Cole Deardeuff
Marketing Coordinator
Oklahoma City,Oklahoma
Summary
Seasoned Marketing Coordinator adept at collaborating with various organizational tiers to enhance ROI and optimize sales tactics. Possesses a rich background in market analysis, research, analytical, and problem-solving skills. Specializes in refining marketing campaigns and streamlining operations. Demonstrated success in forging strong relationships with both internal and external stakeholders to champion impactful change
Overview
7
7
years of professional experience
Work History
Marketing Coordinator
INSURICA
Oklahoma City, OK
11.2022 - Current
- Work with sales teams to develop new sales and marketing content.
- Assisted with development of lead generation plans with targeted prospects, measures and objectives.
- Collaborated with marketing manager to plan out campaign strategies, time tables and guidelines.
- Monitored social media trends and best practices to drive continuous improvement.
- Developed brand marketing plan strategies to increase brand awareness.
- Oversaw development of marketing collateral to meet client needs.
- Conducted competitive research and analysis to support strategic marketing initiatives.
- Proposed internal and external ideas and initiatives to help promote general awareness of company brand.
- Created daily social media posts to build robust brand presence on Twitter, Facebook and Instagram.
- Oversaw social media accounts for diverse range of clients and implemented successful strategies to drive activity.
Marketing Associate
INSURICA
Oklahoma City, OK
07.2021 - 10.2022
- Supported marketing team in developing promotional strategies and targeted campaigns.
- Supported sales activities through promotional material and market research.
- Collected and reviewed data on target markets and campaign performance.
- Designed and produced graphic art and visual materials for various internal and external marketing campaigns.
- Collaborated with marketing professionals to coordinate brand awareness.
Assistant Account Manager
INSURICA
Oklahoma City, Oklahoma
01.2021 - 07.2021
- Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
- Maintained account renewals and coverage limits.
- Managed MyCOI program.
- Reviewed policies for accuracy.
- Assisted claims teams in filing and processing claims.
Utility Sales Associate
INSURICA
Oklahoma City, Oklahoma
09.2019 - 01.2021
- Obtained Property and Casualty Insurance License in Oklahoma
- The Commercial Lines Assistant Account Manager is responsible for assisting other members of the department with meeting the service needs of customers and performing essential functions that include processing changes, rating, making calls, and assuring correct information is input into the automation systems to achieve the quality and service standards developed by the agency.
- Reviewed Policy's and Certifications for accuracy.
Digital Media Assistant
Skyline Media Group
Oklahoma City, Oklahoma
08.2018 - 08.2019
- Organized both physical and digital files and updated reports to coordinate project materials.
- Utilized both traditional and digital marketing strategies to promote products.
- Applied creative camera angle and lighting effect techniques to capture unique and appealing shots for productions.
- Assembled studio sets, cameras and lighting equipment to be used during filming.
- Planned, set up and completed live shots.
- Arranged cameras, audio and lighting equipment for filming.
- Applied strong writing, editing and proofreading abilities to each assignment to produce best possible content.
Media Intern
Skyline Media Group
Oklahoma City, OK
05.2016 - 06.2018
- Applied strong writing, editing and proofreading abilities to each assignment to produce best possible content.
- Coordinated with marketing, communications and curatorial departments to align documentation needs.
- Safely and accurately assembled dollies, tracks, rigs and other equipment.
- Supported camera operations on film crew by handling measuring and focus during filming, helping set up, build and maintain camera and lenses and writing camera reports.
Education
DMI Pro + AMA
Digital Marketing Institute
Online08.2023
Digital Strategy
Digital Marketing Institute
Online01.2023
Social Media Marketing
Digital Marketing Institute
Online11.2022
Property & Casualty Insurance License
Stone Insurance Education
Oklahoma City01.2020
Bachelor of Arts - Communication
University of Central Oklahoma
Edmond, OK06.2019
Skills
- Strategic Planning
- Strategy Development
- Social and New Media
- Web Analytics
- Verbal and Written Communication
- Relationship Building
- Retention Strategies
- Campaign Development
- Project Management
- Strategic Planning and Alignment
- Digital Marketing
- Salesforce CRM Software
- Cross-departmental Alignment
- Marketing Strategy Development
Timeline
Marketing Coordinator
INSURICA
11.2022 - Current
Marketing Associate
INSURICA
07.2021 - 10.2022
Assistant Account Manager
INSURICA
01.2021 - 07.2021
Utility Sales Associate
INSURICA
09.2019 - 01.2021
Digital Media Assistant
Skyline Media Group
08.2018 - 08.2019
Media Intern
Skyline Media Group
05.2016 - 06.2018
DMI Pro + AMA
Digital Marketing Institute
Digital Strategy
Digital Marketing Institute
Social Media Marketing
Digital Marketing Institute
Property & Casualty Insurance License
Stone Insurance Education
Bachelor of Arts - Communication
University of Central Oklahoma
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