Summary
Overview
Work History
Education
Skills
Timeline
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Ciera Wilson

Greenville,SC

Summary

Innovative and strategic marketing specialist skilled in campaigning, capturing, and engaging audiences, with extensive knowledge in the following areas: Microsoft Suite, Google/Social Media Ads, Canva, etc.

Highly motivated, results-driven team member with success in driving company processes, brainstorming new ideas to collaborate, and delivering measurable growth. Creative and strategic team member ready to thrive in a goal-oriented company.

Overview

7
7
years of professional experience

Work History

Marketing & Support Specialist

Harris Local Government
07.2024 - Current
  • Works with coworkers to accomplish goals and address issues related to products and services.
  • Develops training materials for customers.
  • Creates detailed reports of all service activities for management review.
  • Coordinates with vendors for product ordering and delivery services.
  • Coordinates with team members to create marketing materials for events.
  • Holds regular one-on-one meetings with team members to review performance and priorities.

Marketing & Promotions Coordinator

The Blood Connection
12.2022 - 07.2024
  • Lead a monthly marketing meeting with over 50 attendees to discuss upcoming events, promotional products, and campaigns.
  • Streamlined the promotions process for a timely execution of marketing materials for all events.
  • Gathered and evaluated promotional data to improve future planning.
  • Helped with the planning and hosting of marketing events.
  • Collaborated with cross-functional teams on marketing projects.
  • Delivered eye-catching promotional materials, such as posters, banners, and social media assets.

Marketing & Social Media Coordinator

The Blood Connection
01.2022 - 12.2022
  • Boosted social media engagement with targeted content creation.
  • Assisted with the development and implementation of marketing campaigns.
  • Supported marketing initiatives with high-quality materials for print and digital channels.
  • Improved donor satisfaction by addressing inquiries and concerns via social media channels.
  • Developed and managed content for each platform to establish timely, relevant posts.
  • Utilized Twitter, Facebook, and Instagram to promote products, services, and content.

Marketing Manager

Allstate Insurance
12.2018 - 02.2022
  • Identified opportunities for new clients through marketing channels.
  • Managed and designed promotional materials.
  • Developed social media marketing strategies to help increase sales.
  • Created content for social media platforms.
  • Monitored online reviews and feedback from customers on social media channels.
  • Presented reports on customer feedback to inform marketing strategies.

Education

Bachelor of Arts - Public Relations

North Greenville University
12.2018

Skills

  • Adobe Acrobat
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Photoshop
  • Microsoft Suite
  • Google Suite
  • Google Ads
  • Meta Business Suite
  • Canva
  • WordPress
  • Asana
  • AI related tools

Timeline

Marketing & Support Specialist

Harris Local Government
07.2024 - Current

Marketing & Promotions Coordinator

The Blood Connection
12.2022 - 07.2024

Marketing & Social Media Coordinator

The Blood Connection
01.2022 - 12.2022

Marketing Manager

Allstate Insurance
12.2018 - 02.2022

Bachelor of Arts - Public Relations

North Greenville University

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Ciera Wilson