Cindy Saz
New York,USA
Summary
Accomplished Event Manager offering high performance leading development and implementation of superior sales strategy. Proven track record of identifying and creating profitable business opportunities, qualifying authentic prospects and cultivating strong partnerships. Demonstrated expertise in team leadership and development.
Overview
9
9
years of professional experience
Work History
Senior Events and Catering Manager
Sa Hospitality Group
04.2024 - Current
- Met with clients to outline desired goals and prepared quotes for overall catering costs.
- Designed catering packages to increase sales and customer experience.
- Hired and trained both permanent and temporary staff members.
- Handled payment collection
- Worked with chefs to plan menus according to client needs and budgets.
- Coordinated with event planners for floor and table layouts, guest numbers, and overall catering needs.
- Analyzed sales data to identify trends and adjust purchasing decisions accordingly.
- Developed unique events and special promotions to drive sales.
- Monitored and adjusted pricing, discounts and promotions to maximize profitability.
- Coordinated with catering staff to deliver food services for special events and functions.
Senior Sales Manager
Abigail Kirsch Catering
11.2022 - 03.2024
- Maintained active sales contacts with assigned accounts to keep communication open and capture consistent revenue
- Researched and communicated competitive activity to influence marketing plans and sales tactics
- Developed and presented creative ideas to internal stakeholders and customers to initiate new programs and successful sales initiatives
- Prospected for new business using databases and other strategies to generate sales
- Supported sales team members to drive growth and development
- Managed all aspects of the sales process from lead generation to closing deals
- Coached, developed and motivated team to achieve revenue goals
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development
Event Director
Nine Orchard
05.2022 - 10.2022
- Monitored progress of events to ensure timely execution of all activities in accordance with plans
- Collaborated with vendors to ensure delivery of quality services within budget constraints
- Conferred with customers to gather event requirements and explore opportunities
- Resolved any customer service issues that may arise before or during the course of the event
- Drove growth in event management business by continuously researching and implementing improved strategies to exceed client expectations
- Supported accurate financial recordkeeping by closely checking bills and approving payments
- Oversaw the entire event from conception to completion by providing direction and guidance
- Worked with cross-functional teams to achieve goals
Event Director
Fotografiska
10.2021 - 05.2022
- Chose facilities, inspected spaces and planned set up and execution to exceed client expectation
- Developed and implemented strategies for successful event planning and management
- Recruited sponsors for events and planned scope of involvement, financial tie-ins and promotional aspects for mutual benefit
- Designed detailed event plans that included timelines, budgets, staffing requirements, and objectives
- Selected catering services for different types of events, balancing cost, menu and term options against client demands
Sales Manager and Event Producer
Peter Callahan Catering
10.2018 - 03.2020
- Conferred with customers to gather event requirements and explore opportunities
- Sourced suppliers for decorations, equipment rental, entertainment and other services required for the event
- Designed contracts, collected fees and booked venues for events
- Created detailed production schedules and coordinated all logistical elements related to the event
- Provided on-site event management to ensure successful execution of the event
- Chose facilities, inspected spaces and planned set up and execution to exceed client expectation
- Supervised staff members assigned to specific tasks at the event
F&B Manager
The Standard Grill
03.2017 - 04.2018
- Oversight of dinner and late night services, Scheduling, Nightly close out of venue and cash drop
- Evaluated operational performance of staff members and provided feedback to improve efficiency
- Implemented cost-reduction initiatives while maintaining high-quality service standards
- Analyzed financial data to identify areas where expenses could be reduced or profits increased
- Developed and implemented F&B strategies to maximize customer satisfaction
- Designed exceptional menus, purchased superior goods, continuously improved and modernized operations and liaised between guests, service staff and kitchen
- Organized promotional events such as wine tastings or special dinners to attract customers
- Performed administrative tasks such as payroll processing, ordering supplies
Opening General Manager
Spring Place
04.2016 - 09.2016
- Staff recruitment and training, Initial creation of all manuals, All initial ordering for FOH operations
- Oversaw daily operations of the business including staffing issues, scheduling, sales targets, budgeting
- Created effective business plans to focus strategic decisions on long-term objectives
- Ensured compliance with all applicable regulations and laws
- Created schedules and monitored payroll to remain within budget
- Built and maintained loyal, long-term customer relationships through effective account management
- Assisted in the recruitment, training, and development of staff members
- Designed sales and service strategies to improve revenue and retention
- Conducted regular reviews of team performance to ensure quality service was provided at all times
- Tracked monthly sales to generate reports for business development planning
- Completed thorough opening, closing and shift change functions to maintain operational standards each day
- Created presentations for senior management highlighting key trends in sales figures or other metrics related to organizational performance
- Maintained a safe working environment by adhering to safety protocols and enforcing company policies
Education
Bachelors - Tourism
Ural State University of Physical Education
06.2015
Classic Culinary Arts - French Cuisine
French Culinary Institute
10.2010
Skills
- Brand Awareness
- Contract Negotiation
- Client Relations
- Staff Leadership
- New Business Development
- Decision-Making
- Vendor Relations
- Creativity and Adaptability
- Event Budgeting
- Time Management
- Clear Communication
- Critical Thinking
- Large Scale Events
- Revenue growth
- Marketing initiatives
- Vendor negotiation
Timeline
Senior Events and Catering Manager
Sa Hospitality Group
04.2024 - Current
Senior Sales Manager
Abigail Kirsch Catering
11.2022 - 03.2024
Event Director
Nine Orchard
05.2022 - 10.2022
Event Director
Fotografiska
10.2021 - 05.2022
Sales Manager and Event Producer
Peter Callahan Catering
10.2018 - 03.2020
F&B Manager
The Standard Grill
03.2017 - 04.2018
Opening General Manager
Spring Place
04.2016 - 09.2016
Classic Culinary Arts - French Cuisine
French Culinary Institute
Bachelors - Tourism
Ural State University of Physical Education
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