CIANNA COSTA
Point Pleasant Beach
Summary
Experienced Manager with a proven track record in enhancing brand visibility through strategic social media initiatives and engaging photography. Skilled in maximizing team productivity and optimizing operational procedures. Strong leadership abilities complemented by excellent planning and organizational skills. Demonstrated success in fast-paced environments, consistently achieving goals and fostering team development.
Overview
4
4
years of professional experience
Work History
Social Media Coordinator & Photoshoot Director
Zeta Tau Alpha
01.2024 - Current
- Develop and execute social media strategies to enhance chapter branding and engagement.
- Plan and direct photoshoots for recruitment and philanthropy campaigns, ensuring cohesive visual storytelling.
- Manage Instagram content calendar, including post scheduling, captions, and engagement analytics.
- University of South Carolina
Content Creator & Ambassador
SDH Paints
01.2024 - Current
- Create personal content through photoshoots and self editing.
- Created advertising and brand promotion.
Manager & Content Creator
Capri Collectives
Point Pleasant
01.2023 - Current
- Supervise daily store operations and ensure high-quality customer experiences.
- Lead digital marketing initiatives including Instagram management, product photography, and promotional campaigns.
- Create and edit content for social media, increasing brand visibility and community engagement.
Fashion Retail Associate
Willow and Maeve
Point Pleasant Beach
01.2022 - 08.2023
- Engaged customers by identifying style preferences and providing personalized product recommendations.
- Managed inventory, restocked merchandise, and organized visual displays to optimize store appeal.
- Processed transactions, handled returns, and maintained a clean, inviting retail space.
- Contributed to sales growth by promoting seasonal trends and building repeat customer relationships.
Education
Bachelor of Arts - Public Relations
University of South Carolina
Columbia, SC03.2027
Skills
- Effective communication
- Team collaboration
- Social media strategy
- Video production
- Post-production editing
- Trend analysis
- Beauty product analysis
- Fashion curation
- Customer support
- Brand advocacy
Websites
Additional Information
Proficient in Canva, CapCut, and Adobe Premiere Rush, Strong interest in beauty marketing, brand partnerships, and creative direction
Content Creation And Personal Projects
- Produced and edited makeup tutorials, product reviews, and lifestyle content with consistent engagement growth.
- Experimented with trending formats and beauty techniques to reach new audiences.
- Collaborated with emerging beauty brands for product testing and review campaigns.
- Continuously researching beauty industry trends and developing unique, relatable content concepts.
Timeline
Social Media Coordinator & Photoshoot Director
Zeta Tau Alpha
01.2024 - Current
Content Creator & Ambassador
SDH Paints
01.2024 - Current
Manager & Content Creator
Capri Collectives
01.2023 - Current
Fashion Retail Associate
Willow and Maeve
01.2022 - 08.2023
Bachelor of Arts - Public Relations
University of South Carolina