Claire Stephens
New York,NY
Overview
2
2
years of professional experience
Work History
Stylist
Anine Bing
07.2024 - Current
- Achieved $18K in sales within the first month through proactive customer engagement and strategic selling techniques
- Provided personalized styling expertise, enhancing customer satisfaction and fostering long-term client relationships
- Cultivated and maintained strong client connections using Endear, leading to repeat business and brand loyalty
- Educated clients on product features, brand story, and vision, enhancing brand awareness and customer understanding.
- Maintained up-to-date knowledge of fashion trends and industry news, ensuring relevant styling suggestions for clients.
Public Relations Intern
Pizza Hut Corporate
08.2023 - 12.2023
- Monitored media outlets and social media for brand coverage, developed targeted media lists, and identified and tracked media trends that aligned with Pizza Hut’s goals
- Developed a 360 integrated marketing communications plan with objectives, strategies, and tactics for achieving Pizza Hut’s 2024 goals
- Identified KPIs, measurements, budget, timeline, key messages, positioning statement, and media relations strategy for a Gen-Z-targeted annual campaign
- Conducted primary and secondary consumer surveys, gathering data from over 200 Gen-Z consumers to evaluate Pizza Hut’s brand position and market insights
- Presented in-depth research to senior leadership on target market preferences, consumer habits, industry trends, audience behaviors, and competitor intelligence
- Generated an earned media program to boost brand publicity in multicultural media outlets
- Worked in cross-functional teams on market research to enhance findings and build processes for campaign development and media placements.
Editorial Intern
Modern Luxury
06.2023 - 08.2023
- Authored and published 10 feature stories in The Atlantan, Interiors Atlanta, and Jezebel, showcasing strong storytelling and editorial skills.
- Liaised with PR professionals to verify information, ensuring accuracy and credibility in published stories.
- Gathered insights and digital materials from future featured companies for story development.
- Collected 30 contacts for editorial pictures in Interiors Atlanta.
- Participated in weekly meetings with editorial staff to discuss current events, story ideas, and upcoming deadlines.
Public Relations Student Work
Support Her Story
08.2022 - 05.2023
- Leveraged Meltwater weekly to analyze social media metrics and gain insights into consumer behavior patterns.
- Developed and implemented SEO and social media content strategies to drive eCommerce traffic.
- Managed the scheduling of weekly blog posts to ensure alignment with broader content calendars.
- Facilitated weekly team meetings to oversee blog quality and coordinate upcoming content schedules.
Marketing and Human Resources Intern
Georgia Banking Company
05.2022 - 07.2022
- Designed branded materials with Canva for internal marketing to reinforce company identity.
- Administered social media platforms, including responding to reviews and comments weekly.
- Coordinated company events and branch openings to drive growth in non-business account openings.
- Created detailed Excel reports to improve internal understanding of the financial aspects of new branch openings.
Education
Bachelor of Arts - Public Relations and Strategic Communication
Southern Methodist University
Dallas, TX12.2023
Skills
- Melt Water
- Cision
- Canva
- Google Drive
- Microsoft Office Suite
- PowerPoint Certified
- AP writing style
- Social Media
Activities
Kappa Alpha Theta, Dallas, TX, Member, 01/2020, 05/2023, Assisted with recruitment, adding 50 new members annually., Organized fundraising for Court Appointed Special Advocates (CASA), raising approximately $26,000 annually.
Timeline
Stylist
Anine Bing
07.2024 - Current
Public Relations Intern
Pizza Hut Corporate
08.2023 - 12.2023
Editorial Intern
Modern Luxury
06.2023 - 08.2023
Public Relations Student Work
Support Her Story
08.2022 - 05.2023
Marketing and Human Resources Intern
Georgia Banking Company
05.2022 - 07.2022
Bachelor of Arts - Public Relations and Strategic Communication
Southern Methodist University
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