Cody Carter
Fort Worth,TX
Summary
Results-oriented National Account Manager effective at expanding territories and building retention. Highly organized with excellent communication and planning abilities. Offering 20 years of experience in fast-paced sales environments.
Overview
21
21
years of professional experience
Work History
Senior National Accounts Executive
Blink Marketing
03.2023 - Current
- Primary responsibility includes managing and expanding existing national accounts while actively prospecting and acquiring new accounts to enhance the portfolio.
- Effectively managed projects from inception to completion, leveraging a diverse vendor database to source products and ensure successful delivery.
- Utilized expertise in apparel, headwear, and decoration processes to effectively leverage opportunities and drive upselling initiatives with customers.
- Utilized video, phone, messaging, social media, and email channels to successfully acquire new accounts and expand existing ones, effectively driving business growth and client engagement.
Corporate National Sales Executive
Cutter & Buck Corporate (Apparel Manufacturer)
02.2023 - 03.2024
- Maintains a schedule of daily appointments to represent product line presentations to existing and potential new customers
- Use of in-person, Video meeting, email, social media, and dials
- Built excellent relationships and connections with B2B and B2B2C to understand their Resort, Corporate, Event, and apparel program needs
- Represent the company at relevant trade shows
- Represent distributors in nationwide end-user meetings including Harrah's, Gatorade, Tesla, Amway, and many more
- Seek to contribute to overall growth of the manufacturing company by working towards aggressive monthly and quarterly sales goals
- Collaborate closely with internal and management teams, including Customer Service, Screen Print, Embroidery Development, and Sales Operations, to ensure seamless order fulfillment and exceptional customer experiences
- Analyze sales data to ensure efforts are focused on appropriate customers to achieve sales goals
- First year growth: 119% over quota in 2023.
Sr. Territory Manager/Sales
Edwards X & Edwards Garment (Apparel Manufacturer)
01.2018 - 02.2023
- Represent quarterly product line presentations to existing and potential customers through daily appointments
- Fostered excellent relationships with B2B and B2B2C clients to understand their apparel program needs
- Represent distributors in nationwide end-user meetings involved in Event, Resort, Hospitality, and Corporate. Some accounts include Toyota, Harrah's, Academy, Sysco, Southwest Airline and many more
- Attended trade shows to represent the company
- Contributed to the overall growth of the manufacturing company by achieving aggressive quarterly sales goals
- Analyzed sales data to focus efforts on appropriate customers and achieve sales targets
- Maintained relationships with industry competitors and monitored pricing, services, and relevant intelligence
- Sales Team of the Year Member - 2018
- Achieved over-quota sales performance consistently: 24% over quota in 2019, 20% over quota in 2020, 39% over quota in 2021, 26% over quota in 2022.
Territory Manager/Sales
TSC Apparel (Multi-Line Apparel)
11.2013 - 01.2018
- Presented product offerings, conducted prospecting, and made outbound calls to generate revenue and build relationships
- Sold lines that included Ouray, Comfort Colors, Cap America, Bella Canvas and many more
- Identified potential opportunities for business expansion and fostered stronger relationships with clients
- Collaborated with Inside Reps and Business Development in Texas and Oklahoma
- Managed a portfolio of over 1,800 accounts
- Consistently achieved CRM activities goal and managed expense budget on a quarterly basis
- Achieved revenue growth of over 61% and 225% dozens growth from the previous year by prioritizing customer relationships.
Outside Sales Representative
Century Graphics (Apparel Distributor)
01.2012 - 01.2015
- Developed and managed a portfolio of 90+ accounts in Texas and Oklahoma
- Deployed expertise in multi-decoration processes to significantly boost sales within my territory, adeptly meeting client demands and achieving substantial revenue growth.
- Awarded 'Newcomer of the Year' for delivering $1 million in revenue within the first year
- Maintained knowledge of regulations related to Century Graphics' product offerings
- Handled sales and marketing of ad specialties products through various channels
- Generated relevant market/sales reports and fulfilled short-term and long-term client requests to drive sales
Owner Sales/Operations Manager
Fieldhouse Inc. (Promotional Product Distributor)
01.2004 - 12.2011
- Managed day-to-day business operations.
- Contacted prospects, made sales presentations and closed sales
- Increased customer satisfaction by implementing efficient business processes and providing exceptional service.
- Communicated new product and service opportunities and special developments
- Prepared cost estimates for printing, coordinated purchases of printing supplies, and maintained inventory of printing supplies as well as operated machinery for printed material needed by customers
- Developed a preventative maintenance program to assure company's zero recordable injuries over the life of the company
- Oversees incoming and outgoing shipping activities to ensure accuracy, completeness, and condition of shipments.
Education
Business Administration And Management
Texas Tech University
Lubbock, TX01.2002
Business Administration and Management -
Midland College
05.2001
Predictive Index Sales Training
Sandler Solutions Sales Training
Skills
- Key account growth
- Detail-Oriented Professional
- Client Engagement
- Relationship Management
- Solution selling
- Wholesale Sportswear Expertise
- Teamwork and Collaboration
- Multitasking Abilities
Websites
References
- Brad Andrews, Sales Executive, SMV Industries / Countrywide MFg. Assoc.
- James McCollough, Director of Licensed Sales, Blue 84 & Zephyr Headwear
- Aaron Bradley, VP of Sales & Compliance, Terry Town
- Ray Holbrook, VP of Sales, Victory Supply
- Mark Egan, Director of Sales, Reflective Apparel, Inc.
- Brett Garran, VP of Sales, Edwards Garment
Timeline
Senior National Accounts Executive
Blink Marketing
03.2023 - Current
Corporate National Sales Executive
Cutter & Buck Corporate (Apparel Manufacturer)
02.2023 - 03.2024
Sr. Territory Manager/Sales
Edwards X & Edwards Garment (Apparel Manufacturer)
01.2018 - 02.2023
Territory Manager/Sales
TSC Apparel (Multi-Line Apparel)
11.2013 - 01.2018
Outside Sales Representative
Century Graphics (Apparel Distributor)
01.2012 - 01.2015
Owner Sales/Operations Manager
Fieldhouse Inc. (Promotional Product Distributor)
01.2004 - 12.2011
Business Administration And Management
Texas Tech University
Business Administration and Management -
Midland College
Predictive Index Sales Training
Sandler Solutions Sales Training
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