Claudia Powell
Lancaster,PA
Summary
Experienced UX Writer with over a decade of expertise in crafting user-centered content and innovative learning solutions. Skilled at transforming complex concepts into clear, actionable, and engaging copy for web and mobile applications. Adept at leveraging user research, accessibility standards, and cross-functional collaboration to create intuitive experiences. Proven background in instructional design, content strategy, and project management within edtech and SaaS industries. Passionate about enhancing user experiences through empathetic communication and data-driven insights.
Overview
12
12
years of professional experience
Work History
Executive Director
The Learning Guides
05.2021 - Current
- Co-founded an instructional design company catering to small and mid-sized businesses.
- Developed and maintained the company website, ensuring seamless user experience and accessibility for clients.
- Designed and developed comprehensive course outlines, assessment questions, and eLearning modules tailored to client needs.
Senior UX Writer
Powerschool
Folsom, CA
01.2021 - Current
- Created microcopy for buttons, tooltips, and error messages to improve user experience.
- Engaged with user feedback channels to gather insights for improving content.
- Collaborated closely with UX designers and product managers to deliver consistency between copy and design elements.
- Participated in brainstorming sessions to generate ideas for improving content strategy and execution.
- Developed and maintained content libraries and repositories.
- Assisted with developing content style guides and voice and tone documentation.
Senior Instructional Designer
Powerschool
Folsom, CA
01.2019 - 08.2021
- Conducted a needs analysis for stakeholders.
- Applied instructional design theories, practices, and methods.
- Managed multiple projects simultaneously while ensuring adherence to deadlines.
- Conducted needs assessment to identify training gaps and develop appropriate learning solutions.
- Developed and improved curricula, course formats, and lesson presentations.
- Designed curriculum and learning materials to increase software adoption.
Enterprise Project Consultant
Powerschool
Folsom, CA
01.2017 - 01.2019
- Guided enterprise clients through software implementation, from discovery to completion.
- Engaged with key project stakeholders, including them, to ensure a successful software implementation.
- Designed, developed, and managed client-facing resources aligned with specified standards.
- Conducted training aligned with KPIs, and oversaw product configuration and functional training.
Senior Training Specialist
Powerschool
Folsom, CA
01.2015 - 01.2017
- Provided guidance to junior trainers regarding course delivery techniques or content development.
- Suggested and offered specific training programs to help workers maintain or improve
- Designed and delivered custom training solutions with a focus on adult learning principles.
- Worked collaboratively across departments and with various stakeholders to deliver comprehensive, effective training sessions.
- Approved new training techniques and suggested enhancements to optimize existing training programs.
Dean of Curriculum & Instruction
K12, Inc.
Herndon, VA
01.2013 - 01.2014
- Designed and implemented well-organized, professional development opportunities for teachers and school leaders.
- Observed teachers and provided meaningful feedback and coaching.
- Assisted teachers in aligning instruction with strong teaching methods, standards, and student data.
- Compiled and interpreted data, driving initiatives for improvement and change.
Education
E-Learning Instructional Design Certificate -
University of California
Irvine, CAK-12 French and Spanish PA Teaching Certificate -
Moravian University
Bethlehem, PAMA - French (coursework)
Rutgers University
New Brunswick, NJBA - French and Spanish
Moravian University
Bethlehem, PASkills
- Effective communication
- Collaborative teamwork
- Independent task management
- Analytical problem-solving
- Project management
- Engaging presentation skills
- Camtasia, Articulate Storyline, Madcap Flare, Canva, PowToon, WordPress, Figma
- Zoom, Google Suite, Microsoft Suite, Jira, Confluence, Salesforce
Languages
French
Full Professional
Spanish
Professional
Timeline
Executive Director
The Learning Guides
05.2021 - Current
Senior UX Writer
Powerschool
01.2021 - Current
Senior Instructional Designer
Powerschool
01.2019 - 08.2021
Enterprise Project Consultant
Powerschool
01.2017 - 01.2019
Senior Training Specialist
Powerschool
01.2015 - 01.2017
Dean of Curriculum & Instruction
K12, Inc.
01.2013 - 01.2014
E-Learning Instructional Design Certificate -
University of California
K-12 French and Spanish PA Teaching Certificate -
Moravian University
MA - French (coursework)
Rutgers University
BA - French and Spanish
Moravian University
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