Claire Dudley
Salt Lake City,UT
Summary
Seasoned Event Specialist with substantial background in planning, coordinating and executing diverse events. Effective at multitasking, managing resources and leading teams to successful event completion. Noteworthy strengths include strategic thinking, problem-solving abilities and strong communication skills. Demonstrated impact through seamless execution of events, resulting in increased customer satisfaction and business growth.
Overview
10
10
years of professional experience
Work History
Marketing Manager
SERVPRO FRANCHISE
SLC, UT
01.2025 - Current
- Developed and executed integrated marketing strategies aligned with company growth and revenue goals
- Owned the onboarding process for newly hired marketers. Developed and executed the knowledge transfer required for newly hired marketers to successfully perform necessary job functions required by ServPro.
- Drove 40 % increase in leads / conversions through data-driven marketing initiatives
- Built and optimized full-funnel acquisition strategies from awareness through conversion and retention
- Owned marketing analytics and dashboards to track KPIs including CAC, LTV, and funnel performance
- Implemented or optimized our CRM (Salesforce) and marketing automation tools
- Used customer insights and performance data to continuously refine strategy
Creative Strategist
IATSE FILM & TELEVISION
WILMINGTON/ CLT, NC
01.2018 - 01.2025
- Worked for Netflix, HBO, Paramount, Lionsgate and OWN purchasing with 300,000+ project budgets.
- Partnered with brands such as Cone Health Virtual Care, Sam Adams, Puma, BMW, Bissel, Nascar, Chase Bank and Food Lion to elevate their products sales with exceptional promotional content.
- Pitched creative direction, design concepts and strategies to 5+ Producers/ Directors consistently, employing robust communication and interpersonal skills to establish project scope, expectations, budget, and risks, tracking projects to ensure maximization of budget expenditure.
- Navigated internal and external roadblocks amid a fast-paced environment, prioritizing and delegating tasks to meet project/ event expectations and timelines, warranting successful completion of 5 projects at 20% under budget in FY 2021-2024.
- Collaborated cross-functionally with 40+ team members throughout 15+ departments during high-pressure situations. Worked as a team to problem-solve situations, accelerating daily operations and achieving set goals within strict shooting deadlines.
- Drew from interrelated skillsets garnered from varied earlier experiences to build relationships with 5+ A-list principal cast members and vendors, utilizing inherent strengths in communication and human connection to create strong ties.
- Maintained approx. $600,000+ worth of inventory annually, meticulously tracking inventory and budget databases to mitigate company risk.
Marketing & Sales Intern
KESSEBOHMER
WILMINGTON, NC
01.2017 - 01.2018
- Organized client's information and maintained accounts over years.
- Created and maintained a database of nationwide potential customers.
- Handled Copyediting and copywriting of promotional magazines, blogs and social media.
- Identified areas for further workflow process improvement and encouraged open and honest communication between production and client, ensuring continued striving toward set goals for 3 projects between QX 2017 and QX 2018.
Assistant Wedding Coordinator, Social Media Marketing Director
BARN AT ROCK CREEK WEDDING VENUE
LELAND, NC
01.2016 - 01.2018
- Organized events and weddings with the customers, selling rentals, services and partnered vendor services.
- Managed intake and organization of 20,000+ professional photographs, used for promotional use and website gallery.
- Performed quality assurance checks for metadata and labeling of digital assets, designing websites and organizing ecommerce system and product inventory.
- Utilized team-building skills to liaise between 15+ vendors weekly, establishing efficient processes to maintain efficient project timeline and customer and partner relationships.
- Stayed up to date on industry trends to ensure we were always at the forefront.
Education
Bachelor of Science - Business Administration & Entrepreneurship
University of North Carolina Wilmington
Wilmington, North Carolina01.2018
Skills
- Client Relationship Management
- Communication
- Event Management
- Creative Development
- SOP Development
- Analytical Skills
- Promotional material designDigital Business Growth
- Organization
- Budget Management
- Presentation & Proposal
- Asset Management
- Complex Negotiation
- Process Optimization
- Copyediting
- Design
Projects
"George and Tammy", Paramount "The Hunting Wives", Netflix
"Please Don't Destroy", Peacock "Echoes", Netflix
"The Eyes of Tammy Faye", Searchlight "One Summer", Hallmark
"The Righteous Gemstones", HBO "Yellowstone" season 2, Paramount
Volunteerism
Park City Center Events
Cape Fear Volunteer Center - Big Buddy program Volunteer
Wawacha School for underprivileged kids in Cusco, Peru - English and Music Teacher
Cape Fear Volunteer Center - Art & Culture Course Organizer
Additional Credentials
- Microsoft Office (Word, Excel, PowerPoint, Outlook, Access, Publisher), Microsoft Visio, Microsoft SharePoint, Adobe Photoshop, Klaviyo, Canva, Google Docs, Google Drive, Google Calendar, Google Plus, Dropbox, Slack, Salesforce
Timeline
Marketing Manager
SERVPRO FRANCHISE
01.2025 - Current
Creative Strategist
IATSE FILM & TELEVISION
01.2018 - 01.2025
Marketing & Sales Intern
KESSEBOHMER
01.2017 - 01.2018
Assistant Wedding Coordinator, Social Media Marketing Director
BARN AT ROCK CREEK WEDDING VENUE
01.2016 - 01.2018
Bachelor of Science - Business Administration & Entrepreneurship
University of North Carolina Wilmington