CHRISTOPHER R. ROBERTS
Los Angeles,USA
Summary
Results-driven professional with 15+ years of experience in customer service, sales, and operations. Proven expertise in strategic marketing, advertising, human resources management, personnel training, inventory, and logistics. Adept at motivating team members to consistently exceed goals. Successfully built and led a team that achieved the top position out of 140 stores nationwide for Dell, Inc., excelling in revenue attainment, unit attainment, margin attainment, and more.
Overview
22
22
years of professional experience
Work History
Music Producer & Project Manager
OnKey Entertainment
01.2008 - Current
- Scout for new talent at events across the country and pitch company to land new artist development projects
- Also hired by major labels, independent labels, and family/private investors that need music production & guidance
- Compose, write, program, engineer, mix and master songs from the ground up, unique to the artist
- Create marketing plans and release strategies
- Build and execute projects which included structuring budgets, goals and deadlines
- 90% of annual new revenue produced by my individual efforts
- Average Annual New Business Revenue Closed: $175,000+ (+/- $9,000 avg / client)
- Client Retention for Continuation of Projects: Over 50% in the last 5 years in an industry dominated by 'One-Off' projects
- 2010 – Signed a Publishing Deal with EMI UK (Now SONY/ATV)
- 2013 – #11 on Billboard R&B Albums Charts (K-Ci & JoJo)
- 2015 - #1 on iTunes Brunei Charts (Eia)
- 2018 - Current – Music featured on World of Dance, Temptation Island, The Biggest Loser
Product Marketing Representative
MK Marketing (Qunol Turmeric / Whole Foods)
01.2021 - 08.2021
- In-store marketing representative for Qunol Turmeric products
- Approach and engage with customers shopping in the supplement (Whole Body) area of the store or where they have me setup display, and relay information on the benefits of Qunol’s turmeric natural product line
- The job is work for hire, 4 hours a day, and 3 - 4 days a week
- Some of the achievements I’ve reached thus far: Sold out of product between the 2 stores I work during my first 3 weeks of marketing
- (21 – 23 units per weekend)
- Encouraged Whole Foods staff to introduce the Qunol brand to guests when assisting them for turmeric or any supplements within the same line of received benefits
Golf Course Sales Representative
Swing King
03.2021 - 08.2021
- On course contest marketing representative, pitching every group and/or player about Par 3 & Hole-In-One contest buy-in, benefiting the Make-A-Wish Foundation
- Stationed at the 12 hole at the Arizona National Golf Club
- Have met 30 swing goal each day I’ve worked thus far
- Highest has been 59 swings during a 6-hour shift turning a $12/hour job to a $22/hour day
Sears Home Improvement Advisor/Marketing Representative
Sears
02.2014 - 09.2014
- In-store marketing representative for Sears Home Improvement division
- Would walk the entire store floor for 3 - 5 hours, engaging customers on getting a free, in-home estimate from one of Sears' outside sales representatives
- Primarily a non-supervised position with lead reports due via email or fax at the end of every shift
- Some of my top achievements at this position were: 7 Leads (5 'Hot' 2 Tentative) in one shift (4 Hours)
- 28 Leads in 3 days at the SAHBA Home Show
Director of Operations / Branch Manager
A Plus Medical Transportation
01.2013 - 01.2014
- Supervisor over Georgia Branch of all operations, including Dispatch and Scheduling of Drivers who are Independently contracted to A Plus Medical Transportation Georgia, for NEMT (Non-Emergency Medical Transportation), a subcontractor for MTM (Medical Transportation Management)
- Customer Service; Assistance with on-time route execution; Administration and Billing Claims to MTM for Company Payment
- A huge part of the growth and steady revenue for the company
- Developed key relationships with Agents and Representatives of MTM to create a chain of communication on the continuing growth for the Georgia market
- Handle and create all spreadsheets from Driver Payroll to Profit and Loss Statements
- Sustaining a Minimum Monthly Gross Revenue of $20,000.00 with only 4 Full Time Drivers and 4 Part Time in only 7 months of Operation
- Properly scheduling routes to the appropriate driver’s to achieve a 61% Profit Margin to the company
Kiosk / Store Manager
Dell, Inc.
01.2006 - 01.2008
- Developed comprehensive presentations to meet organizational needs
- Developed new procedures for productivity
- Forecasted sales, developed inventory models, identified sales trends and opportunities, coordinated special projects, and monitored retail outlet productivity
- Highly regarded for consistently achieving superior sales results through leadership, planning, and effective implementations
- Hired, trained and motivated fully commissioned sales associates
- Implemented an effective sales plan
- #1 Dell Direct Store in nation for Q4 FY07 (11/01 - 01/31)
- Revenue Attainment - 130%
- Unit Attainment - 120%
- Margin Attainment - 100%
- Service / Warranty Attainment - 105%
- Dell Financing Attainment - 110%
- 1 of Top 10 stores in the nation for total revenue on 'Black Friday' 11/23/08
- $46,000.00
- Created Execution Plans with charts and statistics on Microsoft Word to help team understand exactly what it will take to exceed weekly goals
- Broke down area's of opportunity for each individual rep to maximize performance
- Weekly Power Point presentations through-out the IN/KY Territory using Windows Live Meeting on Sales Trends and certain areas of opportunity that needs to have an action plan on improvement
Professional Termite Inspector and Outside Sales
Terminix
01.2005
- Was given new leads everyday on Termite and Pest infestations
- Had to inspect location, draw up impressive graphs, and present our service to the customer
- Top Sales Representative in 04/2005
- Top Closing Ratio in 04/2005
Sales Lead / Professional
Radio Shack
01.2003
- In charge of motivating sales staff and selling small electronics (I.e
- Cell Phones, Satellite TV, etc.)
- Won a Verizon Wireless contest in 06/2003 (Most Verizon Contracts for the Month)
Audio/Video Sales Professional
H.H. Gregg
01.2004 - 01.2005
- Audio/Video specialist
- Assisted and demonstrated to consumers on Home Theater Products
- Consistently a 'Top 5' Sales Representative in Revenue and Warranty Sales
- Quarterly seminars were given to all reps to increase knowledge in both products and customer service
Education
Core 40 -
Western High School
Russiaville, IN01.2003
Skills
- Team Motivation
- Tracking Results
- Time Management
- Team Leadership
- Team Building
- Customer Service
Accomplishments
- President, Western High School Music Department, In charge of planning and organizing concerts, leading peers in warm-up sessions, and individually assisting in vocal training., Russiaville, IN, 01/01/02, 12/31/03
- Building a team to lead my store to becoming the #1 of 140 stores in virtually all areas of business throughout the nation for Dell, Inc.
- Revenue Attainment
- Unit Attainment
- Margin Attainment
Phone
Cell, (520) 975-2575
Languages
English
Native or Bilingual
Timeline
Golf Course Sales Representative
Swing King
03.2021 - 08.2021
Product Marketing Representative
MK Marketing (Qunol Turmeric / Whole Foods)
01.2021 - 08.2021
Sears Home Improvement Advisor/Marketing Representative
Sears
02.2014 - 09.2014
Director of Operations / Branch Manager
A Plus Medical Transportation
01.2013 - 01.2014
Music Producer & Project Manager
OnKey Entertainment
01.2008 - Current
Kiosk / Store Manager
Dell, Inc.
01.2006 - 01.2008
Professional Termite Inspector and Outside Sales
Terminix
01.2005
Audio/Video Sales Professional
H.H. Gregg
01.2004 - 01.2005
Sales Lead / Professional
Radio Shack
01.2003
Core 40 -
Western High School
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