Clayton Brueggemann
Wildwood,MO
Overview
4
4
years of professional experience
Work History
CRM Analytics Specialist
Caleres
Clayton, MO
01.2022 - 01.2024
- Led the reporting efforts for email marketing for Famous Footwear and provided impactful recommendations to decision makers.
- Provided reporting, ad-hoc analyses and visualized results using PowerBI, Adobe Analytics and Salesforce Marketing Cloud.
- Assisted in providing crucial customer data for our CRM through Amperity to create personalized marketing campaigns and enhance the granularity of customer segments.
- Worked closely with our vendors Bluecore and Wunderkind to gauge customer retargeting efforts, and with Ipsos to provide our annual Marketing Mix Model to quantify the sales impact of marketing activities.
Marketing Coordinator
Stifel
St Louis, MO
06.2020 - 01.2022
- Managed full scale marketing campaigns for over 1,200 Financial Advisors.
- Provided consistent consultation on most effective forms of marketing specific to an Advisor's geographic area and unique target market.
- Led a website modernization campaign to enhance client presence online.
- Connected Advisors to all our resources and capabilities across multiple departments.
Work History
Vice President - Fundraising/Finance
Delta Sigma Pi - Alpha Beta Chapter
Columbia, MO
12.2017 - 05.2018
- Designed a $20,000 dollar budget for all fraternal positions to use.
- Managed income statement, transaction list, and balance sheet for fraternity.
- Met goals of raising $5000 dollars within the semester.
- Negotiated profit shares with companies such as Chipotle.
Marketing Coordinator
Student Leadership Development Program Committee
Columbia, MO
11.2017 - 03.2018
- Marketed the Student Leadership Development Program presented by Altria.
- Personally contacted Residence Hall Coordinator to implement program fliers into every residence hall at Mizzou.
- Actively engaged dialogue with Freshman and Sophomore students to convey the importance of the developmental program.
Volunteer
Missouri KIDS
St. Peters , MO
02.2012 - Current
- Active volunteered at Missouri KIDS annual benefit auction including setup, check-in, raffle sales, and recipient assistance.
- Helped manage partnerships between our sponsors including Nike and Fleet Feet.
Education
Bachelor of Science - Business - Marketing
University of Missouri-Columbia
Columbia, MO12.2019
Timeline
CRM Analytics Specialist
Caleres
01.2022 - 01.2024
Marketing Coordinator
Stifel
06.2020 - 01.2022
Bachelor of Science - Business - Marketing
University of Missouri-Columbia