Hi, I’m
Clarissa Save
Henderson,NV
“Make each day your masterpiece.”
John Wooden
Summary
I am a results-driven, innovative, and talented Creative Director proficient in business operations and client needs. An excellent communicator, problem solver and detail-oriented manager adept at overseeing writers, designers and artists to accomplish challenging objectives.
Overview
13
years of professional experience
Work History
EMERGING/F&B Insights
Creative Director/Copywriter
10.2021 - Current
Job overview
- Designed work that strongly communicated brand narrative, goals and concepts.
- Met with department heads to translate goals from concept to completion.
- Mentored team members in learning and adopting creative leadership skills.
- Managed writers, artists, designers and project managers with hands-on approach to successfully accomplish daily work and special projects.
- Developed and communicated industry-leading creative concepts consistent with brand.
- Approved art layouts, copy design and illustrative work for publication.
- Reviewed illustrative material to determine conformance to standards and specifications.
- Created the company’s first flip book magazine to highlight quarterly activities and promote clients, by providing strategic direction to the design team
- Edited and proofread social media and blog posts.
- Provided editing, fact-checking and proofreading for various articles.
- Recruited talented freelance writers to research and compose articles.
- Prepared, rewrote and edited copy to improve readability.
- Planned contents according to publication's style, editorial policy and publishing requirements.
- Conferred with authors regarding changes in content, style or publication.
- Proofed copy to detect and correct errors in spelling, punctuation and syntax.
- Uploaded digital images for editing, archiving and electronic transmission.
- Developed story or content ideas, considering reader or audience appeal.
- Assigned topics, events and stories to individual writers for coverage.
Upwork, Remote
Copywriter
08.2021 - 10.2021
Job overview
- Consistently exceeded client expectations by writing several original, concise, and compelling blog articles per month using eye-catching headings and headlines, strategic keywords, and clear calls-to-action
- Promoted a positive brand image incorporating organizational values and client briefs by drafting social media post copy for a high volume of copywriting projects per month
- Fulfilled unique business requirements to prepare results-driving copy for clients belonging to various industries, including Administration, Entertainment, Retail, Accommodation/Food Services, and Beauty/Fashion and Health
ABV Group Inc
Copywriter
03.2020 - 08.2021
Job overview
- The insured brand message remained clear and visible by developing high-quality website copy, compelling CTAs, and creative product descriptions for approx 100+ products for NuMe Hair Tools and Noa Kiel Beauty.
- Adapted copy and marketing content according to specific target audiences by creating interactive, original, and catchy content for social media platforms, such as Facebook and Instagram while adhering to strict project deadlines.
- Complied with an agency style guide to deliver persuasive and well-researched copy by conceptualizing and finalizing assigned Google search ad copy.
- Demonstrated leadership skills in managing projects from concept to completion.
Upwork
Social Media Email Specialist
08.2010 - 03.2020
Job overview
- Promoted company products/services using individual touch points with email subscribers by managing multiple newsletter campaigns and email marketing efforts for IT service marketing agency
- Elevated product awareness and drove the distribution of major shopping outlets by planning and executing a data-driven e-commerce social media campaign
- Surpassed the fundraising goal by 30% as a result of an effective Kickstarter campaign for the successful international launch of tech devices
- Enabled strategic planning and forecasting for higher campaign results by analyzing monthly Key Performance Indicators and reporting data analytics
- Kept track of content and determined the most beneficial posting times by maintaining well-planned editorial calendars for clients’ social medial channels
- Core Competencies
- Copywriting, Marketing & Advertisement, Data Analytics, Team Leadership, Creative Insights, Audience Profiling
- Strategic Planning & Forecasting, International Product Launch, Product Engagement, Market Presence, Brand Voice
- CTA Development, Editorial Calendars, Brand Awareness, Content Development, Market Research, Lead Generation
Practice Marketing Inc
Promotions Coordinator
03.2014 - 07.2015
Job overview
- Managed a caseload of 20+ assigned client portfolios while analyzing and reporting campaign progress through frequent Skype video conferencing
- Leveraged proficiency in content development for social media sites and networks, including LinkedIn, Facebook, Twitter, and Google+ to deliver editorial or website content
- Identified individualistic needs and challenges to accordingly prepare blog posts with high-quality content and oversee efficient newsletter distribution, tracking, and creation
Education
American Public University
Bachelor of Arts from English
05.2023
University of Phoenix
Certificate in Digital Marketing
01.2016
Skills
- Email Marketing/CRM
- Team Applications: Slack, Monday
- Digital and Print Magazine Issuu
- Team Building
- Good Work Ethic
- Active Listening
- People Skills
- Conflict Resolution
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Creative Director/Copywriter
EMERGING/F&B Insights
10.2021 - Current
Copywriter
Upwork, Remote
08.2021 - 10.2021
Copywriter
ABV Group Inc
03.2020 - 08.2021
Promotions Coordinator
Practice Marketing Inc
03.2014 - 07.2015
Social Media Email Specialist
Upwork
08.2010 - 03.2020
American Public University
Bachelor of Arts from English
University of Phoenix
Certificate in Digital Marketing
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