Chris Williams
Summary
Skilled Business Development leader offering 14 years of experience in leading sales operations and driving customer revenue. Bringing expertise in market expansion strategies, headcount optimization, compensation planning, and employee engagement, along with excellent interpersonal communication, relationship-building and team leadership abilities. Results-driven and proactive with demonstrated record of accomplishment in meeting and exceeding sales and revenue objectives. Expert in collaborating with C-suite executive stakeholders internally and externally.
Overview
13
13
years of professional experience
1
1
Certification
1
1
year of post-secondary education
Work History
Director of Sales and Business Development
Comcast Business
05.2023 - Current
- Led headcount optimization (reorganization) for 117 employees over 3 states to prepare the business for future growth. Created optimization metrics to determine impacted employees. Cost cutting measures drove 20 million dollars back into the business.
- Led the Florida Region territory realignment work stream that accounted for current market size, penetration, and potential growth to strategically place employees in areas that support our grow-maintain-win 2024 corporate strategy. I organized 1.3 million business passing's into 42 sales organizations.
- Led the Florida Region compensation realignment communication planning and execution. In this work stream, I worked with legal and HR teams to develop a go to market strategy for roll out and had positive net promoter scores in the follow survey due to my preparation and approach to the compensation change.
- Currently managing network investment into 4 metropolitan markets in Central Florida from project management, sales strategy, and divisional presentations tracking ROI.
- Consult with HQ product teams on deployment and sales strategy for new mobile product. From my efforts, our region has continued to lead the company in sales volume for this new category that decreases customer churn by 20%, increases overall subscriber growth, and EBITA growth.
- #1 sales director each month for gross revenue sold
- After reorganization, I took on 5 new sales organizations that were #1 in all KPI's (including gross revenue) for the first 3 months. These teams were typically at the bottom of our scorecard prior to my leadership.
Sr. Area Sales Leader | DEI&B President | Divisional Leader Trainer
Comcast Business
Atlanta, GA
04.2018 - 05.2023
- DE&I Contributions: Elected LGBTQIA+ Employee Resource Group President for Central Division
- Created/hosted first ever DE&I employee summit with Olympians, Trans speakers, and Senior leadership to increase awareness (Attendance over 1,000 participants)
- Owner of Divisional DE&I P&L (manage 100K annual budget)
- Grew employee resource group attendance from 600 employees to over 1000 in 12 months
- Employee Development Contributions: Created 6-month leadership development program (over 300 participants)
- Created leading with diversity program for front-line leaders
- Developed leader onboarding program (3-month program)
- Implemented leader mentorship program for hi-po's in organization
- Created regional recognition program to drive employee morale
- Operational Contributions: Developed CAPEX strategy with finance for front-line employees based on payback model
- Sales lead in all PMO regional strategies (cross-functional team)
- Piloted multiple CRM's for company while creating implementation strategies for Senior Leadership Team
- Sales huddle development with HQ sales effectiveness organization
- Business assurance sales lead for finance team
- Developed order management process with operations to close training gaps and ops loss in productivity
- Awards: Comcast Leadership Council of Excellence winner out of 180 leaders in the company for top revenue performance and contribution to the organization outside of my responsibilities
- (Q2 2020, Q1 2021, Q2 2021)
- Top sales leader in COVID-19 out of 52 teams due to team performance and innovation when changing to a virtual environment
- I was invited to share these practices on a National Call to impact other teams
- Created and trained over 300+ employees in my 8-week cross-functional leadership development program
- Executive sponsor to Comcast Business LGBTQ+ Employee Resource Group (leader over 400+ employees)
- Implemented and designed a 7-month new hire program reducing employee churn and increasing employee productivity
- Executive sponsor and marketing liaison for company restructuring of new customer agreements 'Business Choice Plans' through training and strategy
- Closed largest multi-site project in history of BSR Comcast Mid-Market ($1.1M)
- Comcast Business Leadership program host and liaison for cross-functional project to build internal talent.
Senior B2B Account Executive
Comcast Business
Savannah, GA
10.2016 - 04.2018
- Boosted sales revenue by developing and implementing strategic sales plans tailored to the local market.
- Established strong client relationships through excellent communication and problem-solving skills.
- Expanded market share with targeted prospecting and efficient lead generation strategies.
- Achieved sales targets through effective territory management and prioritization of high-potential accounts.
Retail Business Manager | Area Business Trainer
AT&T Mobility
01.2016 - 01.2017
- Operational & Development Contributions: Developed Chamber Ambassador program for Coastal GA
- Managed and assigned weekly budgets for stores in area
- Created and implemented business sales training program (traveled to all markets in SE GA to certify all employees) creating over 500 units in Area, leading the company in sales
- Operational audits to support corporate finance team
- Created leadership development program for hi-po employees
- Awards: #1 district in region (#4 nationally) for Business sales for 2016
- Outstanding leader award for ongoing mentoring and performance.
General Manager (Flagship location - Sales & Operations)
Verizon Wireless
01.2011 - 01.2016
- Operational & Development Contributions: Opened flagship branded store in Germantown, TN
- Go to market strategy implementation for IoT product sales in retail stores
- Developed inventory efficiency program to minimize variances by 10%
- Identified efficient reporting for sunk cost within region
- Created region development program and curriculum (6-weeks)
- Created leadership development program for hi-po employees
- Established cross-functional team with real estate, legal, and marketing to drive store traffic to new store
- Tested and assisted HQ with streamlining store experience through new technology
- Awards: Verizon Coin of Excellence recipient from RSVP
- Presidents Club winner for 2014 (General Management).
Education
Masters of Business Administration -
Walden University
Bachelors of Science Business Mgmt -
Walden University
Master of Science - Organizational Physiology
Harvard University Candidate
Cambridge, MA 12.2023 - 01.2025
Skills
- Decision making
- Sales training
- Market Analysis
- Industry Networking
- Strategic Planning
- Change Management
- Onboarding Programs
- Organizational Development
- Employee Engagement
- Performance Management
- Cost Reduction Strategies
- Financial Modeling and Forecasting
- Revenue Growth Strategies
Community Involvement
- Atlanta Gay & Lesbian Chamber of Commerce - Comcast Ambassador
- LGBTQ+ Youth Mentorship
- OUT Next Leader Comcast Representative
- Atlanta PRIDE committee volunteer
Additional Skills
Bilingual (Spanish)
Personal Interests
- Community involvement
- Leadership development books
- Traveling to different cultural areas
- Psychology books
- Continuing education
- Corporate Finance
Affiliations
- OUT@Comcast President for Big South Region
Certification
- Certified Sales Leader, McKinsey & Company - 2017
- Certified Sales Leader, Miller Heiman -2020
- Speak Easy Executive Public Speaking - 2019
Languages
Spanish
Limited Working
Timeline
Master of Science - Organizational Physiology
Harvard University Candidate
12.2023 - 01.2025
Director of Sales and Business Development
Comcast Business
05.2023 - Current
Sr. Area Sales Leader | DEI&B President | Divisional Leader Trainer
Comcast Business
04.2018 - 05.2023
Senior B2B Account Executive
Comcast Business
10.2016 - 04.2018
Retail Business Manager | Area Business Trainer
AT&T Mobility
01.2016 - 01.2017
General Manager (Flagship location - Sales & Operations)
Verizon Wireless
01.2011 - 01.2016
Masters of Business Administration -
Walden University
Bachelors of Science Business Mgmt -
Walden University
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