directed toward businesses around the Des Moines Metro.

Video Production Manager

Kings Hockey Club
Crystal Lake, IL
08.2014 - 08.2016
  • Planned and executed marketing and communication material for future events alongside the President and Director of Hockey Operations.
  • Produced the King's marketing content for the Illinois High School Hockey State Tournament.
  • Received 150,000 views on media created with exposure to other major Chicago-based athletic programs.

Education

Bachelor of Science - Advertising

Iowa State University
Ames, IA
12-2020

Skills

  • Event management
  • Content development
  • SEO and paid search optimization
  • Email marketing
  • Social media marketing
  • Website design and management
  • Copywriting
  • Video production
  • Brand development
  • Team collaboration
  • Marketing lead generation
  • Trade show planning and logistics
  • Graphic design
  • Above Proficient in Adobe Suite

Timeline

Marketing Coordinator

Seneca Tank
01.2021 - Current

Digital Media & Video Manger

Iowa State University Hockey Program
08.2016 - 12.2020

Video Production Manager

Kings Hockey Club
08.2014 - 08.2016

Bachelor of Science - Advertising

Iowa State University
Christopher Fell