Christopher Lopez
Jersey City,USA
Summary
Dynamic Senior Media Executive with extensive experience in earned media support and strategic guidance, specializing in medical meetings, patient storytelling, and navigating data and regulatory milestones. Proven track record established across various disease states, including oncology, urology, and eyecare, resulting in a comprehensive understanding of the health communications landscape. Expertise in securing impactful media placements for both health trade and top-tier outlets has consistently elevated client visibility and engagement. Ready to leverage this background in a new role that fosters continued professional growth within the healthcare media sector.
Overview
5
5
years of professional experience
Work History
Senior Media Executive
Edelman
05.2024 - Current
- Provided earned media support for pharmaceutical clients at over 20 US/global oncology medical meetings.
- Attended ASCO 2025 and coordinated over 80+ on-site and virtual interviews with J&J executives and clinical trial investigators resulting in over 105 pieces of media coverage.
- Provided earned media support for Alcon's first pharmaceutical product approval/launch in the US, securing coverage in top tier and health trade media.
- Strengthened relationships with trade reporters in oncology, optometry, and ophthalmology.
- Provided junior support for multiple health new business pitches/RFPs.
- Developed thought leadership earned media strategies for multiple executives in the eyecare space and securing interviews with trade publications.
- Provided earned media support for the FDA approval/launch of Haleon's OTC erectile dysfunction treatment, Eroxon.
- Supported my first in-person media event in SOHO, NYC for the launch of Eroxon featuring Grocery Store Joe from the Bachelorette franchises.
- Provided mentorship and guidance to junior earned media team members across my teams.
Senior Associate, Media
Golin Health
02.2022 - 05.2024
- Developed media lists, pitches, editorial calendars, and speaking opportunity calendars for pharmaceutical clients
- Monitored media coverage and developed coverage analysis for various pharmaceutical clients
- Participated in pitching efforts for various drug milestone announcements for clients
- Helped facilitate sponsored content opportunities for pharmaceutical clients across health and top tier media
- Heavily used the Muckrack platform for media list development
- Promoted DEI among clients and participated in the DEI Council for our internal company
- Developed a deeper understanding of health trade media and top-tier media spaces.
- Researched and pitched keynote/panel speaking opportunities for executive leaders at health/medical conferences.
Public Relations Intern
Jane Owen PR
10.2021 - 01.2022
- Helped create articles, media lists, questionnaires, gift guides, and press releases for celebrity clients
- Gained experience on platforms like Muckrack and Influencer Intelligence
- Helped event pitch and event plan for celebrity clients.
Public Relations Intern
Hey Qween TV
07.2020 - 04.2021
- Created 20 pieces of general weekly content for the show's Twitter, Facebook, Instagram, and YouTube accounts
- Created a press release for the behind-the-scenes documentary.
- For each of the 26 episodes of the new season I created 4 Instagram, 4 Facebook, and 6 Twitter posts for the week leading up to the premiere of the episode
Education
Bachelor of Arts (B.A.) - Communications and Rhetoric Studies, Public Relations, Public Health
Oglethorpe University
Atlanta05.2021
Skills
- Healthcare data comms – medical meetings, publications, data announcements, etc
- Healthcare marketing pitching
- Sponsored content in HCP/pharma industry media
- Patient storytelling
- Disease Awareness campaigns
- Executive thought leadership
Timeline
Senior Media Executive
Edelman
05.2024 - Current
Senior Associate, Media
Golin Health
02.2022 - 05.2024
Public Relations Intern
Jane Owen PR
10.2021 - 01.2022
Public Relations Intern
Hey Qween TV
07.2020 - 04.2021
Bachelor of Arts (B.A.) - Communications and Rhetoric Studies, Public Relations, Public Health
Oglethorpe University