Clare Gordon
Brooklyn,NY
Summary
Passionate spirits and hospitality professional looking for a dynamic and challenging job in sales, marketing, events, and trade advocacy with a standout spirits company or agency in New York City.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Northeast Regional Spirits Portfolio Ambassador
Deutsch Family Wine & Spirits Ltd.
10.2020 - Current
- Acts as face of all five spirits brands within Deutsch portfolio, primarily in New York and Brooklyn.
- Plans and executes consumer activation programming in key on- and off-premise accounts across Northeast territory.
- Plans engaging and original activations for influential members of service industry on local and regional levels.
- Collaborates daily with commercial and distributor teams to expand distribution through back-bar, well, and cocktail placements in influential and high-volume on premise accounts.
- Creates engaging and original social media content featuring Deutsch spirits brands to connect with consumers and trade alike.
- Hosts distributor trainings and Happy Hours to keep Deutsch spirits brands top of mind for Southern reps when in their accounts.
- Executes staff trainings at key on-premise accounts to engage trade and push depletions.
- Develops, pitches, and executes scale able trade marketing programs and materials for focus brands.
- Manages personal T&E budget and commercial support dollars on a yearly basis, using funds to maximize impact on relationships with key accounts.
- Consistently meets or overachieves yearly KPIS and Bonus quotas.
- Uses reporting services daily to analyze business and identify distribution opportunities.
- Has fostered strong and wide network of friends and collaborators within bartending community over years.
Freelance Chef, Collaborator, and Presenter
Lush Life Productions
08.2015 - 09.2023
- Creates and executes menus for multiple brand activations every day, communicating with multiple brands for every event to meet their needs.
- Teaches and presents on various subjects for bartenders at educational events.
- Extremely well-networked with bartenders and bar communities across country.
- Helps coordinate events remotely and/or in person for various brands.
Sales Consultant
Independent Spirits Division At Empire Merchants
03.2019 - 10.2020
- Consistently top performer within Independent Spirits team and showed most overall growth in territory in both sales and revenue throughout sales division.
- Lead sales division by significant margin in MBO achievement every month.
- Built and maintained strong relationships with 130 or so accounts in territory.
- Placed orders through Pocket Advantage system, analyzed business through Diver, and submitted recaps for every account visit through Greatvines application.
- Handled allocations and portfolio of small/ independent brands, coordinating between suppliers and buyers to build business and support accounts.
- Obtained menu placements, executed consumer samplings, and performed staff trainings for diverse variety of accounts.
Pastry Chef
Sea Creatures Restaurants
09.2015 - 10.2017
- Managed staff and menus for three successful concepts within larger restaurant group.
- Created strong relationships with vendors and producers within community.
- Trained and mentored staff within restaurant group.
- Collaborated with bar manager on cocktail menus.
- Developed menu, concept, and recipes.
- Hired and trained staff, managed ordering and costing.
Freelance Writer
Index Publishing
11.2011 - 10.2014
- Freelance writer and blogger for partner alt-weeklies in Portland and Seattle.
- Attended and reported on food and beverage events, as well as profiling prominent individuals in hospitality community.
- Networked with different industries on behalf of publications.
- Produced themed advertising insert twice per year.
Skills
- Passionate and knowledgeable about spirits and craft cocktail industry
- Skilled and engaging when it comes to public speaking and presenting to groups
- Fast learner and critical thinker in variety of situations
- Skilled and experienced at sales in on- and off-premise accounts
- Meticulously organized and communicative
- Thrives in high-pressure situations and under deadlines
- Creates original and entertaining social media content
- Brings to table many years of great relationships within hospitality community across country, front- and back-of-house included
- Knows ins and outs of three tier liquor distribution system in New York City
- Takes leadership role whenever available to help coworkers and foster collaboration
- Always trying to find new and better ways of working for overall team
Certification
- New York TIPS Certified
- Solicitor Permit from the Division of Alcoholic Beverage Control
- WSET Level 2 Wine and Spirits Certification (Passed with Distinction)
Accomplishments
- Instructor at Bar Methods (2019+2020)
- Instructor at Portland Cocktail Week (2018)
- Instructor at Bar Institute Portland & New York (2016+2017)
- Starchefs Rising Star Pastry Chef Seattle (2015)
- Zagat 30 under 30 Seattle, WA (2016)
References
- Ari Rubinstein/Portfolio Director for the Independent Spirits Division/941.400.8345
- Matt Klette/Trade Advocacy Manager at Deutsch Family Wine & Spirits/859.750.8873
- Lindsey Johnson/CEO of Lush Life Productions/917.992.5943
Timeline
Northeast Regional Spirits Portfolio Ambassador
Deutsch Family Wine & Spirits Ltd.
10.2020 - Current
Sales Consultant
Independent Spirits Division At Empire Merchants
03.2019 - 10.2020
Pastry Chef
Sea Creatures Restaurants
09.2015 - 10.2017
Freelance Chef, Collaborator, and Presenter
Lush Life Productions
08.2015 - 09.2023
Freelance Writer
Index Publishing
11.2011 - 10.2014
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