Claudia Hernandez
Overview
3
3
years of professional experience
Work History
Marketing Manager
Sign-Speak
08.2023 - Current
- Conducted market research to identify potential customer segments and target markets.
- Assisted with the development and implementation of marketing campaigns.
- Edited videos for use in advertising campaigns using Adobe Premiere Pro software.
- Researched current trends in digital marketing to stay up-to-date with industry developments.
- Managed and executed social media strategy, coordinating posting and engagement efforts.
- Proofread and finalized marketing communications and documentation prior to release.
- Kept team informed of latest analytics and metrics through regular reporting.
- Assisted in the development of promotional materials for events including flyers, posters, and digital content.
- Provided customer service assistance before, during, and after events.
Social Media Manager (Volunteer)
Austin Deaf Club
06.2023 - Current
- Participated in brainstorming sessions to develop fresh approaches to marketing initiatives.
- Identified opportunities for improvement within existing strategies.
- Developed content for social media campaigns targeting various audiences.
- Coordinated with internal teams to ensure consistency across all marketing efforts.
Social Media Manager (Freelancer)
HerHustleMind
07.2020 - Current
- Assisted in creating, editing and proofreading content for social media accounts.
- Researched industry trends and competitors' activities to develop new ideas for content creation.
- Prepared monthly calendar to manage online content across multiple platforms.
- Created engaging content for multiple social media platforms, such as Instagram, Facebook, and LinkedIn.
- Used editing and graphic design tools to create content and visuals for social channels.
- Created social media strategies to increase sales and brand awareness across multiple platforms.
- Reviewed analytics data regularly to identify areas of improvement in our campaigns.
- Prepared monthly calendar to manage online content across multiple platforms.
Education
Bachelor of Arts - Business Administration
Brooklyn College of The City University of New York
05.2021
Associate of Arts - Business Administration
HerHustleMindQueensborough Community College of The City University of New York
05.2019
High School Diploma -
Lexington School For The Deaf
06.2016
Skills
- Content Development
- Analytics and Reporting
- Community Support
- Market Research
- Strategic Planning
- Customer service understanding
- Strategic planning
- Sales trends
- Problem-Solving
- MS Office
- Scheduling
- Event Coordinator
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Marketing Manager
Sign-Speak
08.2023 - Current
Social Media Manager (Volunteer)
Austin Deaf Club
06.2023 - Current
Social Media Manager (Freelancer)
HerHustleMind
07.2020 - Current
Bachelor of Arts - Business Administration
Brooklyn College of The City University of New York
Associate of Arts - Business Administration
HerHustleMindQueensborough Community College of The City University of New York
High School Diploma -
Lexington School For The Deaf