Claire Wallace
Summary
Senior Regional Sales Manager with 15+ years of experience. Highly skilled in remote sales with strengths including team leadership, relationship building and new business development. Noteworthy impact made in previous roles by achieving 1428% market growth in new Canada market with Banyan Utility, awards in national sales volume with Valassis and cold calling achievements with LinkedSelling. Encourages innovation and differentiation by leveraging cutting-edge sales techniques and data-driven insights to maintain a competitive advantage and maximize market penetration. Educated in Sandler Sales Principles, and highly effective at communication and collaboration.
Overview
15
15
years of professional experience
Work History
Regional Sales Manager
Banyan Utility Company
12.2021 - Current
- Spearheaded the expansion of Banyan Utility from only the USA into all Canadian provinces, and sold over 5 times the forecasted quota, growing the market by 1,428% in 2024.
- Maintain active membership in 15 or more professional association groups throughout NC, SC, GA, FL, and AL.
- Create and deliver remote and in-person presentations using Canva, Microsoft PowerPoint, Zoom, and Microsoft Teams.
- Implemented outreach campaigns using Constant Contact for all sales team members, generating an average open rate of 50%, over 2x the industry average.
- Prospect key accounts throughout the Southeast and Canadian markets, working with C-suite decision-makers from the initial meeting through acquisition.
- Maintain an active presence in all markets to encourage brand recognition and relationship building.
- Liaised with industry principals, suppliers and senior colleagues to fortify current client relationships and unveil new opportunities for increased market share.
Regional Sales Executive
Valet Living
Tampa, USA
12.2021 - 10.2024
- Responsible for the development of the South Tampa market, spanning from South Tampa down to Fort Myers, FL.
- Utilizing innovative methods of communication to maintain continuous top-of-mind awareness in a vast market, including sales video messaging, app communications, LinkedIn, email, and in-face communications.
- Present to large groups from key markets, and client logos from sales presentations to educational seminars.
- Maintain Salesforce CRM.
- Team-selling with National and Florida RSE colleagues.
- Negotiate between the client and internal finance stakeholders to agree upon mutually acceptable and beneficial terms.
Marketing Manager
Banyan Utility
03.2022 - 05.2024
- Spearheaded a total company rebrand from Multifamily Utility Company to Banyan Utility, overseeing the adoption of all new company collateral for Operations, Sales, Marketing, Finance, and Legal departments.
- Generated over 312 qualified sales opportunities for the company in 2024 through marketing outreach, resulting in 104 closed deals.
- Directed the onboarding of Insightly Marketing CRM, including the migration planning and execution from Constant Contact to Insightly Marketing.
- Used Canva and Adobe to create fully templatized, branded collateral for all company presentations, social posts, business cards, payroll, client invoices, and more.
- Created 2023 and 2024 marketing strategy implementing advanced technologies, including sales video, AI, surveys, strategic brand placements, and partnerships, to generate qualified leads and increase brand presence throughout all markets.
- Manage vendor relationship, ROI, and quality assurance.
Director of Client Strategy
LinkedSelling
01.2018 - 12.2021
- Global Conference Team Member.
- The salesperson is responsible for creating proof of viability for new industry verticals.
- Responsible for hunting, developing, and closing new business for two agencies.
- Maintain sales leads' status throughout the cycle in HubSpot CRM.
- Develop monthly revenue goals, and assist in forecasting for agency revenue projections.
- Create direct response sales copy, and strategize client campaigns.
- Served as a public spokesperson at industry events or conferences.
- Collaborated with senior leadership to set long-term objectives for the company.
Account Manager
LinkedSelling
York, PA
12.2016 - 01.2018
- Coordinate the onboarding of new clients, including the development of campaign strategy and the delegation of project tasks.
- Sales copywriting: sales emails, landing pages, and ad copy.
- Analyze ad campaign KPIs to determine optimization needs.
- Conduct biweekly performance and strategy meetings with clients.
- Managed multiple accounts simultaneously while meeting deadlines.
- Utilized problem-solving skills when dealing with difficult customers.
- Established strong relationships with decision-makers and influencers within client organizations.
Account Executive (Sales)
Clipper Magazine
York, PA
08.2015 - 12.2016
- Placed in the top 10 in the 2017 company-wide national sales competition.
- Responsible for cold prospecting and closing new business.
- Create and execute sales presentations in the field.
- Forecast sales revenue for monthly and annual budgeting.
- Exhibit excellent time management and planning skills for remote work.
- Advised customers on best practices, ROI potential and best fit for their business type and customer base.
Account Manager and Marketing Associate
The Jay Group
Mountville, PA
10.2012 - 07.2015
- Construct and maintain brand- and client-specific processes, procedures, and programs, including website management, B2B fulfillment and logistics, procurement, and consumer response programs.
- Create SOPs for the Client Services department and Contact Center teams.
- Project manager for new and current business RFQs, and client onboarding.
- Develop and present growth opportunities to current client relationships.
- Manage daily order uploads from Magento into the inventory management program, and correct any order errors using C+ code.
- Oversee e-commerce marketing programs and website merchandising for multiple brands including General Mills, Karen Millen, Bric's USA and more.
Inside Sales and Pilot Team Member
Dentsply North America
York, PA
06.2010 - 10.2012
- Pilot salesperson for divisions seeking validation for Inside Sales department initiative.
- Prospect Doctors and clinical staff via phone and email generating unique sales and reorders.
- Maintain and exceed goals, including daily call volume, monthly sales quantity, and volume.
- Maintain Oracle CRM.
Education
Corporate Communication, BS Track -
Elizabethtown College
York, PA09.2011
ISSA Certification - Indoor Cycling Instructor Certification + CPR and AED
International Sports Sciences Association
01.2025
PA State Cosmetology License -
Empire Beauty School
York, PA01.2007
Skills
- Sandler Sales Principles
- HubSpot
- Salesforce
- Insightly Sales & Marketing
- Constant Contact
- PandaDoc
- Adobe
- Dubb Video
- Trade Show Management
- Survey Monkey
- Zoom
- Canva
- Microsoft 365
- Sales Forecasting
- Account & Project Management
- Market Analysis
- Team Leadership
- Strategic Planning
- Performance Tracking
- Process Improvement
- Sales Lifecycle Management
- Prospecting & Business Development
- Communication
Philanthropy
- The FAM (Females Aiding in Mentorship) Foundation & Project Genesis, Marketing and Engagement Volunteer, 2022 Guatemala Mission Trip Volunteer, 2022-2024
- The Walk to End Alzheimer’s, Florida Gulf Coast Chapter, Committee Chair, Retention, 2021 Walk Season
Interests and Involvement
- Triathlon Competitor
- Exercise Sciences
- US Army & Military
- Travel
Timeline
Marketing Manager
Banyan Utility
03.2022 - 05.2024
Regional Sales Manager
Banyan Utility Company
12.2021 - Current
Regional Sales Executive
Valet Living
12.2021 - 10.2024
Director of Client Strategy
LinkedSelling
01.2018 - 12.2021
Account Manager
LinkedSelling
12.2016 - 01.2018
Account Executive (Sales)
Clipper Magazine
08.2015 - 12.2016
Account Manager and Marketing Associate
The Jay Group
10.2012 - 07.2015
Inside Sales and Pilot Team Member
Dentsply North America
06.2010 - 10.2012
Corporate Communication, BS Track -
Elizabethtown College
ISSA Certification - Indoor Cycling Instructor Certification + CPR and AED
International Sports Sciences Association
PA State Cosmetology License -
Empire Beauty School
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