Sales and marketing leader with proven success driving revenue growth and brand recognition. Skilled in strategic planning and market analysis. Strong team collaborator with focus on achieving results and adapting to changing business needs. Known for effective communication, innovative problem-solving, and building strong client relationships.
Overview
18
18
years of professional experience
Work History
Director of Sales and Marketing
CarePartners Senior Living
05.2018 - Current
Develop comprehensive sales plans for business growth.
Analyze sales and marketing data for improved strategies.
Facilitate business by implementing practical networking techniques.
Recruit, interview and hire employees for other CarePartners communities in Arizona
Analyze industry trends and competitor activities to inform strategic decision-making and maintain a competitive edge.
Cultivate long-term partnerships with key industry influencers, strengthening the company''s credibility in the marketplace.
Build relationships with customers and community to establish long-term business growth.
Organize promotional events and interact with community to increase sales volume.
Work directly with digital marketing agency for input on appropriate ads for the local market.
Spearheaded expansion into new territory.
Community Liaison
Cascade In-Home Care
07.2015 - Current
Responsible for establishing and maintaining relationships with referral partners within assigned territory
Host in-service meetings with key members of referral partner teams
Maintain database of key contacts
Observe client assessments
Strengthened community partnerships by organizing and attending collaborative events.
Work collaboratively with Care Managers and other office staff to assure high levels of customer service for clients and referral partners
Communicated with community members to assess concerns or current issues and identify corrective measures.
Prepare weekly and monthly marketing reports
Enhanced community relations by developing and implementing comprehensive outreach programs.
Operations Specialist
Terwedo Financial Services
02.2013 - 05.2015
Duties include preparation and processing of all necessary paperwork for new client accounts, asset transfers, distribution requests, 401(k) rollovers, stock transfers and insurance claims
Ensure all client files are accurate and compliant
Responsible for maintaining company record upkeep, logistical support and document management for all team members
Ensure office isup to date on all state licensing, CE credits, professional designations & securities licenses
Prepare monthly compliance reports & maintain company procedures manual
Plan and coordinate corporate client events
Preparation for and assistance with annual broker-dealer audits
Consistently met deadlines for regulatory filing requirements, contributing to the company''s reputation for compliance and transparency.
Improved financial operations by streamlining processes and implementing automation tools.
Sole proprietor
CR Books Bookkeeping
01.2007 - 01.2015
Managed accounts payable and receivables for multiple small businesses.
Handled payroll processing for employees, ensuring timely payment and adherence to tax regulations.
Prepared monthly bank reconciliations to ensure accurate representation of company''s financial position.
Reconciled and corrected issues with financial records.
Tracked expenses and income for businesses while organizing and maintaining bank statements for checking accounts.
Supported year-end closing procedures by preparing adjusting journal entries as needed.
Established QuickBooks accounting system to reflect accurate financial records.
Enhanced cash flow management through timely invoicing and collection of outstanding receivables.
Generated detailed financial reports for management review.
Bookkeeper
Carter&Company CPA's
01.2010 - 01.2013
Responsible for accounts receivable/payable, invoicing, general ledger recording, tax reporting, profit and loss reports, tracking of monthly cash flow and expenses, and small business account balancing for 50+ companies
Uphold and exceed professional expectations with various accounting professionals
Work directly with state agencies on behalf of clients to ensure timely tax reporting and discrepancy resolution
Payroll preparation for company employees, manage company 401(k) plans, prepare and file monthly revenue reports and quarterly payroll tax reports
Campus Executive Director at Arabella of Red Oak Senior Living - Civitas Senior LivingCampus Executive Director at Arabella of Red Oak Senior Living - Civitas Senior Living
ADMINISTRATOR & AREA VICE PRESIDENT at YMP SENIOR LIVING & CRESTHAVEN SENIOR LIVINGADMINISTRATOR & AREA VICE PRESIDENT at YMP SENIOR LIVING & CRESTHAVEN SENIOR LIVING
Maintenance Technician at Sundale Senior Living of The Woodlands (formerly Brookdale Senior Living)Maintenance Technician at Sundale Senior Living of The Woodlands (formerly Brookdale Senior Living)