Christopher Spearman
Camarillo,CA
Summary
I am a Brand Coordinator with over 10 years of marketing experience specializing in product launches and strategic marketing campaigns. Successfully led targeted email and SMS initiatives to enhance customer engagement and brand visibility. Collaborates with cross-functional teams to align brand strategies with business objectives, ensuring measurable growth.
Overview
6
6
years of post-secondary education
22
22
years of professional experience
Work History
Brand Coordinator
Sideshow Collectibles
Thousand Oaks, California
01.2025 - Current
- Lead the execution and strategy for email and SMS campaigns.
- Launch new CRM campaigns, improve existing campaigns, and identify opportunities to scale successful approaches.
- Monitor and report on key email & SMS metrics including open rates, click rates, conversions, and unsubscribe rates.
- Coordinate CRM plans with product launches, performance goals, and broader business initiatives.
- Manage audience segmentation, A/B testing, and campaign data to improve messaging, engagement, and strong deliverability.
- Support multi-channel communication programs that align business goals with customer needs.
- Measure campaign performance and using results to guide campaign decisions.
- Managing multiple CRM or digital communication initiatives with overlapping deadlines.
- Coordinate with content and design teams to ensure email campaign assets are delivered on time and on brand.
- Manage audience segmentation and list hygiene to ensure accurate targeting and strong deliverability.
- Conduct A/B tests on subject lines, content, and send times to improve campaign performance.
- Apply brand standards consistently to protect brand integrity across the DC, Marvel, & Star Wars licenses.
- Communicate with the PR Team to help maintain consistent corporate and product messaging.
- Follow trends in pop culture to implement new email campaigns.
- Research market trends to identify customer needs and preferences for strategic planning.
- Lead the beta testing of new AI programs for Bloomreach's digital marketing platform.
Marketing Assistant
Sideshow Collectibles
Thousand Oaks, California
05.2016 - 12.2024
- Support the execution and strategy for email and SMS campaigns.
- Conduct A/B tests on subject lines, content, and send times to improve campaign performance.
- Attend various departmental meetings as the primary note taker.
- Distribute notes via email to department leads.
- Provide support in audience segmentation and list hygiene to ensure accurate targeting.
- Assist in the implementation of blog content through WordPress.
- Create contest pages for product giveaways.
- Build product preview pages to gather customer interest.
- Assist the multimedia department in video production.
- Assist at the Sideshow booth during conventions and trade shows.
- Assist in analyzing market trends and competitor activities to inform strategic decisions.
- Research market trends to identify customer needs and preferences for strategic planning.
- Follow trends in pop culture to implement new email campaigns.
- Assist the coordination of brand messaging across multiple channels to enhance product visibility.
- Apply brand standards consistently to protect brand integrity across the DC, Marvel, & Star Wars licenses.
- Collaborate with content and design teams to ensure email campaign assets are delivered on time and on brand.
- Communicate with the PR Team to help maintain consistent corporate and product messaging.
Shipping Receiver
School Tech Supply
Simi Valley, California
11.2015 - 05.2016
- Received and inspected incoming shipments for accuracy and quality.
- Coordinated with vendors to resolve discrepancies in order fulfillment.
- Maintained organized inventory records using warehouse management systems.
- Streamlined receiving processes to enhance efficiency and reduce errors.
- Oversaw daily shipping operations, ensuring compliance with safety standards.
- Collaborated with cross-functional teams to improve supply chain workflows.
- Moved shipment materials to and from designated areas using lift and hand trucks.
Pharmacy Technician
ASL/Sinus Dynamics
Westlake, California
02.2013 - 07.2015
- Compounded non-sterile liquid nasal solutions via clean room.
- Operated various lab equipment.
- Filled and labeled prescriptions for pharmacists to verify.
- Input drug batch formulas via computer for insurance claims.
- Assisted the Pharmacy R&D team in developing new drugs.
- Dispensed medications accurately and efficiently, ensuring compliance with pharmacy regulations.
- Assisted in inventory management, maintaining stock levels and expiration date checks.
- Trained and mentored junior technicians on operational procedures and best practices.
- Developed protocols for improving medication safety and reducing dispensing errors.
Pharmacy Technician
Park Compounding
Westlake, California
08.2010 - 02.2013
- Processed customer prescription orders.
- Assisted customers at checkout counter.
- Filled and labeled prescriptions for pharmacists to verify.
- Compounded medications into topical creams and oral capsules.
- Help maintain inventory of raw ingredients needed for compounding.
- Led initiatives to enhance customer service experience within the pharmacy environment.
- Answered incoming phone calls and addressed questions from customers and healthcare providers.
Pharmacy Technician
CVS Pharmacy
Newbury Park, California
11.2004 - 08.2010
- Answered incoming phone calls and addressed questions from customers and healthcare providers.
- Processed customer prescription orders.
- Assisted customers at checkout counter.
- Filled and labeled prescriptions for pharmacists to verify.
- Help maintain drug inventory.
- Stocked, labeled, and inventoried medication to keep accurate records.
Education
Bachelor of Science - Criminal Justice
University of Phoenix
Online, CA 09.2015 - 05.2017
Associate of Science - Behavioral Sciences
Moorpark Community College
Moorpark, CA 09.2007 - 08.2011
Skills
- Brand strategy
- Product marketing
- Creative campaign planning
- Customer engagement
- SEO and social media marketing
- Performance monitoring
- WordPress management
- Email marketing
- SMS campaigns
- Content optimization
- E-commerce strategy
- Market research
- Proficiency with CRM software
- CRM campaigns
- Timeline management
- Project management
- AI Automation
- A/B testing
Timeline
Brand Coordinator
Sideshow Collectibles
01.2025 - Current
Marketing Assistant
Sideshow Collectibles
05.2016 - 12.2024
Shipping Receiver
School Tech Supply
11.2015 - 05.2016
Bachelor of Science - Criminal Justice
University of Phoenix
09.2015 - 05.2017
Pharmacy Technician
ASL/Sinus Dynamics
02.2013 - 07.2015
Pharmacy Technician
Park Compounding
08.2010 - 02.2013
Associate of Science - Behavioral Sciences
Moorpark Community College
09.2007 - 08.2011
Pharmacy Technician
CVS Pharmacy
11.2004 - 08.2010